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Love donation book planning book


I. Project Background In many areas of China, especially in the less developed regions of the central and western regions, the level of education development is generally low. The local rural education is very weak, and there is not enough funds to equip and update books. Excellent extracurricular reading materials are Very few. Many schools do not have their own library at all, and teachers and students lack the convenience of borrowing conditions. Therefore, the establishment of a library to provide students with good reading conditions and improve students' reading ability has become a top priority for local education.
Based on the above surveys and analysis, Life News and Yasen Education have established a long-term sustainable public welfare project, which provides a form of library by providing a copy of the book to schools in poor mountainous areas, combined with other colorful and interactive activities. To awaken the children's interest in reading, I hope to continue to give back to the society through persistent public welfare efforts, and to enhance Yasen's brand image and spread Yasen's reputation through long-term public welfare.
Second, project planning
1. Activity theme, ten years of trees, 10,000 volumes of books, offering love
2. The significance of the activity by calling on children and loved ones to donate their own extra books, to help improve the reading conditions in the impoverished mountainous areas, and to recruit the people from all walks of life with the theme of the event "10 years of trees, thousands of volumes of books and love" . Constantly enhance the brand image of Yasen and spread the reputation of Yasen. Through the continuity of the event, it has become one of the important activities of the Yasen Love Alliance.
3. Public relations strategy
a. Donate to the national students who donate books, and the national middle school students set up donation awards to increase the enthusiasm of donations and make them potential customers of Yasen.
b. Organize reading essay contests and other activities in the schools of the recipient schools to enhance the dissemination effect and cultivate the prefecture market.
4. The first phase of the activity process
a. Set up a hotline: set up a gift hotline, classified by full-time staff
b. Layout site:
a) The location of the event, the second floor of the new newspaper, Yasen Education Institute
b) The banner of the event will be displayed at the various venues. "Ten Years of Trees, Millions of Books, Love, and Thanks to People from All walks of life."
c) Receive a special person to receive the reception by the book reception activity, prepare drinking water, paper cups and small gifts printed with “Ya Sen Education” logo
c. Event promotion: Life Xinbao special edition advertisements list the donors to encourage more people to donate
d. Activity Draw: First prize for the love donors with Chinese niche at home. One prize of 18,800 yuan, Yasen Education Fund, second prize, three prizes, 8,800 yuan, Yasen Education Fund, third prize, ten prizes, 880 yuan, Yasen Education Fund Lucky Prize 100 Values ​​80 Yuan Yasen Education Fund The second phase of the establishment of the hotline to set up the application of "ten years of trees, 10,000 volumes of books to offer love" on the hotline review invitation invited by the Asian education institutions to invite cultural celebrities to set up a first prize Value 18,800 yuan Yasen Education Fund second prize three worth 8800 yuan Yasen Education Fund third prize ten value 880 yuan Yasen Education Fund lucky prize hundred value 80 yuan Yasen Education Fund
5. Time for gift book activities: determined by Yasen Education
6. Book Donation Location: Determined by Yasen Education
7. Communication strategy
1) On-site reporting of all on-site document delivery sessions and donation ceremonies, the Life News will be followed up and reported.
2) The combination of the new stereoscopic life news report and the radio station, and the use of Life News and Yasen Education Network Media, highlighting the strong three-dimensionality. In order to activate the campus culture atmosphere, improve the overall quality of our college students, so that students who are interested in dedicating themselves to the career of the host or who love broadcasting and hosting art can really get the opportunity to show themselves and reserve power for the xxx college host team. Host this event:
I. The purpose of the activity is to promote campus culture, enrich campus life, tap the potential of art, create an artistic atmosphere, and organize work.
1. Organizer: Communist Youth League xxx College Committee
2. Organizer: xxx College Student Art Troupe, xxx College Radio Station III, Activity Content
1. Registration conditions: XXX college students in 2011 and 2011 can register for the university.
2, the game program: divided into four stages of the preliminary - semi-final - semi-final - final
3. Competition time: November 1, 2019 - November 28, 2019 4. Registration notice:
1. Registration time: November 1, 2019 - November 6, 2019
2. Registration method and location: Each department will organize the preliminary competition in the department, and submit the recommended list to the Youth League Art Team Office of the Youth League Committee before November 5 and extract the serial number of the competition. The electronic version will be sent to the [email protected] mailbox. The department recommended 3-5 people to participate in the competition. 5. Time and place of the competition:
1. Preliminary competition time: November 1, 2019 - November 6, 2019.
Location: Each department organizes its own organization
2. Rematch: Time: November 7th, 2019, 8:00 am - 12:00 am, 1-50 pm, 1:00 pm - 4:00 pm, 51-90. Venue: Room 4, Building 4, 4#
3. Semi-final time: November 13th, 20th or 14th, 1:00 pm
Venue: xxx College Student Activity Center
4. Final: Time: November 20, 2019, 19:00
Venue: xxx College Student Activity Center V. Content of the competition:
1. Principle: Highlight the xxx college students' style, reflect the youthful vitality of xxx college students, and take the pragmatic innovation as the guiding principle, fully mobilize the enthusiasm of our college students, explore the host talents, and deliver the host for the xxx college activities.
2. In-line preliminary competition: Organized by each department.
3. Rematch:
Self-introduction
4. Semi-final:
Self-introduction impromptu comments: The contestant draws questions three minutes in advance, mainly for recent hot news articles. The player first broadcasts the title and then makes a live comment based on the content of the topic.
Talent show, accompaniment
5. Finals:
Self-introduction simulation column hosted [After the simulation column hosted, four people were eliminated, and the remaining eight people entered the following link]
Impromptu topic debate [review selects 4 people to enter the fourth link according to the performance of the debate session]
Talent show [2 people were eliminated according to performance. The remaining 2 people directly enter the sixth link]
A tit-for-tat simulation interview [the judge determines the winner based on the final performance of the player]
Sixth, the award setting:
First prize, second prize, three third prizes, four outstanding prizes, four prizes, sponsored by the sponsors. 7. Competition Preparatory Committee Organizer: Communist Youth League xxx College Committee Organizer: College Art Troupe xxx College Radio Station [Director] xxx
Duties:
[Deputy Director] xxx
Duties:
[Secretariat] Secretary General: xx
Deputy Secretary: xxxx
Responsibilities: Overall coordination of the event, convening the staff of the Preparatory Committee, arranging work tasks, and checking the information of the players.

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