About the TV reality show plan
Program Name: "Journey"
Program Category: TV reality show
Program Background: Nowadays, many college students like to travel. Travel can broaden their horizons and increase their knowledge. At the same time, you can gain a lot in the process of travel, including friendship, love and so on. This wish is beautiful, but it lacks certain material security. In addition to the cost of living, they do not have more money to travel to the place they want to go, in order to help college students to achieve the travel aspirations he wants most.
Program goal: Make more college students pay attention to this program, and they can have a fixed audience in a certain period of time. After continuous publicity, they will form a brand effect with certain influence.
Program Positioning: The "Journey" about college students is completely known among college students.
Program settings:
This is also to win the game to get the travel bonus provided by the program group.
The competition is divided into three phases: the first two phases are performed outdoors, recording the program, and tracking the interview. The third stage is carried out indoors.
The first stage:
This stage is mainly to test the physical fitness of the players.
The content includes: conducting a marathon and testing the physical fitness of the players. The development of the marathon route can be based on the attractions of Jinan City, or it can be selected according to the attractions of a suburb of Jinan City. The process of the game itself is a good trip. Finally, the top 15 who scored the best scores entered the second stage of the competition.
second stage:
This stage mainly tests the teamwork ability of the players.
Setting a specific environment makes it difficult for players to set. The fifteen players are divided into three groups, and the ratio of male to female must be coordinated, preferably three men and two women. Give each group a map, divide the map into five pieces, each with their own piece, put together to find the specific environment out of this setting. It can be set in the mountains or in the forest, so that you can experience the survivability and teamwork ability of college students. The last team to get out of the forest or the mountains will be eliminated. The other two teams will be in the third stage of the competition, and the winners will be able to bring the prizes they provide to the places they want to go.
The third phase:
This stage mainly examines the players' understanding of tourism knowledge.
A female hostess is required to conduct a survey of tourism knowledge of the two groups. This stage is divided into two parts, one is the answer part, and the other is the required part. In the required part, one group answers incorrectly, does not score, and the other group scores. The team with the highest score will win the competition and win the championship, which will get the bonus provided by the program group.
Program broadcast time: Every Friday at 9:30 pm - 10:15 pm broadcast on Shandong Satellite TV
Duration of the show: 45 minutes
Program promotion:
Online media: Through Shandong Satellite TV network strategic partners Sohu.com, Shandong TV Network, Sina.com, Baidu Post Bar for publicity. Upload the game video to the major portal video websites such as Shandong TV Network Podcast and Youku Video.
Print media: Full-page publicity on the well-known print media in the province, such as Qilu Evening News, Jinan Times, etc.
TV media: Before the broadcast of the program and during the broadcast, other TV stations in Shandong gave a certain period of time to publicize. Among the various variety shows of Shandong Satellite TV, there may be a host to introduce.
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