Talking about the Golden Rule of Writing Leader's Speech

Talking about the Golden Rule of Writing Leader's Speech

Leadership speech is a common activity in leadership work, and the writing of speech is an important task for secretarial staff. Writing a good leadership speech is an important manifestation of the secretary's writing level, and should therefore become the unremitting pursuit of Guangwen secret 114 personnel. In the process of writing the leadership speech, there are four rules for reference. We call it the "golden rule."

First, the text is like a person. The "person" here is not the author of the speech, but the user of the speech. The speech is a written carrier of the leadership speech and must reflect the individual characteristics of the leader. Specifically speaking, it is necessary to: First, reflect the leadership character. Leaders are first and foremost human beings, and they are people with different personalities. Some are unconstrained, some are calm and subtle, some are humorous, some are tough and strong, some are simple and modest... Different personality leaders must have different styles of speech. The choice of examples, sentences, vocabulary and tone will also be different. When writing a speech, it is necessary to be clear about the leadership character. It is not possible to "not be able to embody the leadership personality" or "Zhang Guan Li Dai" to make the leadership character misplaced. Second, it must be in line with leadership. The identity mentioned here mainly refers to the position held by the leader. It is always certain that a certain leader will be responsible for his duties. The leadership of different positions has different perspectives, and the content of the speech is also different. The party committee is different from the government. The company is different from the government. The local government is different from the military. The mayor is different from the director. The official and deputy positions are different. For example, in a county's poverty alleviation conference, the county party secretary should start from the overall situation of the county, and talk about the meaning, principles and ideas of the work, while the county magistrate should talk about the requirements, measures and steps of the work. Third, we must reveal leadership feelings. People have feelings and leadership is no exception. Most of the leaders who are in a certain position have deep feelings for the people, are loyal to the party's cause, and have a clear love for the true, the good, the beautiful and the ugly. A leader who has no real feelings is not a real and sensible leader. A speech that does not have a true feeling of leadership is not a successful speech. Fourth, we must reflect leadership thinking. The thinking of leadership comes from practice. Different practices and different ideas, the ideas and views formed in the practice of one-on-one are more unique. It must be accurately and clearly reflected in the writing of the speech, because thought is the root of a leader's truly unique, and this is also irreproducible.

Second, it is the time. The "time" here is a multidimensional concept with both a time dimension and a spatial dimension. Leadership speech is always carried out in a certain time and space, so the writing of the speech must not ignore the limitations of time and space. From the time point of view, the writing of the speech should conform to the trend of the times and the timing of the work. As a leader, we must not only be good at adapting to the trend of the times, but also dare to promote and lead the trend of the times. Writing a leadership speech should grasp the pulse of the times, click on new things, and learn fresh language. For example, the entire party is now fully implementing the scientific development concept, and it must be reflected in the leadership speech. After the historic meeting between Lien Chan and the Chinese Kuomintang Chairman Lien Chan in XX XX, the common vocabulary of Taiwan, such as "vision", "information" and "consideration", entered the speeches of many leaders. Compliance with the work schedule means that the speech is mobilized for work, is to advance, or to summarize, and the positioning should be accurate. The order in which you want to speak before, during, or after the event cannot be reversed. From the perspective of space, the writing of the speech should consider the spatial situation of the leadership speech. Whether the Grand Plaza is a lecture hall or a small conference room, the venue is different, and the tone, sentence and rhetoric are different.

The third is targeted. There are two aspects of "" here, one is the content of the speech, and the other is the object of the speech. From the content of the speech, it means that the speech itself must be empty and empty. Leadership speech must have a purpose, or solve problems, or clarify thoughts, or make comments, or express emotions, or both, so the writing of speech should reflect the clear guiding and realistic operation, and refrain from falsehoods. Words, empty words, big words. From the object of speech, the audience of the speech is an important basis for the writing of the speech. Chairman Mao criticized that it is not the fault of the cow but the fault of the human being. When writing a speech, you must have a listener in your heart to understand the audience's psychology and meet the taste of the audience. The experienced secretary will make some investigations into the audience before the speech is written, and try to understand what the audience wants. In the writing, he should consider the interaction with the audience when the leader speaks, and can not always let the leader play the "one-man show". In the choice of language, we must pay attention to the difference between written language and speech language. It is necessary to decide the vulgarity, elegance, length and shortness of the speech according to the educational level and understanding level of the audience.

Fourth, there is no fixed law. The "law" here refers to the rules of writing. There is no law in the text, but there are many laws. There are many types of speeches, and each type of writing is naturally different. The report of the conference requires rigorous vocabulary and solemn tone; the speeches should be thorough and intimate and easy-going; the congratulatory message should be short and tidy, and the enthusiasm should be solemn and affectionate. In addition, if the structure is the main purpose service, in order to meet the needs of the main purpose, the structural arrangement cannot be solidified and rigid, and the length and length of the structure, the level of the structure, and the transformation of the inheritance will vary from one article to another. Of course, it is necessary for beginners to become familiar with the patterns and norms of various types of speeches at the beginning. First, they must have the "law" in the chest to achieve the "unable" state of writing.

To say that the above four articles are "golden rules" does not mean that the above four articles can be used to write a good speech, but a good speech must conform to these four rules. As long as the staff of Guangwen Mi 114 can write more and practice according to these four rules, they can continue to accumulate and improve in practice.