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Writing of broadcast news (broadcast)

First, we must be popular and colloquial. Newspapers are for people to see, and broadcasting is for people. An article that looks pleasing to the eye doesn't sound good. Broadcasting is a kind of media that acts on the auditory. The broadcasting language must be audible, easy to understand, unpretentious, and succinct. It sounds effortless. Therefore, when writing a manuscript, the words should be ordinary, avoid homonymous disagreement and agree to repeat, the sentence should be short, and the more people should be called nouns. Second, it should be timely. Timeliness is the biggest distinguishing feature between broadcast news and other media news. Broadcast news generally advocates taking only the key points, making less in-depth excavation and criticism, and giving full play to its unparalleled fast features. Third, when writing a lead, you must first say hello, listen to the audience, and enhance the attraction. Fourth, there must be acoustic features. The characteristics of the newspaper are reflected in the layout; the characteristics of the television are reflected in the image; and the characteristics of the broadcast are on its sound. Therefore, in order to highlight the characteristics of broadcasting, it is necessary to make articles on the audio, such as recording speech, recording news, recording communication, recording access, and so on.

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