Zhang Ruimin

· The philosophy of achieving achievement is: “Forever tremble, always be thin.”

· Enterprises are ultimately people, management is to borrow.

· What is not simple? Being able to do simple things every day is not easy; what is not easy? Everyone is recognized and very easy. It is not easy to do it very seriously.

· If the manager sits down, he will lie down.

· Managers must manage problems, not crisis management.

· How do cadres treat problems? It is necessary to implement the responsibility 100%, that is, the principle of “seeing the number and seeing others”. Every 1% of questions can be converted to 100% responsibility and 100% responsible. ——Zhang Ruimin's famous sentence

· The goal of the cadre: To be a super leader, that is, your leadership level is such that your subordinates can still work normally without leadership. Form a dynamic employee and a collaborative organization.

· Leaders who don’t have ideas don’t want to interact, and leaders without control don’t dare to interact.

· If you or your department does not have room to rise, you will lose your living space.

· How do cadres face the market? Create and swear. It is necessary to innovate and create; it must be vigorous and aggressive.

· Not seeing the problem is the biggest problem. ——Zhang Ruimin Quotations

· It is not your responsibility to be a low-ranking person, but it is your responsibility not to improve your subordinates.

· The recurring problem is a matter of style.

· The concept has not changed in the same place, and the concept has become wider and wider.

· Manage the person in advance and take care of the person.

· Progressive is old-fashioned. Therefore, the innovation of business philosophy must be anti-gradual and must be in place. ——Zhang Ruimin Quotations

· Do not only do one screw, you have to operate a machine.

· “Immediately” is to run the budget target immediately: “Think about it” is a closed-door car without budget.

· First draw the target and then shoot.

· The determination of market objectives is not limited to individual capabilities, but is based on user satisfaction.

· The determination of market objectives is based on the competitive value added in the market. ——Zhang Ruimin's famous sayings

· The locomotive deceleration that drives the growth of the global economy does not mean that all cars are slowing down.

· The success of Haier's internationalization strategy is mainly the internationalization of every Haier. With the internationalization of each individual, the internationalization of Haier Group can be guaranteed.

· Haier people only have no business to start business.

· The core competitiveness of an enterprise is the ability to acquire user resources.

· The competitiveness of a company is to see whether a company's employees are value-added assets or liabilities. ——Zhang Ruimin's famous sayings

· The product input is the user's demand, and the output is the user's satisfaction.

· Once a company stands on the wave of innovation, there is only one way to maintain it, that is, to continue to innovate.

· To continue to build momentum, it is necessary to make the enterprise a flowing river. The source is the innovative SBU, and the end of the river is the user's satisfaction, that is, the user who is loyal to the company.

· The decisive factor in managing each employee as an innovative SBU and constantly running a high-quality talent is whether the manager can manage himself.

· The four elements that make SBU are: market objectives, market orders, market effects, and market rewards. ——Zhang Ruimin's famous sentence

· To operate a business is to operate the business, the operator must first respect the person.

· "Do you want to do and don't want to do it" Is there a question of responsibility? It is a question of "German": "It will be done and will not do" is a question of "being", but it will not be passive, it is according to the requirements of others. Dry: "Able to do and can't do" is a question of innovation, that is, whether we can continuously improve our goals.

· Customer requirements are not equal to customer needs.

· Managers who do not have market orders are managers that do not manage; employees who do not have market orders are employees who do not work, responsibility is not for employees, but for managers; work without market orders is invalid work.

· It is not because some things are difficult to do, we lose our fighting spirit, but because we lose our fighting spirit, those things are difficult to do. ——Zhang Ruimin's famous sayings

· Process reengineering is to recreate people first.

· Winning at the terminal.

· All of our quality problems are human problems. If the equipment is not good, it is not good. If the parts are unqualified, it is unqualified; all the problems we cannot develop are thoughts, not lack of people, lack of ideas; Missing pieces is a lack of ideas.

· Valuable orders are an eternal theme of business development, and companies must have orders and valuable orders to develop.

· The space for enterprise development is infinite, and the distance between enterprises and users is infinite. ——Zhang Ruimin's famous sentence

· Quality is endless, companies have no boundaries, and brand names have no borders.

· Employees are united, management is attentive, and users are sincere.

· The soil of the tree of business life is the user.

· The company is perfect and meets the needs of users. It is nothing but strange.

· To win in the international market competition, the first is quality, the second is quality, and the third is quality. ——Zhang Ruimin's famous sentence

· Quality is not discounted, services are not discounted, and credit is not discounted.

· A defective product is a waste product.

· No exciting things happen inside a well-managed company.

· The key to management is not knowing but doing it.

· There is no goal without an order, and no salary without a goal. ——Zhang Ruimin's famous sentence

· Self-denial before others deny themselves.

· Break through the self, break through the mindset and break through yesterday.

· Intelligence is more important than knowledge. It is more important than intelligence. Enlightenment is more important than vegetal.

· The goal of innovation is to create valuable orders; the essence of innovation is the destruction of creativity, destroying all the shackles that hinder the creation of valuable orders; the way of innovation is creative imitation and borrowing, that is, borrowing power.

· Monitoring is love, and appointment is trust. ——Zhang Ruimin's famous sayings

· Conceptual innovation is the goal innovation. The goal innovation is to propose goals that others think are impossible to achieve, and to achieve it with innovative methods.

· Each middle and senior manager can only find the market in order to find the direction of competition in the market.

· You cannot use the function management to push the mountain of function management.

· The signature of the function is a signature without prior market objectives, and no one is responsible for the signature in advance. The signature of the user is a valid signature.

· The user's banknote is the company's ballot, and the user's word of mouth is the company's gold cup. ——Zhang Ruimin Quotations

· Only when the problem is cleared and the buyout is lost can you sell a valuable order.

· Take one class and tens of thousands of things, lose one machine and destroy everything.

· There is no way out without ideas.

· Management is no small matter.

· Logistics eliminates space by time, and business eliminates time with space. ——Zhang Ruimin's famous sentence

· What is not simple? Being able to do simple things thousands of times is not easy; what is not easy? It is not easy to do things that are recognized as very easy things.

· The picture is difficult to be more than its fine.

· Make the impossible possible.

· Yesterday's successful experience and glory may be a hindrance to tomorrow's success.

· To be realistic, there are two important points: one is whether you can seek truth from facts, that is, the change of thinking style; the other is to dare to seek truth from facts, that is, to raise the ideological realm. ——Zhang Ruimin's famous sentence

· To solve the problem of ineffective management, first of all, to establish the confidence of the geometrical level to improve the work effect; secondly, to have innovation is an endless concept, the space of innovation exists in every place, every person, every thing .

· All conclusions are generated after the investigation and research; in the investigation and research, if the reasons and solutions cannot be found, they cannot be let go.

· Grasping management must be counted, but if you count the number, you can't get the last number, or just catch a fake number. If you do a good job of improving people's work, the number will naturally arise; if you don't catch people's work, the number will become worse and worse, and you can't see people.

· People-oriented management is the innovative spirit of managers.

· Real talent is looking for opportunities to realize themselves. ——Zhang Ruimin Quotations

· The market is the superior of everyone.

· To be effective, don't excuse.

· Management is setting an example.

· Top management is not equal to high.

· The cadres are afraid of not knowing what they are afraid of. ——Zhang Ruimin's famous sentence

· How do cadres work for employees? Create a vibrant atmosphere.

· How do cadres treat management? Comprehension and resilience.

· The problem with the terminal is the issue of leadership.

· Zero growth is not equal to zero demand.

· The realization of corporate competitiveness depends on the cells of innovation - SBU. - Zhang Ruimin's famous sentence

· To be in seconds.

· The specific manifestation of SBU is speed and innovation.

· It’s just like self-study. The only way to overcome criticism is to overcome yourself.

· Challenge the goal first to challenge yourself.

· Asking people is better than asking for yourself. ——Zhang Ruimin's famous sayings

· The internal management revolution of the company is to create a market outside the enterprise.

· The “one stop in place” service, the “one vote in the end” process.

· Quality is right once.

· Revitalizing assets must first revitalize people.

· Haier's zero profit production of white goods - Zhang Ruimin's famous sentence

· Independent innovation achievements brand

· The sledgehammer picks up the world famous brand.

· "Do you want to do and don't want to do it" is a question of responsibility. It is a question of "German": "It will be done and will not do" is a question of "caliber", but it will not be passive, but according to the requirements of others. Going to work: "capable and unable to do" is a question of innovation, that is, whether we can continuously improve our goals.

· Management is action.

· Cadres are the key to success or failure. ——Zhang Ruimin Quotations

· For a company to operate sustainably, it must first be recognized by the society and recognized by the users. Enterprises are sincere and forever users, and only users and society can return to the enterprise to ensure the development of the enterprise.

· The main task of business leaders is not to discover talent, but to build a mechanism that can produce talent.

· It is not easy to do every simple thing. It is extraordinary to do every ordinary thing.

· Domestically stronger and bigger abroad.

· Haier's annual marathon run is a 100-meter sprint every day. ——Zhang Ruimin Quotations

· How to do things with a teacher - Confucius's "The Analects of Confucius"; how to be a teacher - Laozi's "Tao Jing"; how to participate in business, enter the market, and a teacher - Sun Wu's "Sun Tzu's Art of War."

· Liu is always an entrepreneur in the Chinese business community with very few “work-forward” entrepreneurs. There are many people who “retreat” and there are very few “work-forward”.

· Adhere to a 1% increase every day, and the level of work in 70 days can be doubled.

· As a leader, you don't know the shortcomings of your subordinates, but you can't help but know the strengths of your subordinates.

· The most priceless thing in the world is the human heart. To win the hearts of others, only exchange your own heart. ——Zhang Ruimin's famous sentence

· To give users unexpected surprises.

· Repeated research beforehand, be cautious and cautious; once a decision is made, it must be resolutely implemented and must not be vague.

· The market is like a cake. We don't overdo the share of the existing market, but instead create another market, that is, make another cake – another cake.

· In the new economic era, what is the magic weapon to defeat the enemy? The first is quality, the second is quality, and the third is quality.

· Dance with wolves, you must become a wolf yourself, and become a "super wolf." ——Zhang Ruimin's famous sayings

· A defective product is equal to scrap.

· Everyone is the center of responsibility, power, and profit. “Everyone is a manager, everyone is a boss” releases everyone’s potential.

· We are not “in peace”, but “in danger”.

· I can survive in the harsh environment of winter, maybe I will be the most beautiful in spring.

· Selling reputation, not selling products. ——Zhang Ruimin Quotations

· On the ability, the mediocrity, the Pinger let. Whoever swears the brand of the company, the company will slap the rice bowl.

· What is the core competitiveness? I think it is the ability to gain user loyalty in the market.

· In place to be controlled, promoted * competition, expired to be replaced, the last to be eliminated.

· Say, it doesn't mean doing it; doing it doesn't mean doing it.

· Loyalty to employees, employees will be loyal to you in turn; responsible to employees, and employees will be responsible for you in turn. ——Zhang Ruimin Quotations

· In the Internet age, the key to business survival is speed.

· Chess to find people.

· Revitalize the enterprise and first revitalize the people. If everyone's potential is exerted, everyone is a Pacific Ocean, a Himalaya, how big it is, how deep it is, how high it is.

· Produce a generation, develop a generation, and conceive a generation.

· A reporter asked: “What role should you be in the enterprise?” Zhang Ruimin replied: “First, it should be a designer; second, it should be a pastor.” ——Zhang Ruimin’s famous saying

· Everyone is a talent, and horse racing is not the same, giving each and every person who is willing to be a clerk a talented stage.

· The OEC management model of “Daily Days, Days and Days High” means to control and clean up everything that everyone and every day do in a comprehensive manner, so that “the day is clear, the day is clear. The day is high, the daily work is done every day, and the quality of work every day is improved a little. .

· Play a value war instead of a price war.

· Grasp the repeated and repeated arrests, focus on the key points, and improve.

· Negate yourself and create markets. That is, to deny yourself before others. ——Zhang Ruimin Quotations

· The rule that the market will never change is to change forever. "It's easy, it's not easy, and the tube is easy."

· I want to quote Roosevelt's famous quote in the history of the United States as the only re-elected four-term president to answer you: "The only thing we are afraid of is ourselves."

· Always one step faster than your opponent.

· Only the low season thoughts, no off-season market.

· One of the important tasks that leaders need to accomplish is predicting change and planning for the future. To do this, leaders must have insight and trend analysis capabilities. ——Zhang Ruimin Quotations

· It is difficult for a company to be strong, and it is harder to maintain its prosperity. It is not the individual, part of the people, but all the people, that is, every cell is full of vitality.

· There is no perfect product, but there is 100% service.

· High standards, refined, zero defects.

· The customer's problem is the subject we develop.

· Slope sphere theory: The position of the enterprise in the market, like a sphere on the slope, needs to strengthen the internal basic management to generate a strong stopping force. Otherwise, the sphere will definitely scroll down. ——Zhang Ruimin's famous sayings

· “Squid effect” – the activation of everyone’s vitality through internal competition. .

· , seeking talents, knowing talents, accepting talents, using talents, training talents, educating talents, protecting talents, will be talented, "eight talents." Enterprises must care for people, understand people, respect people, and care for people, that is, treat people as "people" rather than "non-people."

· Management has no trivial matters. “It’s hard to do things in the world, it’s going to be easy; the world’s big things must be done in fine.” It can be said that “the details are also broken, and the details are defeated”.

· Leaders are in and out, and the company is still benign.

· Management has a model, infinitive, which is the artistic and scientific nature of management. ——Zhang Ruimin's famous sayings

· A reporter asked: “What is your ultimate goal?” Zhang Ruimin replied: “Becoming a true world brand, no matter where you go anywhere in the world, everyone knows that Haier is a very good brand that I like. ”

· The 80/20 principle is an important principle in our group management philosophy, that is, the key minority restricts the secondary majority; the cadres undoubtedly have major management responsibilities for the problems that arise.

· Corporate culture training has three levels: corporate culture, corporate culture and corporate culture

· There is a ceiling in education, not the higher the better; the second is the ability to be hands-on; in addition, the interpersonal relationship is harmonious. Intelligence is more important than knowledge. It is more important than intelligence. Enlightenment is more important than sputum.

· Without ideas, there is no way out. ——Zhang Ruimin's famous sentence

· The human genitals used to be the foundation of Haier's success. The challenge we face in the future is also the problem of human beings.

· The enterprise has only one real resource - people; management is to fully develop human resources to do a good job.

· Either don't do it, you have to fight for the first.

· Once you have a simple and determined idea, as long as you keep repeating it, it will eventually become a reality. Refining, persisting, and repeating, this is the magic weapon for your success; persevere, and will eventually reach a critical value - General Electric Company President Welch famous words.

· What are Haier’s values? Only two words, innovation. Innovation is to constantly overcome yourself. That is to determine the goal, constantly break the existing balance, and then establish a new imbalance; on the basis of the new imbalance, a new balance. ——Zhang Ruimin's famous sentence

· What is a vegetarian? It is a self-binding ability.

· In any age, it is not money and matter that satisfy the deepest and most essential needs of human beings, but the discovery and realization of self-worth.

· Zhou Yu claims to be “one step at a time”, but he is always miscalculated in Kong Ming’s “three steps and one plan”. Not counting more, but being high.

· Improvement is endless.

· The Buddhist scripture says: "The only way to get a drop of water is to put it in the sea." - Zhang Ruimin's Quotations

· If you fight hard and you don't solve any problems, you can't say excellence.

· Haier philosophy - Haier only has entrepreneurship and no business;

· Haier spirit - dedicated to the country, the pursuit of excellence;

· Haier style - respond quickly and act immediately;

· Haier management mode - the day of the day, the day is high; ——Zhang Ruimin's famous sentence

· Haier talent concept - everyone is a talent, horse racing is not the same;

· Haier Capital Operation - The East is bright, and the West is brighter.

· Haier employment system - three workers coexist, dynamic conversion;

· Haier market concept - "The only constant law of the market is that Yongyun is changing"; "Only the idea of ​​off-season, there is no market in the off-season"; "selling reputation, not selling products" "denying self, creating market"; Oxford Management Review [oxford.icxo.com]

· Haier's famous brand strategy - either not doing it, doing it, we must fight for the first; there is no famous brand in the country; - Zhang Ruimin's famous sentence

· Haier quality concept - high standards, refined, zero defects; excellent products are produced by excellent people;

· Haier after-sales service - users are always right

· Haier's development direction - creating China's world famous brand

· In a sense, the enterprise is a person; therefore, the enterprise should have a soul, otherwise it is tantamount to walking dead. Qitai: Life is more important than the New Year. The salary ratio is important to receive the year-end award. It is more important to perform better than the salary. The sense of achievement of work is more important than the money that ends in the pocket.

· If I allowed the 76 freezers to be sold, it would allow you to produce 760 such freezers tomorrow. ——Zhang Ruimin's famous sayings

· Defective products are unqualified products

· 砸 Freezer 砸 Haier "myth"

· There is no national border now, Chinese lions can eat American sheep.

· Developed markets rather than products.