Restaurant restaurant banquet plan

First, the banquet problem and consumer psychology

1. The banquet problem we have to face

What kinds of banquets are there?

Who is setting up a banquet? What kind of banquet?

What is the purpose of the feast?

What are the troubles in the process of setting up a banquet? What are the thorny issues that often arise?

What is the feast of eating? What rules are needed on the wine table?

What is the feeling of going to the banquet, what is the reaction to the banquet?

The banquet is scattered, what can I keep?

2, consumer psychology

From the above research, we found that Wenzhou consumers have very low requirements for hotel banquets. Generally, they only expect that “the dishes should be delicious, the service is decent, and the environment is almost the same”. Others have no hope. The people who go to the banquet are usually just to give relatives face, help friends to join, and give a few tickets to others. Later, others have several tickets for themselves. They don’t feel at all when they come and go, and they even have the fear of going to dinner. Why is there such a mentality, because each hotel can provide too few value-added services to consumers, and there are too few fresh highlights that can be created, so that they can’t expect more surprises, let alone what is worthwhile. Aftertaste and nostalgia.

So, create a different new banquet, make the banquet more value-for-money, and make the feast more happier! That is, the key point we need to strengthen our competitiveness is the core idea of ​​our “fine banquet” planning.

Second and fifth horse conditions

1, hardware conditions

There is a comprehensive hardware advantage of the guest room and the restaurant.

There is a high-end, gorgeous and bright hotel decoration environment.

It has the capacity to accommodate three banquets of up to 20 tables.

2, software conditions

With many years of good reputation, it is a famous brand enterprise in Wenzhou.

The menu is very rich and can provide customers with different matching needs.

The service system is relatively complete and has the ability to undertake various banquets.

Third, banquet positioning

[Overall positioning]: Wenzhou's best small and medium-sized boutique banquet

[Meal pleading]: Make a special banquet, a creative banquet, a moving banquet, surprise the host, make the guests happy, make the banquet more meaningful, and make every banquet a perfect banquet forever.

[Carning Culture]: Pursue details, create surprises, keep moving, and collect happiness

[Meal concept]: Create a perfect banquet to retain a wonderful life

[Meal Mission]: Dedicated to creating a perfect banquet that never dies, making people more meaningful!

[Characteristics]: Each banquet is tailor-made to meet the individual needs of customers.

[Promotional slogan]: The same banquet, Hongjing is not the same!

[Hongjing features]:

Experienced banquet commissioners provide guests with a banquet arrangement and all the details.

Tailor-made exclusive menus and banquet atmosphere.

Joint professional planning company to provide planning ideas, etiquette services and environmental layout for each banquet.

Fourth, the overall planning of the banquet

1. Three main banquets

Wedding reception

■ Wedding banquet: Make every wedding a surprise.

■ Theme Name: Each wedding banquet should be based on the characteristics of the client to create a wedding banquet theme, so that guests can perceive some stories of newcomers at a glance, laying the groundwork for etiquette activities. Such as "love of love - Mr. Wei Meng and Miss Tian Jing's wedding banquet", "e-net love - Xiaolong brother and Tianxian sister's wedding banquet", etc., in a different way to interpret the banquet, interpretation of the wedding Interpret love.

■ Theme: Whether it is engagement and marriage, each wedding is designed and arranged according to the theme name, so that the whole scene can feel the strong theme atmosphere and warm host romance.

■ Theme music: Play according to the music that new people like, especially the music related to the relationship between two people. Provide more reports for the master of the ceremonies, creating more joyful atmosphere for the guests.

■Featured menu: On the basis of the unified banquet menu, individual dishes and name adjustments can be made according to the characteristics and requirements of customers to match the theme of the banquet and create a unified theme banquet atmosphere.

■Value-added services:

a, wedding banquet open more than 10 seats can be sent

Each guest's guest list, banquet menu and newcomer pictorial

10 sets of beautiful invitations per seat

Festive candy gold coins, golden peanuts, red dates, longan, tribute

Banquet experts provide free banquet arrangements and details

Free lion dance, lobby poster promotion guidelines

Free designated background and festive layout

Free stage and audio equipment

Free signing of the sign-in desk, tribute the guests to sign in this, sign pen.

A set of projectors and projection screens are provided free of charge

A set of newlywed honeymoon luxury standard room on the day of delivery

Congratulations on wedding photo albums

e, wedding banquet open more than 15 seats can be greeted

Free on-site ceremonies and background music

Free Mahjong and Solitaire

Free one limousine for wedding

Congratulations on the famous Champagne Tower and the Grand Champagne

Congratulations on a wedding photo album

c, wedding banquet open more than 20 seats can be enjoyed

Free one or two BMW cars for the main float arrangement

A set of honeymoon prestige suites on the wedding day

A 10-layer exquisite cake tower for free to take pictures

A set of precious video discs for wedding receptions