Self-study summary of personal internet marketing in the summer of 2019
I have been studying for more than three months. In mid-July, the course is about to end. I have been busy in my studies . I have no time to summarize my own learning situation. Even my own qq signature has been changed: I am tired, I want to sleep. Under the teacher's reminder, I really want to summarize my own learning .
I can feel that it is much easier to write my own summary, at least easier than writing an article, because the protagonist is myself. It is still much easier to sum up your own real experience.
I remember that the teacher said the most when he started school: everyone can specialize in one direction for their own situation. My expectations are also everyone's thoughts. We still have to take every lesson seriously and study hard. It can be said that everyone is studying hard, only shouting is not enough. No one says that they have already eaten. It can be seen that everyone's attitude is very serious and very correct.
Internet marketing can probably include online marketing foundation, online research, online advertising, seo and sem, integrated marketing, etc. We will learn to build a website quickly. According to my thinking, online marketing can be divided into three categories: seo and Sem, online advertising, integrated marketing. As long as we master one of these three categories, we don't have to worry about finding a job.
Seo and sem are more reflected in our independent blog website. It can be said that the time and energy we spend on independent blogs is very large, because Teacher Yang Weipeng said that our blog is the best resume, we also I agree that propaganda must have something to promote. From the beginning of the establishment of the station, modify the template to adapt to the spider, insist on constantly updating the article, increasing the external chain, etc., and actually operating a website from scratch to the whole process. Although I haven’t put my own keywords on Baidu, I’m still very happy, because the keywords I choose are overheated. I don’t want to make my own name in the keywords. I don’t have any meaning at all, just because I was happy at the time. The technology of choosing your own keywords still needs to be improved.
Now we not only pay attention to the results, but also pay attention to the process. I have learned a lot from the process. I don’t want to upload the space. I think that is the most basic thing we should master. I have the most troublesome problem. Mainly in the modification of the template, we also learn html and css for four days, so this is a very weak point, compared with the professional staff we can even neglect. I am bolder to modify the template. At first, my website came out with a bunch of garbled characters. When I modified it, I didn't know what happened. As a result, the module was squeezed. I tried to replace the template to solve the problem. Did not solve this problem, then there may be only one way to consider, re-upload, I use my own computer as a virtual host, re-edit it in the template, and then upload the original space, after about two days of analysis My space has finally stabilized, so the price paid is that Baidu’s ranking has dropped by more than 100.
In the study of online advertising, I summed it up: The idea at the time was very simple. It was a summary of the knowledge of online advertising, so that you can look at it when you forget it. In fact, the most important key to online advertising is online research. Internet research should be based on the theory of swot, 4p or 4c. If you have a goal, you know how to do it. We also carried out the actual operation in the study . I also summarized it. For integrated marketing, I think it is a very important position in online marketing. In the promotion of the Internet, the impact of integrated marketing is the biggest and the effect is the best. Our learning method is mainly practice, personally operate the forum. Marketing, blog marketing, community marketing, there are two points to pay attention to in integrated marketing. One is: doing work is very detailed, and the second is: integrating resources takes a certain amount of time. By doing these two things, we can do a good job of integrated marketing. We also summarize the practice, but because of the privacy of the company, there is no way to say it.
I can feel that it is much easier to write my own summary, at least easier than writing an article, because the protagonist is myself. It is still much easier to sum up your own real experience.
I remember that the teacher said the most when he started school: everyone can specialize in one direction for their own situation. My expectations are also everyone's thoughts. We still have to take every lesson seriously and study hard. It can be said that everyone is studying hard, only shouting is not enough. No one says that they have already eaten. It can be seen that everyone's attitude is very serious and very correct.
Internet marketing can probably include online marketing foundation, online research, online advertising, seo and sem, integrated marketing, etc. We will learn to build a website quickly. According to my thinking, online marketing can be divided into three categories: seo and Sem, online advertising, integrated marketing. As long as we master one of these three categories, we don't have to worry about finding a job.
Seo and sem are more reflected in our independent blog website. It can be said that the time and energy we spend on independent blogs is very large, because Teacher Yang Weipeng said that our blog is the best resume, we also I agree that propaganda must have something to promote. From the beginning of the establishment of the station, modify the template to adapt to the spider, insist on constantly updating the article, increasing the external chain, etc., and actually operating a website from scratch to the whole process. Although I haven’t put my own keywords on Baidu, I’m still very happy, because the keywords I choose are overheated. I don’t want to make my own name in the keywords. I don’t have any meaning at all, just because I was happy at the time. The technology of choosing your own keywords still needs to be improved.
Now we not only pay attention to the results, but also pay attention to the process. I have learned a lot from the process. I don’t want to upload the space. I think that is the most basic thing we should master. I have the most troublesome problem. Mainly in the modification of the template, we also learn html and css for four days, so this is a very weak point, compared with the professional staff we can even neglect. I am bolder to modify the template. At first, my website came out with a bunch of garbled characters. When I modified it, I didn't know what happened. As a result, the module was squeezed. I tried to replace the template to solve the problem. Did not solve this problem, then there may be only one way to consider, re-upload, I use my own computer as a virtual host, re-edit it in the template, and then upload the original space, after about two days of analysis My space has finally stabilized, so the price paid is that Baidu’s ranking has dropped by more than 100.
In the study of online advertising, I summed it up: The idea at the time was very simple. It was a summary of the knowledge of online advertising, so that you can look at it when you forget it. In fact, the most important key to online advertising is online research. Internet research should be based on the theory of swot, 4p or 4c. If you have a goal, you know how to do it. We also carried out the actual operation in the study . I also summarized it. For integrated marketing, I think it is a very important position in online marketing. In the promotion of the Internet, the impact of integrated marketing is the biggest and the effect is the best. Our learning method is mainly practice, personally operate the forum. Marketing, blog marketing, community marketing, there are two points to pay attention to in integrated marketing. One is: doing work is very detailed, and the second is: integrating resources takes a certain amount of time. By doing these two things, we can do a good job of integrated marketing. We also summarize the practice, but because of the privacy of the company, there is no way to say it.
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