Secretarial knowledge > Promotional program

National Day Promotion Plan


First, the purpose of the event: Mid-Autumn Festival activities have ended, because people walked in the family during the holiday season, the gift products at home are more adequate, so during the National Day, the sales ideas of my shopping mall should be on daily consumer goods, so we are During the eleventh period, we can organize again, "ultra-low commodities, heavy punches", launching the tide of buying ultra-low commodities of eleven, once again attracting popularity, driving the flow of people in the mall and sales peaks.
Second, the theme of the event: wonderful birthday, the national celebration 3, event time: September 31 - October 7 Fourth, the activity content:
1. There is no music in the National Day, and you will see the wonderful drama.
During the 9.31.1-7 event, at the Ximenkou of Huiwanjia, Huiwanjia invited you to enjoy a wonderful performance in Nanyang, elegant performance style, and a variety of literary forms, so that you can feast your eyes on National Day!
2, I am Chinese, the national flag is sent:
On the National Day, anyone who spends 38 yuan on the second floor of my supermarket can get a small flag on the first floor service desk with a small ticket.
3, autumn clothing listing, famous clothing exhibition
From October 1st, Huiwan's third floor fashion clothing hall, the famous autumn clothing is grandly listed, and the new famous clothes such as casual wear, business wear and professional suits are debuted. There are always hundreds of styles suitable for your taste. Come and visit us. Jin Shanghua 200* Autumn Show.
4, famous summer dress, season change discount, ultra low special price, final clearance activity time: October 1st - 7th
From October 1st, the third floor of the famous men's and women's summer dress will be held in Huiwanjia Square. The discount season will be changed at an ultra-low price. Let your heart move home, bring your family, and go to Jinshanghua Ximen famous clothing store to Taobao. Let's go!
The department stores will arrange the counters on the third and fourth floors, and they will be sold out and arranged in a unified manner.
5, National Day Seven Days Happy and Affordable ιΆ‚:
National Day 7 days off, launch a super shock price every day. Let customers feel the real benefits. In addition to the price of vegetables, the departments that broke the price were: food, drinks, washing, department stores, knitting, food, and drinks on the second floor. When selecting goods, according to the recent activities of Huiwanjia, it is necessary to select products in a targeted manner, in principle, flat gross profit. Special circumstances can be used as negative gross profit. Be sure to make an early morning shopping for the old lady during the event.
6, shopping has a prize scratching, surprise big prizes:
On the 10.1-5th day, if the secondary shopping on the second floor of my shopping mall is over 38 yuan, or the one-time shopping on the first, third and fourth floors is over 58 yuan, you can participate in the National Day scratching activity with the shopping receipt and get a scratch card. , scrape the coating, you can get the corresponding prize:
First prize: 29-inch Konka flat-panel color TV;
Second prize: A third prize of Aucma washing machine: one rice cooker;
Participation award: a bag of washing powder or a bottle of vinegar.
100% winning!
National Day, shopping malls, by the way, can also win big prizes!
7, Golden Week, wedding season, romantic and sweet!
Once, because of that time, I want to fulfill my promise to you, that is, give me a chance to make my life better for you! Dear, let's get married! Let Jinshanghua and Zimeng witness together for us. For a long time, this situation is not awkward!
Anyone who is married during the Golden Week and who has purchased more than 500 yuan in one time in our shopping mall will receive a 20-inch free art photo from the X County Zimeng Wedding Photography Store.
8, you come to shop, I give gifts:
Anyone who spends a total of 48 yuan on the second floor of my shopping mall on the 10.6-7, or a one-time purchase of 88 yuan on the first, third and fourth floors, can get a bottle of detergent from the service desk with a small ticket.
Fifth, advertising:
Preface item location note
1 radio advertising, flying word advertising TV station media playback time: September 27 to October 6
2 Meteorological Bureau Advertising TV Station Media Play Time: September 27th to October 6th
3dm activity content generous 16 open 8 16 page code
4 publicity stickers 10,000 posts in the store, wonderful celebrations, national celebrations
5 inkjet hall and off-site activities,
6 inkjet 5 m * 12 m party performance background
7 broadcast service desk broadcasts the entire building: promotional information
8 stores, kanban, the main channel of the whole building, activity board, hanging, etc.
9 land stickers, the main channel of the whole store
10 outside the kanban East Gate, Round Gate, South Gate Grand Kanban Photo Board
11 hanging decorative store channel printing

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