Secretarial knowledge > Advertising

Dialogue type of broadcast advertising document type


A document is formed in the form of a dialogue between two or more people. For example, the Hong Kong award-winning radio advertisement "White Flower Oil" New Year Promotional Promotional Broadcasting:

Male: Hey!
M: Hey?
Male: Hey-!
M: What is it...
M: I am in a bad mood! The Lunar New Year is coming, and I should be happy. However, I always feel uncomfortable, as if something is wrong.
M: Yeah, so you are in a bad mood...
Male: Right!
M: I am lucky, I just bought a small bottle of white flower oil...
Male: White... What?
Male: White flower oil!
Male: White flower oil?
M: Right!
M: Just in such a small bottle? How to use it? Drink?
M: No, put a little on your forehead! How? What do you think now?
M: Strange, I think... I feel much better!
M: Now you can tell me what else is wrong!
M: Question? No problem!
M: Really? What do you think?
M: I feel much better!
M: Then, apply a little white oil on your cheeks. That's right! What do you think now?
M: It’s wonderful! It’s like being bathed in white flower oil. It’s amazing.
Male: Although the white flower oil is good, it cannot be used excessively.
M: How good, I really want to thank you for the white flower oil. Now I can happily say: "Congratulations for getting rich"!
M: I think I know now what problems you have.
M: You know? What is that?
M: You have reacted to things too!
Broadcaster: White flower oil, sold in medicine and supermarkets.


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