What kind of effort is there to make money?

What kind of life is a success? Is it successful if you have money? Let’s take a look at the article by Feng Lun, the chairman of the successful person Vantone Holdings: What kind of effort is needed to make money. It may be beneficial to talk about making money other than making money.

I found a very interesting phenomenon. When Li Ka-shing started his business, many people were richer than him, but then those people were gone, or they were behind him on the wealth list. When Bill Gates started his business, there were a lot more people than him, but Gates became the richest man in the world today. Many Chinese entrepreneurs have also encountered similar situations. why?

Because, in China's transition from a planned economy to a market economy, from closed to open, from a barbaric market economy to a civilized market economy, the most important thing is precisely the factors other than money.

Just as you drive a car on the highway to make a turn, it is very difficult to roll over and maintain speed. The key to this time is not the gasoline, but the driver's skill. This skill is similar to anything other than money. What is the ability beyond the money? I speak four.

Lower your posture

One of the abilities beyond money is the ability to be a person, especially a person. I have found that anyone who does a good job in business is good at putting his attitude low. In Chinese culture, this is to give others face, that is, you have to respect others.

At the beginning of business, the entrepreneur's attitude is very important, to be humble, modest, and humble. In Beijing dialect, earning money is like a grandson, spending money like a grandfather.

Value

The second ability beyond money is value.

MBA programs often talk about differentiated competition, and differentiated strategies can be almost imitated in terms of products and marketing methods. What can't really be imitated is the values. This is why some people can succeed and some people can't succeed.

The so-called values, when you establish a money relationship with your partners, colleagues, friends, you need to take a scale to measure, to make decisions, and this thing will guide you in the direction.

For example, let's look at Ma Yun, don't look at the story of Ma Yun's success, but look at how Ma Yun judges small and wrong at the time of micro-decision. For example, when Ma Yun was listed on the company, he only took a small amount of shares, which reflected his values. Still others will turn 70% of their shares into their own. Different values ​​lead to different life stories and endings in the future.

Perseverance and patience

The third ability beyond money is perseverance and patience. Why is it important to insist on this? Because if you don't have ideals, you can't have perseverance and patience. When people are doing things, the end is not more than a result, but a process.

What determines the nature of a thing? I think it depends on two aspects. First, depending on time and time, the evaluation of this matter is completely different; second, it depends on who you follow.

The same is true for doing business. If we get rid of it when we have done it for 3 years, everyone may treat us as casually. When we are here for 30 years, everyone will start to pay tribute to us.

If the company still exists after 300 years, everyone will pay homage to it. Therefore, time is a very good thing, it can test your values ​​and posture.

Correctly judge the future

The above is a story about how to make money when you first start earning money. After a company has developed well, it actually faces a bigger challenge: the ability beyond money, that is, your perception of the future and the perception of society is not accurate.

I have been a chairman of the company for more than ten years and have not been a manager for a day. I found that I didn't do much work, but it was very troublesome. Because I will do three things: first, see places that others can't see; second, count the accounts that others can't figure out; third, do things that others don't do.

This is actually very difficult. You must always see places that others cannot see. When a company develops normally, you have to look at things that are invisible, including risks, opportunities, trends that we don't know, and future changes. These jobs require a lot of time for the leadership of the company.

Therefore, I often say: "To be a neighbor with God and the prophet, so that you can see places that others cannot see. We have a way to look at trends, patterns, dangers, opportunities, and so on."

Count those accounts that are unclear. For example, how much money we donate to the disaster area is appropriate, and the social sentiment and public expectations have a lot to do with the amount of money donated.

More complicated accounts are: For example, if we are looking for a partner, there may be 5 people standing at your door, you can give you money, have money, money, stupid money, smart money, who do you work with?

The characteristics of the money are fast decision-making, great change, and many interventions; the characteristics of foreign money are slow decision-making, rule-based, and little intervention, but the place where you manage it will never compromise. So as a leader of a business, this ability is how you find certain things in an unclear account.

Do what others don't do. For example, fulfilling corporate social responsibility, going to disaster relief, and paying attention to environmental protection and other things. These are things that managers are not willing to do, because they have to pay for their energy and the chairman does what they don't do.