Only one word away from success

Only one word away from success <br /> There is a college student who has excellent academic performance and talents. After graduation, he should hire a company to do marketing. Can be done for a while, the performance is still flat; he thinks that the company is not suitable for their own development, they changed a company, but there is still no big improvement; change, still like that. One year's time has passed and he thought, is it not enough?
By chance, he was exposed to a marketing expert with an annual income of over one million, and he followed the master to run around. But after a week, he didn't find any special places for the masters. He almost always had the marketing skills. He suspected that the master intentionally concealed the secret to him.
The master is sincerely saying that there is no hiding. He still didn't believe it, and the last master asked to see how he did business. So the master turned to follow him all day. In the evening, the master said: "I know where the problem is, only one word!" said the master. "Every time I talk to the customer, I mention the company I work for. I mean the 'my' company, and you always It means 'our' or 'this' company."
He thought carefully, and it was like this, and that was the boss. How could he say "my"?
The master explained: "With 'my' has a sense of intimacy, customers can hear that you are taking the company as your own company, you are working hard; at the same time there is a sense of responsibility, the customer will think that you are a senior management People, there are quite a few rights to solve the problem; when you say 'my', it will raise a sense of pride, which will make you more confident, business negotiation will be smooth. And 'our' is obvious Telling others that you are just a part-time job, you don't take the company as your own, and you don't have the right to make decisions independently. It's hard to accept."
He suddenly realized. Later, he changed "our" to "my", and it unexpectedly received an unexpected effect, and the business began to climb sharply.

Whether it is entrepreneurship or work, people often only notice some big aspects, but they ignore a lot of details and often run into the wall. When you are confused, don't give up easily, maybe you are only one word away from success.