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Children's Dezhi Development Training Center Business Plan Book


First, the latest ideas:

Noble personal ideology and morality are the foundation of the people, and ideological and moral education should be taken from the children. It must be clear that "the beginning of man, sexual desire." Action comes from thought, thought comes from desire, desire comes from the environment and personal feelings. From this point on, it is necessary to keep the young child's mouth, eyes, ears, hands and feet, action process, motivation and purpose. Strengthen children's self-discipline, self-control, self-reflection, self-motivation, self-development ability.

Human intelligence is composed of three parts, namely attention ability, memory ability and thinking ability. If attention and memory are the solid foundation of intelligence, then the ability to think is the wings of intellectual soaring. The instantaneous memory training method is used to improve the attention ability, including four-step training method: static in the static, static in the static, static in the movement, and dynamic in the movement. Use short-term memory training for long-term training to enhance memory. Using the two-hand display method, hand exercise training method, finger calculation method, mental arithmetic induction method, geometric origami method, game teaching method, etc., while improving the computing ability, the conversion of thinking ability is realized. That is, from the specific action thinking through the semi-specific semi-abstract image thinking and finally to the abstract thinking. Dividing intellectual development into three parts: attention, memory and thinking ability is an innovative mode of thinking and method.

Second, the purpose of the start:

We will focus on the training of college students, parents, and preschool teachers who are self-employed, improve their professional knowledge and skills, and improve their ideological and moral education and intellectual development. At the same time, it also takes into account the face-to-face training of young children and does a typical demonstration. The colleges and universities of self-employed colleges and universities allow them to return to their hometowns to train local children. In order to make these students exercise, after the training, they can carry out teaching practice exercises in the center to improve their teaching ability.

Organization management:

The center adopts a combination of partners to method the original intangible assets. Investors make money. The shareholding ratio of the shares is divided into three according to the national regulations. The number of council members is more than three, and the chairman is elected to preside over the senior management. Under the council, the center manager is responsible for specific matters, including scientific research management, external enrollment management, teaching management, and internal management. In addition, the school will recruit students from colleges and universities, preschool teachers and parents who are self-employed to teach and listen to classes, and master the specific methods of early childhood ideological and moral education and intellectual development.

Third, face the problem:

At present, the opening of the center is only a concept of entrepreneurship. There is no teaching space, no full-time teaching teachers, external advertising, lack of professional teaching materials, and CD publishing.

Fourth, competitive advantage:

At present, most children's enlightenment education methods such as abacus, infant English, fast literacy, etc. lack the content of children's ideological and moral education, and intellectual development is also lack of comprehensiveness, and it is biased towards quick results. Although some have been in operation for many years and have achieved certain results, it is not conducive to the comprehensive development of young children's comprehensive ability. The first thing after the establishment of the center is to carry out extensive publicity and expand the influence. At the same time, using the typical examples of the existing demonstrations, the trust of teachers and parents is obtained. It has a place in the preschool education market where the strong hands are like clouds.

V. Market Analysis:

The idea of ​​picking up from the doll has already been deeply rooted in the hearts of the people. The vast majority of parents have clearly realized why they also receive the same education in school and enjoy the same educational resources. Some children have good academic performance, and some children have poor grades. Visible difference is worse in parent education and early enlightenment education. Don't let your child lose at the starting line is almost a consensus among parents. The current situation is that as long as your method is scientific and practical, and there is no market at the same time. For more than a decade, the originals of this method have been single-handedly promoted in nearly 100 kindergartens in and outside Gansu Province. After more than ten years of repeated experiment teaching, this method has been continuously developed and perfected in practice, and has accumulated rich teaching experience. More than 300 children have been trained before and after, and the biggest one has already been in the middle of the country. Since the beginning of XX, we have trained more than 150 teachers such as Gansu Huining County Kindergarten, Lanzhou Military Region Command Kindergarten, Beijing Sunshine Red School, Jiangsu Sihong Shuren School, Henan Xinxiang Tianjiao School and Qinghai Datong Kindergarten. Practice has proved that this is a set of effective, easy-to-learn, new and original new methods for children's intellectual development, and its market prospects are considerable.

Sixth, marketing analysis:

After the establishment of the center, it is planned to take three steps. The first step is to recruit and promote the personnel in the counties and counties in Gansu Province, and to in-depth the kindergartens in the cities and counties to publicize the significance of the all-round development of children's morality, and to obtain the attention of early childhood education institutions and parents. Training. Make full use of the Internet to promote and expand the impact. This method has been practiced in counties such as Lanzhou, Jinchang, Wuwei, Yongjing, Baiyin, Huining, Tianshui, Wushan, Lintan, Chengxian and Huating. The second step is to go out of Gansu Province and promote it throughout the country. The original person has been to practice in Qinghai Xining, Datong, Golmud, Heilongjiang Qiqihar, Jiangsu Sihong, Henan Xinxiang, Beijing and other places. The third step is to hold training courses at fixed locations to recruit teachers, parents, and college graduates from all over the country for systematic training. This requires advertising. This is also the most important task of the center. Teachers, parents, and graduated colleges and universities who want to start their own business can receive this training in their hometowns to train young children. The Center maintains close contact with it and provides timely support when necessary. A chain of education networks is gradually formed to contribute to the healthy growth of the next generation.

7. Financing management:

The intangible assets required for the center to start, provided by the original. Others are financed by the funder. The required investment is 300,000 yuan. The capital structure is 20% of intangible assets. Among them, 100,000 yuan was used for advertising and 40,000 yuan for publishing special books and teaching CDs. Others are used to rent teaching venues, office space and other expenses. At the beginning of the training, each person received a training fee of 600 yuan to calculate the income of 18,000 yuan for a class of 30 people. Various teaching materials including teaching CDs total 100 yuan, a total of 3,000 yuan. The total income is 21,000 yuan. After deducting various expenses, it can earn more than 10,000 yuan. If the initial investor is unwilling to continue investing, he can withdraw from the withdrawal. Exit only enjoys the initial investment amount of the recycling.

A little advice for students who are self-employed

Students who choose self-employed colleges and universities to develop children's education and training, do not have to start to scale up. You can start with a few early childhood trainings based on the successful experience of the original author. You can collect a few children in your home, and you must be accompanied by your parents. It is best to start with children in your own home, or children of relatives and friends, so that there is no greater capital investment when you start. Individuals are receiving training expenses of 600 yuan, and the total cost of purchasing books is only a few hundred yuan. In order to enroll 5 children, each person will receive a book CD of 100 yuan, and the tuition fee of 300 yuan will be able to earn 500 yuan. Calculate monthly income of 100 yuan according to 5 months. If you enroll more students, you can get a good return. Of course, different charging standards can also be adopted according to different income levels. The space for this profit is even bigger. At the beginning, we must pay attention to social benefits as the first place, and teach outstanding students to expand their social influence and lay the foundation for further development.

It can be seen that the children's moral education training is a good project with less investment, no risk, quick effect and obvious social benefits.

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