Secretarial knowledge > plan book essay

Business plan outline and main content


The business plan book must first be a reflection of the real situation. A good business plan is a true reflection of one's own or the company's future plans, rather than compiling the superficial beauty to fool investors.

Based on this general argument, the business plan book should be an argument that proves the argument of “worth worth investing”. “The business plan is to talk about 'story', the purpose is to convince investors, my plan is feasible, my project is worth investing. So the business plan must use a lot of arguments to explain' It is worth investing in 'this round point'. “How to quit is the most important issue for investors.” Many people only think about how to get the investor's money, but they don't think how the investor should quit, and how the entrepreneur can protect the interests of investors in the process of business operation. This is thought of, and the business plan book will be higher.

The issue of business secrecy is also a question to be considered in writing a business plan book, which involves the cloning of its own business ideas into other areas by venture capital institutions. Then try to make the business plan simple and clear, so you can protect your trade secrets more. Of course, the confidentiality statement on the plan book is also necessary.

Many entrepreneurs believe that once the business plan is written, there is no need to change it. Otherwise, the three-month business plan book three months ago is definitely different. Because the market and the environment are changing at any time, the entrepreneur's ideas are changing, and the shortcomings and shortcomings that entrepreneurs know after talking with investors are also urging the plan to be revised, so the business plan is also a dynamic one. Things, in the midst of change, need new elements, such a business plan book can get investors' attention to continue, it is very important to make the entrepreneur's plan book "moving".

The final business plan is not the most important. "The tree is dead, the person is moving, the business plan is just a carrier for entrepreneurs to think. Only the team is the soul of the plan, so many times, voted The plan does not mean that financing is almost the same. Communication and constant negotiation are the most reliable guarantees for your financing."

A complete project plan needs to clearly clarify six aspects, including: the status quo or resume of the company, business model, market size and strategy, competition and barriers, team and financing financial plan. These six aspects are the things that must be in the plan.

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