How to write a college student business plan book
The Entrepreneurship Project Competition requires participants to form a competitive group with complementary strengths and propose a product/service with market prospects to complete a complete, specific and in-depth business plan around this product/service to describe the company's entrepreneurial opportunities. Explain the process of creating a company, grasping this opportunity, explaining the resources needed, revealing risks and expected returns, and proposing actions. Entrepreneurship programs focus on specific strategies, goals, plans, and actions that should be clear and easy for those interested in a non-technical background. Possible readers of the entrepreneurial program include: those who want to absorb the team, potential investors, partners, suppliers, customers, and policy agencies.
The entrepreneurial programs of the business plan generally include: executive summary, industry background and company overview, market research and analysis, company strategy, overall schedule, key risks, issues and assumptions, management team, business economics, financial forecasting Assume that the company can provide ten benefits in terms of benefits.
1. The executive summary is a summary of one or two pages of the business plan. Including the following aspects:
A brief description of the creative background and project of this business plan
An overview of opportunities for entrepreneurship
Target market description and forecast
Competitive advantage and disadvantage analysis
Economic situation and profitability forecast
Team overview
Expected benefits
2, industry background and company overview
Detailed market analysis and description
competitor analysis
Market demand
The company overview should include a detailed product/service description and how it meets the needs of target market customers, entering strategy and market development strategies
3. Market research and analysis
Description and analysis of target market customers
Analysis and forecast of market capacity and trends
Competitive analysis and their respective competitive advantages
Estimated market share and sales
Market development trend
4. The company strategy explains how the company competes
How to develop a company's development strategy at each stage of development
Achieve desired plans and goals through corporate strategy
Formulate the company's marketing strategy
5, the overall schedule
The company's schedule includes important events in the following areas:
Source of income
Breakeven point and positive cash flow
market share
Product development introduction
Main partner
Financing plan
6. Key risks, problems and assumptions
Key risk analysis
Explain how it will cope with or avoid risks and problems
7, management team
Introduce the company's management team, which should pay attention to the education and work background of each member related to the management company; introduce the leadership members, entrepreneurial consultants and major investors and shareholdings.
8, company fund management
Equity structure and scale
Capital operation plan
Investment income and risk analysis
9, financial forecast
Standpoint of financial assumptions
Financial Statements
financial analysis
10, assuming the company can provide benefits
This is the “selling point” of the business plan, including:
Overall funding needs
What level is needed in this round of financing?
How to use these funds
Investors can get returns, and can also discuss possible investor exit strategies
The entrepreneurial programs of the business plan generally include: executive summary, industry background and company overview, market research and analysis, company strategy, overall schedule, key risks, issues and assumptions, management team, business economics, financial forecasting Assume that the company can provide ten benefits in terms of benefits.
1. The executive summary is a summary of one or two pages of the business plan. Including the following aspects:
A brief description of the creative background and project of this business plan
An overview of opportunities for entrepreneurship
Target market description and forecast
Competitive advantage and disadvantage analysis
Economic situation and profitability forecast
Team overview
Expected benefits
2, industry background and company overview
Detailed market analysis and description
competitor analysis
Market demand
The company overview should include a detailed product/service description and how it meets the needs of target market customers, entering strategy and market development strategies
3. Market research and analysis
Description and analysis of target market customers
Analysis and forecast of market capacity and trends
Competitive analysis and their respective competitive advantages
Estimated market share and sales
Market development trend
4. The company strategy explains how the company competes
How to develop a company's development strategy at each stage of development
Achieve desired plans and goals through corporate strategy
Formulate the company's marketing strategy
5, the overall schedule
The company's schedule includes important events in the following areas:
Source of income
Breakeven point and positive cash flow
market share
Product development introduction
Main partner
Financing plan
6. Key risks, problems and assumptions
Key risk analysis
Explain how it will cope with or avoid risks and problems
7, management team
Introduce the company's management team, which should pay attention to the education and work background of each member related to the management company; introduce the leadership members, entrepreneurial consultants and major investors and shareholdings.
8, company fund management
Equity structure and scale
Capital operation plan
Investment income and risk analysis
9, financial forecast
Standpoint of financial assumptions
Financial Statements
financial analysis
10, assuming the company can provide benefits
This is the “selling point” of the business plan, including:
Overall funding needs
What level is needed in this round of financing?
How to use these funds
Investors can get returns, and can also discuss possible investor exit strategies
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