Community culture construction plan

Part 1: Community Culture Construction Plan

First, the relationship between community culture and property management

It is a long time since the Chinese people demanded life. With the continuous development of the social economy, people's needs are also quietly changing. While enjoying material life, strengthening their spiritual life has become the common goal of almost everyone. Therefore, H Feng Property Company believes that the pursuit of cultural property management services will become a major feature of the future property management market.

H Feng Property believes that any area where people's lives are the main content, such as the country, city, and community, must have a civilized, healthy and positive living atmosphere. The strength of human spiritual life will also drive the development of its material life. H Feng Property People hope that their owners are material and spiritually rich. Then, convey such ideas and values ​​to the entire city, country and nation that are closely related to us.

The property management company can only form a two-way co-management situation by fully communicating with the owner, inspiring the owner's self-discipline and participation consciousness, and making the property management get twice the result with half the effort. Community culture is the bridge to establish this communication.

Second, the total goal of community culture in the municipal administrative center of a certain district

1. Better shape the image of an open, efficient and friendly government.

2. Meet the needs of public officials for high-grade culture.

3. Facing the world and showing the cultural characteristics of the Chinese nation.

4, facing the country, reflecting the strong city's rising style.

5. Realize the benign interaction between property management and community culture, and promote the continuous improvement of property management.

Third, the characteristics of community culture in the administrative center of a certain district

A culture without culture is not a civilization. A product without culture is not a boutique. A service without culture is not enjoyment. A competition without culture cannot win. With the rapid development of social economy and culture, property management has been continuously upgraded from the management of objects to the height of spiritual civilization and material civilization, advocating management and service, and the management concept of software and hardware.

In the construction of community culture in the administrative center of a certain district, we will continue to learn, profoundly understand the spirit of the party and the government's instructions on the construction of "two civilizations", listen to the opinions and suggestions of the cadres on the cultural work of the community, and understand their true meaning. To be both a propagator, an executor, and an organizer. In line with the big goals of the district committees and district governments, we will carry out a variety of cultural activities in various forms, create noble values ​​and a correct outlook on life, and create a cultural background in the new era. Seize the mainstream pulse of today's world society. Standing in the forefront of the times, we will realize the benign interaction between property management and community culture, and promote the continuous improvement of property management level to jointly create:

· A new working environment and living environment

· A noble cultural atmosphere

· A lofty ideological realm

1. Focus on the institutional culture and focus on:

·Ideological and political

·Elegance, taste

·Professional, appreciative

2. Combine regional culture,

Create a distinctive culture

·history and culture

·local culture

·National culture

3, multiple forms:

·Culture and art activities

·Sports activities

·Festival celebrations

·Educational activities and daily office

Fast-paced and efficient work for the people is the work style of the cadres and workers of the administrative center of a certain district. Here, the office staff is relatively concentrated, the office hours are long, the mental workload is large, and there is no leisure time. We are in the form of serving the organs, serving the leaders, and serving the broad masses of cadres and workers. Purpose, planning and planning, organizing a series of activities to create a fresh, clear and elegant office environment.

4. Organizational characteristics:

·The combination of planning organization and voluntary participation

·Distribution and concentration

·Combined daily with festivals

·The combination of elegant art and popular culture

The high quality of office staff, high cultural taste, wide hobbies, and certain professionalism require us to seize the opportunity to make full use of any available conditions, such as any time, in addition to the busy work. Interests, functions and work characteristics of each position, with reference to national policies, moral customs, and ethnic customs, under the leadership of the affairs management department of a certain district, combined with the current situation, carry out a series of communities that display the cultural atmosphere of the institutions and reflect the cultural characteristics of the institutions. cultural activity.

Property management is infiltrated throughout the logistics service. As an important part of property management, community culture is also embedded in the property management system. In the process of community culture development, short-term goals are set for each specific operation and operation program. Long-term goals, based on functional areas, create a theme culture. Such as: green culture, clean culture, restaurant culture... so that the administrative center of a certain district is condensed with the cultural heritage of our company.

Fourth, community culture positioning

Positioning: Focusing on three themes and embodying three characteristics, the administrative center of a certain district has become a new highlight of the professional management of government property in China.

1, three topics

Create a new concept of work and life

-- Reflecting the spirit of the government of a certain district to keep pace with the times.

-- Science and technology revitalize the country, science and technology to revitalize the city, science and technology to promote the region, exchange new technology, new culture.

-- Provide more opportunities to appreciate literature, art and sports.

-- Prevent "third state" - sub-health.

Love the earth and protect the environment

-- From the bulletin board, "User Manual", website to "H Feng Bao Property Special Issue", publicize the concept of environmental protection.

-- Responding to a series of environmental activities organized by the government.

-- Conducting a circular economy concept and urban construction lectures.

Be the messenger of civilization in the new century

-- In accordance with the requirements of the government to build a civilized city, strive to be a cultural Changsha.

-- Statutory festivals carry out a series of targeted themed events.

-- Organize various forms of social welfare activities.

-- Advocate attention to society and poverty alleviation.

2, three characteristics

"Humanization" management concept

Taking "people" as the core and focusing on the environment, it reflects a profound cultural atmosphere and respect and concern for people. When people step into the administrative center of a certain district, they can immediately feel an elegant and comfortable environment, safe and effective traffic management, convenient and efficient information services, and a first-class service that is civilized and warm and thoughtful. This is only the most basic external manifestation of the community culture of the administrative center of a certain district. Through the cultural improvement in environmental management, inspiring people's self-discipline awareness and cultivating people's awareness of civilization, it is the important connotation of the community culture of modern office buildings.

Have a forward cultural perspective

The requirements of the administrative center of a certain district for its community culture must reflect a certain forward-looking. With the development of society, the concept, form and content of community culture must be defined, planned and implemented with a new perspective, thus enriching the staff's higher requirements for the working environment, quality of life and taste.

Quiet and peaceful culture

Advocating a civilized and elegant community culture, respecting the needs of group and individuality for high-grade culture, creating a spiritual paradise in a quiet office environment, a tranquil, detailed cultural atmosphere reflects respect for others, while at the same time, it is more profound. Culture and delicate emotions.

V. Flow chart of community cultural activities

Sixth, community cultural activities plan

1. The Integrated Management Department strictly follows the requirements of the company's integrated management system, implements community culture work, and has plans for the beginning of the year, summing up at the end of the year, checking in the middle, formulating specific implementation activities plans on a quarterly basis, coordinating departmental relationships, and adopting detailed Record the text and record each activity with modern means such as photography and videography.

2. Assisting in the holding of literary and artistic activities, physical fitness activities, scientific and technological knowledge activities, social welfare activities, festival celebrations and various themed activities, etc., attracting the participation of staff and enriching the amateur cultural life of users in the administrative center of a certain district.

3. Focus on festival celebrations and assist relevant departments to carry out special activities for different festival cultures and backgrounds.

4. Strengthen exchanges with the community, closely manage the relationship between the department and various departments, and train key personnel and activists. The active team is constantly grasping, the content of the event is novel and unique, and the form of activities is diversified.

5. Adjust the cultural atmosphere of the community, and publicize the property management regulations and life encyclopedia knowledge, cultural entertainment, knowledge update, physical health services, and scientific and technological knowledge through the website every month. Acquired the owner's full understanding and strong support for property management, and promoted a virtuous circle of property management.

6. Use the exhibition halls and corridors to focus on government work and assist relevant departments to carry out various exhibition activities and related publicity activities.

7. Use the existing hardware facilities and venues managed by H Feng Property to hold long-term entertainment activities that the public likes to see. Attracting a large number of people to participate in the event, with a variety of healthy and beneficial activities as the main line, running through the community cultural activities throughout the year.

8. According to the category and key points, carry out special activities for different cultural levels, backgrounds and objects of different ages in stages to realize the unity of cultural activities and people.

9. The weather forecast and temperature changes are announced daily. The cadres and workers are reminded to pay attention to the weather changes. At the same time, the air quality index is published regularly.


Part 2: Community Culture Construction Plan

For property management companies, a good community culture can establish the brand and image of the company. While paying attention to the high-level basic services provided by property companies, we should pay more attention to strengthening the “emotional investment” of community culture through various forms and The channel enhances the owner's sense of belonging and cohesiveness to the community, thereby improving the overall cultural level of the community and creating a harmonious and warm atmosphere.

First, the necessity of community culture construction:

Community culture is not just a kind of entertainment activity, but a holistic community atmosphere, which plays a role in rendering and influencing all the people in this group, not only can increase the loyalty of the owners to the real estate, but also strengthen the potential consumers. Buy confidence. Community culture work, first of all, must closely integrate community culture and property management basic business to provide more support services to solve basic business problems. Secondly, through the development and innovation of community culture, create a harmonious community living atmosphere. Incorporate corporate culture and core values ​​into the community to penetrate and transmit, form unique group cohesion and common value goals, and enhance the owners' sense of identity and belonging to the community.

Second, the purpose of community culture construction:

1. Promote the building of spiritual civilization in the community and enhance the cultural environment of the community;

2. Enhance the sense of belonging and cohesiveness of the owners to the community;

3. Expand brand influence and enhance the satisfaction and loyalty of the owners.

Third, the community culture construction activities program:

,community activity:

Community activities closely focus on the theme - "home", extending the meaning of "home", let the owners feel that the home not only represents the house of residence, but also means a warm harbor, which makes people feel relaxed and spiritually attached. In terms of the content of the event, the elderly and children will be the focus of attention, and more activities will be held to target these two groups of people, in order to reflect family kinship and focus on the cultural connotation of the event.

In the community activities, Hongkun will be the main organizer to link the organization and implementation of the activities of the Ruibang Property Company to the greatest extent, creating opportunities for communication and exchange between the owners and property personnel, so that the owners feel the property at all times. Pay attention to all aspects of their family life, thus enhancing the owners' sense of identity in the work of the property.

1. Classified by customer:

A. Qualified home customers: organize activities close to life, service life, and high participation;

B. Commercial housing customers: focusing on activities that reflect humanistic care and social influence, interspersed with popular activities that are close to life, and gradually guide the owners to create a high-quality community culture with Hongkun characteristics;

C. Focus on key customer groups. For customers who purchase multiple houses in our company, purchase multiple suites, and high-end customers with high comprehensive quality, special VIP events can be organized. For example, wine appreciation, luxury promotion, golf specials, art appreciation and other activities highlight the high-end image of our company, thus stabilizing the purchasing power of such customers and the market influence on new customers.

2. Classified by activity:

A. Regularly hold large-scale community activities and make some large-scale activities into a fixed brand image activity. For example, in the New Year celebrations, you can organize community gatherings, or organize large-scale event package appreciation meetings, "Six Children's Day", Mid-Autumn Festival, and Women's Day theme activities, etc., which can achieve high participation and wide influence. effect;

B. Unscheduled small-scale community cultural activities. Small activities involve a wide range of activities. Organizing activities according to different needs of the owners, such as age, gender, hobbies, etc., can also achieve high-participation purposes, such as various lectures and outings. , sports competitions, flea markets, cooking competitions, etc., the frequent holding of small events allows the owners and property management staff to increase the opportunity to meet and exchange, and enhance emotional communication.

C. Establish various social organizations and carry out activities for many years. The establishment of community organizations can use the social resources that the company can coordinate and mobilize at present, such as the establishment of the owner's proprietary organization by the joint Sanfu Outdoor Company, to carry out various activities; for example, to contact the enthusiastic participants of the elderly activities to establish the old choir group, the old calligraphy association, etc.; Cheyou clubs, home training classes, etc., greatly enrich the cultural life of the owners. This content can be considered as a key group for the elderly, and the elderly are an important group of social concern. This is a key target to fully reflect the sense of social responsibility of the property company and enhance the owner's sense of identity with the property. At the same time, the property can provide a fixed place for club activities free of charge and enhance affinity.

According to the main purpose of the above activities, our department plans to hold the following activities in the second half of the year:

Customer communication:

1. The property company regularly organizes symposiums involving owners and developers to establish a smooth communication channel through the symposium, listen to the voices of the owners, understand the needs of customers, and let the owners feel the positive and sincere attitude of the property company;

2. Monthly release of the property company's monthly events in the form of paper newsletters or mobile newspapers, the largest scope for the owners to understand the work dynamics of the property company, open and transparent;

3. Customers who have a positive role in the development of property work should also pay close attention to it. The community can elect such owners to serve as “harmony ambassadors”, and through the “harmonious ambassadors”, timely grasp the daily information of the owners, and can find problems in time, timely Solving is conducive to the development of property work.

4. Focus on propaganda and guidance. The public bulletin board and the corridor notice bar can be used as propaganda tools to timely release various community announcements, display event information, warm reminders, property regulations, etc., as propaganda work, and build the bonds and bridges between daily properties and owners.

,Customer Care:

1. Use of the simple message platform: timely transfer of festive blessings, special attention, warm reminders and other information at key moments such as major festivals, bad weather, and road restrictions. The words are short and can be deeply rooted in the hearts of the people;

2. Environmental layout. On the holidays, the management departments have carefully arranged the environment of the community. Such as the Spring Festival, New Year's Day, Christmas, National Day, etc., the management department in the community's gate or main road, hanging balloons, lanterns, banners, etc., let the owners feel the festive atmosphere, feel the warmth of life in the Hongkun family harmonious.

3. Open a special old-age activity center and a children's play center in the base business with low commercial value of the land area. This kind of activity place does not require a lot of investment. For example, the old-age activity center mainly configures daily chess cards that old people like to see and hear. The class can also carry out the activities of the elderly community organization; the children's play center only needs to lay simple safe mats, matching building blocks, books and other simple toys. The purpose of this move is to use this move to reflect Hongkun's community to the elderly and young children. The degree of attention allows the owners who are both children and parents to feel that Hong Kun has helped them share their worries and increase their sense of community identity.

In summary, the customer service association joint property company should become the “leader” of the owner's community culture, so that the owners can establish common value goals in the mind, so that all community members can enhance their sense of identity and belonging to the community. At the same time, we must also recognize that there should be long-term planning for community culture construction, and predictive analysis of the effects of community culture development. Only by effectively controlling the development process of community cultural activities can we be truly practical and effective.


Part 3: Community Culture Construction Plan

Actively carrying out community cultural activities is an important part of our company's spiritual civilization construction. It is also complementary to the property management service work. It actively carries out healthy, lively and colorful community cultural activities, and the third Jinshijia Garden is a beautiful and rich cultural and artistic atmosphere. The construction of the community has become a "small community" that is warm, safe, peaceful and civilized.

First, the purpose

1, content civilization and health

2, promote neighbors and harmony

3, the form is colorful

Second, the effect

1. Create a noble community culture atmosphere, form a stable, harmonious and warm community, and promote the construction of spiritual civilization in the community.

2. Fully prepared, personnel, materials, and venues are in place.

3, activities, education, and orderly.

4. Enrich the amateur cultural life of the residents, stimulate the sense of ownership of the residents and the sense of responsibility of the garden care garden, and enhance the community cohesion.

5, the atmosphere is cheerful and enthusiastic, making people forget to return.

6. Through the form of cultural activities, strengthen the communication between managers and residents, promote the harmonious relationship between the business households, the business households and the management office, and strive for the participation and support of the residents in the property management work.

Third, the system

1. Establish a community activity leading group.

2. Before the holiday, aim at the needs of the business, and develop a plan for the activity.

3. According to the planning requirements, write a feasibility report and budget for the company.

4. According to the company's approval opinions, formulate specific plans for the activities.

5. Inform the specific time and content of the event and prepare it carefully.

6. Designate the activity project staff.

7. Issue a sticker to the business owner or relevant unit according to the content and scale of the activity.

8, buy prizes and souvenirs.

9. Arrange the venue and event venue.

10. During the whole activity, the staff should pay attention to all aspects, especially pay attention to safety precautions.

11. Summary of activities, reporting to the company.

12. Formulate the "Working System of the Ministry of Culture and Culture" and the special management system for the clubhouse, swimming pool and various stadiums.

Fourth, the plan

1. Theme activities

A monthly sports competition, a comprehensive cultural evening party every season, and an annual park sports meeting.

2. Regular activities

Culture: Open to users on a regular basis; hold mobile book exhibitions, photography and calligraphy exhibitions, special pen meetings, cultural salons, bodybuilding children's competitions, etc.

Art: Family Karaoke Competition, Literary Evening, Folk Music Evening, etc.

Sports: swimming competitions, table tennis, football, basketball, etc.

3. Festival activities

New Year's Day party, New Year's party, Lantern Festival, Wu. One Chorus Party, Six. One Children's Song and Dance Party, Mid-Autumn Festival Moon Festival, National Day Open Air Ball, Double Sun Festival "Sunset Red" Evening.

4. Organize various beneficial activities. By going out, please come in, promote the cultural and sports life of various exchange competitions, improve the reputation of the third Jinshijia Garden, and build a cultural and artistic community with characteristics.

5. Carry out two to three civilized and polite month activities throughout the year, cooperate with the streets, and mobilize all employees to do good things for the users, do practical things, and send warmth.

6. Regularly issue a consultation form for cultural activities to users, actively absorb good opinions, strive for effective measures and enjoy the same fun with users, and think about what users want and integrate with the residents.


Part 4: Community Culture Construction Plan

In order to effectively strengthen the construction of community culture, improve the community cultural service system and service functions, protect the basic cultural rights and interests of the people, strengthen the community cultural service center, and enhance the driving and radiating role of the central city, the following implementation of the community cultural service center in our district is proposed. Program:

First, the guiding ideology

Guided by Deng Xiaoping Theory and the important thinking of the "Three Represents", we will fully implement the spirit of the Party's XX and XX X Plenary Sessions, thoroughly implement the scientific development concept, and implement the National Twelfth Five-Year Plan to "improve the cultural facilities of urban communities and promote grassroots cultural resources." Integrate and comprehensively utilize the mission objectives of extensively carrying out popular cultural activities, aiming at safeguarding the basic cultural rights and interests of community residents and enhancing the civilization level of community residents, and gradually improve through replacement, reconstruction, expansion, joint construction and service management. Community cultural service function, improve community cultural service level, guide community residents to participate in healthy and positive cultural activities, promote the process of harmonious community creation, and build a harmonious and civilized first good area.

Second, the basic principles

Scientific planning, rational layout. Based on the integration of the existing community cultural service facilities in the urban area, and based on the requirements of the national civilized city evaluation standards for the urban community cultural activities, the community's existing cultural sites will be modified for the purpose of facilitating community residents to accept cultural training and participate in cultural activities. Expansion. In accordance with the requirements of the Central Office and the General Office of the State Council on Several Issues on Strengthening the Construction of Public Cultural Service System, the construction of urban community cultural service centers should be incorporated into urban planning, and 1% of urban housing development investment should be used for the construction of community public cultural facilities. . New or built-in communities must construct community public service buildings, plazas and other supporting facilities in strict accordance with land transfer conditions and planning and design requirements.

Strict standards and joint efforts. The standards for the construction of community cultural service centers are simple and scientific. Actively strive for the support of real estate developers, community enterprises, and property management units to promote the healthy development of community culture. The departments of finance, civil affairs, planning, construction, housing management, etc. should actively support the standardization construction of urban community cultural service centers, and implement supporting policies in the use of housing and financial subsidies in community cultural service centers. Further improve the operational mechanism and management system of the urban community cultural service center, and explore the establishment of a shared and shared construction management model.

Convenient for residents and optimized services. The community cultural service center shall carry out standardization construction in terms of housing, equipment, personnel, business, etc., and optimize integration in function development and layout to provide reading and reading, group activities, education and training, science popularization, law enforcement, fitness for community residents. , entertainment and other comprehensive services.

Third, the construction standards

On the basis of the principle of facilitating residents' participation and reasonable layout, the construction of urban community cultural service center should generally meet the following standards:

Hardware facility

The urban community cultural service center consists of two parts: indoor comprehensive cultural activities and outdoor activities.

1. Indoor comprehensive cultural activities include small theaters, book reading rooms, comprehensive cultural and sports activities rooms, and cultural training rooms with an area of ​​more than 1,000 square meters.

The small theater area is more than 200 square meters. It has the lighting, sound and other equipment needed for the stage and performance, and can accommodate more than 100 people.

The reading room of the book is more than 200 square meters, with more than 10 sets of bookshelves, more than 2 sets of periodicals, no less than 10 tables, and no less than 20 chairs. Set up children's reading corners, collecting more than 3,000 books, including newspapers and magazines, children's books are no less than 1/5, and at least 2 Internet computers.

The comprehensive cultural and sports activity room covers an area of ​​more than 300 square meters and is equipped with LCD TV, DVD player, audio equipment, electric piano, mobile blackboard, mirror wall, wooden floor, dance, entertainment facilities, fitness equipment, etc. To hang pictures, banners, photos, etc. It is also equipped with the required tables and chairs for a variety of comprehensive activities.

The cultural training room covers an area of ​​more than 300 square meters. It has projectors and curtains, audio equipment, mobile blackboards, easels, tables, felt pads and other painting and calligraphy settings. Set the movable hook on the roof to hang pictures, banners, photos, etc., and equip with the necessary tables and chairs.

2. The outdoor activity venue includes cultural propaganda window, cultural square, fitness path, etc., and is equipped with mobile performance equipment, with an area of ​​more than 500 square meters.

Software equipment

1. The community cultural service center should produce a unified signage, and each function room should also hang the corresponding signage. The various management systems are standardized on the wall.

2. The construction of the community cultural service center adopts a diversified investment mechanism such as government investment and social operation. It plans to purchase, update, enrich the entertainment, fitness and other equipment, and gradually increase the necessary modern cultural and sports equipment.

3. The community cultural service center should be equipped with corresponding full-time and part-time personnel. The staff should have the basic business knowledge and knowledge of fire prevention, theft prevention, and accident prevention managed by the community cultural service center. They love cultural work and have a strong sense of service.

4. Organize two or more amateur literary teams or interest groups, including literature, sports, fitness, folk crafts, etc.

5. The opening time of the community cultural service center should be adapted to the needs of the community residents. In principle, it should be no less than 56 hours per week and no less than 8 hours per day.

Fourth, work steps

Carrying out the standardization construction of community cultural service centers is a project to improve the cultural life of residents. It is a basic project for striving for a national civilized city. It is to further improve the public cultural service system, create a beautiful and harmonious livable community, and improve the overall civilization of the city. The level will play a positive role. All streets and communities should attach great importance to it, plan ahead and make solid progress, and strive to complete the task of building a community cultural service center every year within three years.

1. Survey the bottom. According to the construction and configuration of community cultural service centers in the region, all streets and communities report to the community cultural service center standardization design drawings and lists, and in accordance with the requirements of “one social and one file”, the layout of urban community cultural service centers in the region The situation, the cultural service demand situation of the surrounding residents, the construction situation, the configuration situation and the business development situation are statistically summarized.

2. Organization and implementation. Under the guidance of the District Cultural Bureau, the streets actively cooperated and built according to the standards.

4. Assessment and acceptance. The district government will organize the district cultural bureau, district cultural center and other departments to form an assessment team, and conduct assessment and acceptance of the construction of the community cultural service center in accordance with the construction standards.


Part 5: Community Culture Construction Plan

First, the guiding ideology:

Adhere to ideological and moral education as an important part of community culture construction, aiming at improving the quality of residents' civilization and the level of community civilization, relying on the family, in a colorful and in-depth way to carry out professional ethics, family virtues, social morality education, and make the community Residents form a healthy, civilized, scientific lifestyle and behavioral habits, making advanced culture into the home and becoming a beautiful landscape of community spiritual civilization.

Second, the method steps

Strengthening the construction of cultural positions

1. Carry out various activities to enrich community cultural forms

January 20XX theme: "Spring of the Spring" literary performance

February 20XX Theme: "Reading Month" Event

March 20XX theme: "Law with you" campaign

April 20XX theme: "Respect for the elderly and love the old family" creation activities

May 20XX theme: "No gambling gambling" campaign

June 20XX theme: "Sound of Summer" literary activities

July 20XX theme: "Neighborhood and 睦" creation activities

August 20XX Theme: "Love My Home" Speech Contest

September 20XX theme: "Everyone sings karaoke" competition

October 20XX theme: "Autumn Fruit" cultural activities

November 20XX Theme: "Chess Game" Event

December 20XX theme: "Winter Star" various selection activities

2. Establish a community library reading room

Borrowing is opened by issuing student ID cards and library cards to residents.

Strengthen team building

Through the investigation and investigation, the door-to-door work, a large number of comrades with skills in education, culture, sports and other aspects mobilized and organized, and established various types of teams. Fitness Yangko team, paintings and so on.

Carry out the "Love into the Wanjia" campaign and implement the Love Project

In short, by doing a good job of community culture, let advanced culture enter the community, occupy the community's position, and at the same time let the community culture enter thousands of households, let the community culture and the people build a bridge, and entertain themselves. Let's find the civilization and create a beautiful tomorrow.