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2014 Mall National Day Festival Plan


2014 shopping mall National Day activities planning plan one:

First, the purpose of the event: Mid-Autumn Festival activities have ended, because people walked in the family during the holiday season, the gift products at home are more adequate, so during the National Day, the sales ideas of my shopping mall should be on daily consumer goods, so we are During the eleventh period, we can organize again, "ultra-low commodities, heavy punches", launching the tide of buying ultra-low commodities of eleven, once again attracting popularity, driving the flow of people in the mall and sales peaks.
Second, the theme of the event: a wonderful birthday, the national celebration
Third, the event time: September 30 - October 7
Fourth, the content of the event:
1. There is no music in the National Day, and you will see the wonderful drama.
During the 9.30-10.7 event, at the Ximenkou of Huiwanjia, Huiwanjia invited you to enjoy a wonderful performance in Nanyang, elegant performance style, and a variety of literary forms, so that you can feast your eyes on the National Day!
2, I am Chinese, the national flag is sent:
On the National Day, anyone who spends 38 yuan on the second floor of my supermarket can get a small flag on the first floor service desk with a small ticket.
3, autumn clothing listing, famous clothing exhibition
From October 1st, Huiwan's third floor fashion clothing hall, the famous autumn clothing is grandly listed, and the new famous clothes such as casual wear, business wear and professional suits are debuted. There are always hundreds of styles suitable for your taste. Come and visit us. Jin Shanghua 200* Autumn Show.
4, famous summer dress, season discount, ultra low special price, final clearance
Activity time: October 1st - 7th
From October 1st, the third floor of the famous men's and women's summer dress will be held in Huiwanjia Square. The discount season will be changed at an ultra-low price. Let your heart move home, bring your family, and go to Jinshanghua Ximen famous clothing store to Taobao. Let's go!
The department stores will arrange the counters on the third and fourth floors, and they will be sold out and arranged in a unified manner.
5, National Day Seven Days Happy and Affordable 颂:
National Day 7 days off, launch a super shock price every day. Let customers feel the real benefits. In addition to the price of vegetables, the departments that broke the price were: food, drinks, washing, department stores, knitting, food, and drinks on the second floor. When selecting goods, according to the recent activities of Huiwanjia, it is necessary to select products in a targeted manner, in principle, flat gross profit. Special circumstances can be used as negative gross profit. Be sure to make an early morning shopping for the old lady during the event.
6, shopping has a prize scratching, surprise big prizes:
On the 10.1-5th day, if the secondary shopping on the second floor of my shopping mall is over 38 yuan, or the one-time shopping on the first, third and fourth floors is over 58 yuan, you can participate in the National Day scratching activity with the shopping receipt and get a scratch card. , scrape the coating, you can get the corresponding prize:
First prize: 29-inch Konka flat-panel color TV;
Second prize: Aucma washing machine
Third prize: one rice cooker;
Participation award: a bag of washing powder or a bottle of vinegar.
100% winning!
National Day, shopping malls, by the way, can also win big prizes!
7, Golden Week, wedding season, romantic and sweet!
Once, because of that time, I want to fulfill my promise to you, that is, give me a chance to make my life better for you! Dear, let's get married! Let Jinshanghua and Zimeng witness together for us. For a long time, this situation is not awkward!
Anyone who is married during the Golden Week and who has purchased more than 500 yuan in one time in our shopping mall will receive a 20-inch free art photo from X County Zimeng Wedding Photography.
8, you come to shop, I give gifts:
Anyone who spends a total of 48 yuan on the second floor of my shopping mall on the 10.6-7, or a one-time purchase of 88 yuan on the first, third and fourth floors, can get a bottle of detergent from the service desk with a small ticket.
V. Advertising: Promote the promotion of activities through various media.


2014 Shopping Mall National Day Plan 2:

Theme of the event: Qing 11 brand building materials, ten yuan, one yuan, big delivery
Activity time: Month Day - Month Day
Theme of the event: Qing 11 brand building materials, ten yuan, one yuan, big delivery
Venue: Plaza Front Square
Specific activities:
One, one yuan, ten yuan shocked limited edition goods snapped up
Coordinate with the merchants, let the merchants provide one dollar and ten yuan shocking goods for promotion. During the event, a certain number of special products are launched every day. The difference between the merchant and the mall is 6:4. One yuan and ten yuan products are sold in the hall. You can buy one yuan for ten yuan when you purchase 1000 yuan.
Second, the shopping awards Lifan cars drive home
Consumers who shop at the mall on the day of the month-month can put the financial receipt of the shopping receipt into the lucky draw box and participate in the shopping mall on the afternoon of the afternoon. The awards are:
First prize: Lifan sedan car
Second prize: washing machine
Third prize: 50 air conditioners
Commemorative prize: sundries bag
Remarks: Personal income tax and other related expenses
Third, the city's lowest price commitment
Merchants signed up together, promised low-cost sales, the same brand with the same model the lowest price in the city. Coordination with the merchant, let the merchant sign a low-cost commitment, if the violation, the merchant double returns the difference.


Attachment: Promotional event to the owner's book

Dear merchants:
Hello! The activities of the month-day-day have achieved basic success due to the cooperation of various businesses. In order to further promote the popularity of the mall and increase the sales of the mall, the market research will decide to hold a large-scale promotion on the day of the month-month, and hope that this promotion will further promote the popularity of the mall. The specific plan for the National Day promotion is now announced to all floor businesses, and it is hoped that all businesses will continue to actively cooperate. Specific promotional activities and related circumstances are as follows:
National Day Theme: Qing 11 Brand Building Materials Ten Yuan One Yuan Big Delivery
Activity time: Month Day - Month Day
Specific activities:
One, one yuan, ten yuan shocked limited edition goods snapped up
Coordinate with the merchants, let the merchants provide one dollar and ten yuan shocking goods for promotion. During the event, a certain number of special products are launched every day. The difference is shared by the merchant and the mall at 6:4.
Second, 5% cash back
During the event, the mall returned 5% of the total consumption of cash to consumers. The cashback is borne by the merchant, and the store implements a unified cashier during the event.
Third, the merchant signature low price sales
In the specified time, the mall requires the merchants to sign together, and promises to sell at a low price. The lowest price of the same model and the same model. Coordination with the merchant, let the merchant sign a low-cost commitment, if the violation, the merchant double returns the difference. And in the storefront labeling the city's lowest price shopping malls unified mark.
Fourth, the National Day Shopping Awards are waiting for you to take home activities 100% winning
Anyone who comes to the mall for 2,000 yuan on the day of the event can receive a scratch card, buy 4,000 yuan to receive two scratch cards, and so on. Activity time Month Day - Month Day.
Awards: First Prize: Brand Air Conditioner One Daily
Second prize: color TV, five daily
Third prize: rice cooker, ten daily
Commemorative Award: Exquisite Small Gifts Everyone has a prize
In order to ensure the effectiveness of the activities, as determined by market research, the following requirements are met for participating businesses:
1, the merchant must provide at least one special offer for National Day promotion.
2. The merchant must carry out the exhibition and dismantling of the relevant places at the specified time in the mall. The specific time and place of the exhibition will be announced separately.
3. On the day of the event, the exhibiting merchants must have their own salespersons to make promotions on the spot, and the merchants can make their own promotions.
4. The event merchants will participate voluntarily. Participating in the event merchants must report the promotion resources to the marketing department before 5 pm on the day of the month, and select them by the mall to freely promote the newspapers to the selected merchants.
5. The booth area is 3 meters x 3 meters. There must be X display racks, product displays, tables and chairs and other promotional props before the booth, and each booth must have a brand identification mark.
Certain company
year month day
2014 shopping mall National Day event planning plan three:

Activity time: xx month xx day - xx month xx day Activity range: a shopping mall and Bayi shop, a shopping mall shopping plaza, Beiyuan store and Huaxin store activities:
During the event of wearing a new category of products, beddings and bags, the single store will buy a new product of wearing, bedding and luggage for 30% on the same day. In principle, the scope of the brand should be wide. At least the same brand of Jinan Wudian should guarantee the same strength. .

Shopping in a mall, and enjoying the surprise - "National Day shopping does not cost money"
Time: 201* year xx xx day - xx. ​​Any customer who purchases 300 yuan in a single store on the same day, can participate in the lucky draw with the purchase invoice, and have the opportunity to receive the full and half-time consumption of the ticket.
Operating details:
Each store has a lottery box with 20 billiards. The staff needs to stamp the “L” chapter on the invoices of the participating customers to instantly open the prize.
National Day and joy, a shopping mall sent to Ankang This activity aims to increase the importance of insurance in the face of accidents and disasters after the 7.18 heavy rain event through shopping and purchase. By means of shopping for personal accident insurance, it reflects that a certain shopping mall is people-oriented, caring for customers, and plays a positive role in establishing a shopping mall to pay attention to the image of customers' health. Since the National Day theme promotion has been launched, the company has launched a 7-fold discount. In order to control costs, this activity adopts the method of purchase, as an additional activity of the main activity, diluting the commercial atmosphere, highlighting the marketing ideas of a shopping mall to send health, and can attract customers' attention. .
During the event, customers who have accumulated 1,000 yuan in a single store on the same day can add a certain amount of cash to the general service desk of each store to apply for an “insurance card”, 500 per store per day, and the insurance card is set as:
A series: plus 5 yuan, the accidental injury insurance with a guarantee amount of 22,000 yuan.
B1 series: plus 10 yuan for the accidental injury insurance with a guarantee amount of 63,020 yuan.
B2 series: plus 10 yuan for the traffic accident insurance with a guarantee amount of 281,000 yuan.
C1 series: plus 20 yuan for the accidental injury insurance with a guarantee amount of 155,030 yuan.
C2 series: plus 20 yuan for the traffic accident insurance with a insurance amount of 540,000 yuan.
Detailed rules are attached to the operating rules:
a. Any customer who has accumulated 1,000 yuan in a single store on the same day can participate, only for single store, not cross-store.
b. When the customer calls the invoice for the insurance card, the staff member must stamp the “L” stamp on the machine invoice.
c. The insurance card shall be determined by the unified contact of the headquarters, and the expenses shall be borne by each store according to the actual amount of gifts.
cost:
Insurance card: 4 stores for 10 days total demand: 20,000 sheets × average price 35 yuan = about 700,000 yuan
Customer purchase can be recycled: 20,000 sheets × average price 13 yuan = about 260,000 yuan
The total cost of the 4 stores is about 440,000 yuan. It is estimated that the 10-day activity of the four stores will be 120 million yuan, and the activity cost rate will be about 0.4%.
Inkjet photo: about 4,000 yuan true love accompanied by the 5th anniversary, colorful gifts and fun activities: September 26th - September 30th
More than 70% off the goods and then send the gift on the day of the total of 300 yuan to 500 yuan, gift value of 32 yuan a gift, a single invoice limited to 1 gift, 150 daily gift.
On the same day, the accumulated amount of 500 yuan to 800 yuan, a gift worth 65 yuan, a single invoice is limited to 1 share. Limited to 80 copies per day.
On the day of accumulating more than 800 yuan, a gift worth 102 yuan, a single invoice is limited to one, and a daily limit of 40.
1. Except for supermarkets, specials and special brands,
2. When returning the goods, you are required to return the gifts or the same amount of cash.
3, the gift of the event costs in principle, the supplier bears 5 points.
Spend a good month and happy newcomers shopping gift with 201* year marriage certificate to 5F purchase wedding products crocodile, Boyang, Pierre Cardin, Mercury have shopping gifts to 2F to buy jewelry Baihui jewelry, Jin Gore, gems Gift giving
“New” means strong, brush out good mood Activity time: 201* years xx xx to xx xx days Location: a shopping mall, a shopping mall, a mall, Bayi shop, a shopping mall, North Park, a mall During the Huaxin store activities, brush the China Merchants Bank quota card:
If the spending amount of a single card is over 288 yuan, you will receive a gift knife or fork.


2014 shopping mall National Day event planning plan four:

First, the event background
1. The 19th anniversary of the establishment of xxx Electric Co., Ltd., in order to better prove the strength of Jiajiale, convey the business philosophy of xxx, enhance the corporate brand image, and carry out all-round promotion activities is imperative.
2, direct competitors Wanwan use a lot of funds to fight back; Gome is expected to open in Xintang before and after the National Day; in the big environment, Gome, Suning, Yongle and other electrical chain predators are swallowing the second and third-tier market, home appliance industry The fierce battle is getting worse.
3. In order to reduce the negative impact caused by the relocation of Jiajiale Electric Co., Ltd., the company successfully promoted the successful signing of Boluo.
4. The traditional Chinese National Day is a good opportunity for a long holiday, strong spending power, driving commodity consumption and brand promotion.
In summary, we should make full use of the above opportunities, the most reasonable integration of resources, planning and strategic development of a series of long-term promotional activities, to promote economic growth, and achieve a simultaneous increase in brand image and product sales.
Second, the theme of the event and ideas
1. Event theme
The slogan of the activity during the celebration: integrity, 19, brilliant; public stores, Qiqing, courtesy;
During the National Day, the slogan of the event: He Guoqing, Yiyuan appliances broke the whole city and challenged the price limit.
2, the activity ideas: make full use of the two opportunities, through a series of promotional techniques such as preferential bargains, Hao Li delivery, one yuan special machine hot sale, directly let consumers "li", "profit" double income, thereby improving the company's product sales and Show the glorious history of family music.
3. Event time: September 24-October 9
Third, the event location: Jiajiale chain stores
Fourth, the event organization: the general supervision: the general responsible department: sales management, procurement department, branches
The general manager of each branch: the store manager of each branch
V. Activity content and arrangement:
1, the entire site specials
The special products of each branch should be kept above 80%, and the special products are mainly located at
a, large inventory, urgent need to deal with goods
b, other merchants mainly promote goods and public sensitive models
c, our main product
d, the manufacturer stipulates special products.
For specific special products and sales positioning, please refer to the sales positioning table issued by the Commodity Department. The gap between the special price and the original price is required.
2, come and send
The activity is mainly for customers who visit the Jiajiale electrical chain store during the celebration period. You can give a free bottle of Coke free of charge without a purchase. The limit is 1 person, first come first served, while stock lasts. Cola can be purchased by the marketing department or purchased by each branch according to its own needs. Each store is limited to 350. It must be planned and delivered in a controlled manner. After the event is over, it will be settled according to the actual number sent by the marketing department.
3, buy and send
The activity is mainly for customers who shop at the Jiale Electric Chain Store during the National Day. With the shopping list, the purchase price of 1000 yuan will be used to send 20 yuan McDonald's vouchers; the purchase of 3,000 yuan will be worth 30 yuan for McDonald's vouchers; the purchase will be 5,000 yuan for 50 yuan. McDonald's use coupons; purchases of 5,000 yuan for a value of 100 yuan McDonald's coupons.
The new store is responsible for the contact coupon, Xintang store is responsible for contact, Heyuan store is responsible for contact, first responsible for 50 from McDonald's or KFC, after the end of each branch store activity on October 4, according to the actual number of delivery and then settle with the other party.
4, manufacturers gift delivery
The gifts are distributed according to the preferential policies introduced by the manufacturers during the activities of our company and the gifts delivered daily. The requirements are to be distributed by the purchasing department according to the manufacturer's gift distribution policy and the gifts present in our company before the event. The day passes to each branch, and each branch writes the poster in advance according to the gift distribution policy formulated by the purchasing department. The ticket is posted on the corresponding product one night before the event, and the purchasing department allocates the gift according to the gift according to the gift before the event.
5, the CEO's signature, the word heavy
During the event, the resources of the manufacturers will be contacted on September 24th, 25th, October 1st, 2nd, 8th, and 9th, respectively. The activities will be signed by the CEO. The form of the event: signature discount, live quiz, game entertainment, cultural performance Purchase, courtesy, on-site new machine and main pusher display, gift giving, etc.
6, one yuan ultra low price activities
a. Event time: September 24th - 26th; October 1st - 3rd
b, ultra-low-cost goods list
The total unit price of the price of the goods
1 yuan hair dryer 5 sets 20 yuan 100 yuan 95 yuan
1 yuan iron 5 sets 30 yuan 150 yuan 145 yuan
1 yuan telephone 5 sets 30 yuan 150 yuan 145 yuan
1 yuan fan 5 sets 40 yuan 200 yuan 195 yuan
1 yuan microwave oven 1 set 280 yuan 280 yuan 279 yuan
1 yuan DVD 1 set 280 yuan 280 yuan 279 yuan
1 yuan color TV 1 set 600 yuan 600 yuan 599 yuan
A total of 1760 yuan 1737 yuan
3 stores a total of 5280 yuan 5202 yuan
Two days total 10560 yuan 10404 yuan
c. Two types of ultra-low-cost lottery coupons:
The top 150 customers who queue up every day can receive the lottery ticket.
From September 24th to October 3rd, each branch will receive one more than 1,000 yuan per day, and 50 tickets will be sent each day. Each store will send up to 550 copies through shopping on October 3.
d. Method: September 24th - 26th; October 1st - 3rd, each branch will send a lottery ticket every day at 9:30 in the morning, line up two columns, one column has obtained the lottery ticket through shopping, one column is no For the number of coupons, the distribution will only be distributed to a column without a lottery ticket. The latter two columns will jointly put the lottery number of the lottery ticket into the box of the corresponding commodity. In advance, only one person can be found. If one person is found, Two or more sheets are only validly calculated according to one sheet, and others are treated as void. Each branch box is produced by each branch artist and writes "XX goods, 1 yuan" and quantity on the box, and writes the rules in the sea newspaper on the spot. On-site person in charge: Before the dispatch, the administrative commissioner is responsible for explaining the microphone for this activity, and there are 4 after-sales service personnel responsible for the order on site, and dispatching personnel: clerks and financial personnel.
e. The artist writes a lottery detail poster before the event. Each store posts all the ultra-low special posters at the prominent position on the door of the store. Ask for the price, quantity and quantity of the poster to be clearly highlighted, and note in the chapter: Limited quantity, while stocks last. On the night before each event, the branch administrative officers are responsible for arranging the ultra-low-cost shopping site, and pulling the isolation belt, and arranging the artist to write the “queue line”.
j. Before the distribution of the ultra-low-cost shopping vouchers, the person in charge of the scene will explain the ultra-low-price shopping rules through the microphone or loudly. In the process of distributing ultra-low price and lottery, the after-sales center arranges the maintenance master to maintain the order of the scene.
7, shopping catch cash activities
a. Event time: September 24th - 26th; October 1st - 3rd
b. Venue: Jiajiale chain stores
c. Activity mode: shopping to catch cash
d, method rules:
During the event, you can participate in cash capture once with the company's purchase receipts of more than 1,000 yuan and above. Fully 5,000 yuan and above to catch twice; shopping over 10,000 yuan can be caught three times, up to three times.
The cash receipts are valid on the same day, and the documents of the cash-strapped customers are marked by the person in charge of the arrests as “the award has been won, this order is invalid”.
After the customer has caught the coins, they can collect the cash directly in the redemption area and register them.
e, the artist writes the prize-winning poster before the event
b. Venue: outside the store chain of Jiajiale
c. Activity form: According to the literary and artistic resources provided by the manufacturer, a series of activities such as singing and dancing performances, interactive games, gift delivery, on-site downtime exhibition and so on are carried out on the spot.
d. The atmosphere of the venue is created: outside the arches, balloons, banners, banners, and promotional tents, focusing on the stage, stage background, sound, and product display.
e. The Purchasing Department will make uniform adjustments and arrange the specific time, content and specific manufacturers according to the manufacturer's response.
f, master of ceremonies, cultural programs, interactive games, gifts on the spot must be reviewed by the marketing department in advance, try to be the best and most influential.
9, rest assured that the service is all-round experience
a. Purpose of the event: The purpose is to enhance the service image of our company in the hearts of consumers. This event has been improved from pre-sale, sale or after-sales, and all aspects have been improved. The prices are basically the same. It is difficult to win from absolute competition in only three aspects. The improvement in service is currently followed by various merchants, but there are few outstanding services. The company is here. The launch of the time is also a winning measure to increase the added value of consumer shopping.
b. Event time: September 24th - October 9th
c. Activity theme: Jiajiale Electrical Appliances assured service full-scale experience;
d, activity content:, pre-sales service experience;, in-sale service experience; and after-sales service experience.
e, detailed activities and points:
A. Pre-sales service: mainly refers to free pick-up and drop-off consumers. At present, free pick-up and drop-off in the home appliance retail industry has not been seen in Guangzhou. It has been implemented in the supermarket industry. The launch of this business is mainly based on: creating the first home in Zengcheng and creating public opinion effect. To enhance the influence of family music from the side; the cost is not very large; highlight the service quality of the family music; provide a basis for future services.
Implementing measures:
Time: From September 24th to October 9th, before the 24th, through advertising, gradually pay attention to the family music, and then promote the activities to the climax through the content of advertising campaign before the National Day.
It is completed by telephone reservation. Our company explains the reservation telephone number to the customer through advertisement form. Generally, it is reserved one day in advance, and the next day is based on the customer's purchase time to pick up the customer's home.
Responsible persons in each district and branch: the clerk of each branch, the clerk of the branch will register the customer's name, telephone number, address, and pick-up time after receiving the call. If the customer needs to come to the store for purchase on the same day, the clerk will call the driver and the driver will be responsible. The customer picks up the person at home, and the clerk is responsible for registering the customer list and handing it over to the captain before leaving work every day.
Pick up the customer car arrangement: Zengcheng District arranges the van to pick up the customer, Xintang arranges the after-sales van to pick up the customer, Heyuan arranges the Changan van to pick up the customer, and the captain is responsible for arranging the pick-up of the customer driver. If the driver takes the customer to the store and then picks up the customer from other places, he first goes to the warehouse to inquire whether there is goods to the place and deliver it to the company.
After the customer arrives in the car, the driver is responsible for issuing a "purchase of goods intention" note to the customer, and tells the customer to write the desired product on paper, which is reserved by the customer. The driver tells the customer to the service personnel who are at the door of the store and then deliver it at the door.
B. In-sale service: refers to the service after the customer arrives at the store and after the purchase of the goods.
After the driver responsible for picking up the customer receives the customer from the door of the store, the driver tells the customer that the door is received by the receptionist and the "customer purchase intention" book is delivered to the door receptionist.
From September 24th to October 9th, each branch is responsible for arranging at least 2 receptionists to receive customers at the entrance of the store. The reception staff should be unified and bring the company to take the lead. The reception staff is not only smiling at the door, but also leading the customers. To the corresponding group in the store, the reception service staff will send the customer to the corresponding group and hand it over to the salesperson before returning to the original position.
After receiving the customer, the salesperson will smile and explain to the customer and pour the cup of water to the customer at the same time as the customer selects the product. On the spot, the customer will not go shopping, but compare it to other shopping malls or wait for a few days to purchase the site. We must try our best to retain customers and increase the completion rate of purchases.
After the customer makes a purchase, if the small item customer picks up, if the big item goods customers can voluntarily choose to walk or follow the car, if the customer chooses to go shopping after the car to rest in the rest area, each branch arranges a rest area, rest There should be a water dispenser and a newspaper on the same day or the day before, and a color TV and DVD will be placed on the scene to play a wonderful movie. A service staff will be on site to be responsible for the on-site water pouring and other work, so that customers can really feel it. Peace of mind.
C. After-sales service: Specifically, Liao is responsible for the implementation of the operation according to the past.
f. Promotional arrangements


2014 Mall National Day Festival Plan 5:

Activity time: September 21st - October 7th
Theme of the event: Family reunion rounds the Mid-Autumn Festival, Longteng Tiger Yao welcomes National Day
Activity range: a shopping mall and Bayi shop, a shopping mall, shopping center, Beiyuan store
Activities:
Mid-Autumn Festival Activities: [Supermarket Mid-Autumn Festival DM Poster September 5th - 25th Synchronized Follow-up]
Huaxin Store follows up in the Mid-Autumn Festival
Event theme: moon cake + red wine

Activity time: September 21st - September 25th
Brief description of the activity: Because the existing brands of the mall hold their own discounts, a certain shopping mall does not bear the expenses. Therefore, the advertising promotion highlights the “existing discounts and then send them”. The customer’s psychological feelings are different, and customers can be considered on the basis of no cost. More affordable activities, while highlighting the Mid-Autumn Festival moon cake wine activities, more warm, and tailored to the holiday characteristics. )
Activities:
On all brands' existing discounts
If the cash consumption of the day is over 200 yuan, you can get a "warm moon cake" with the purchase invoice or small ticket.
If the cash consumption of the day is over 500 yuan, you can get a "Family Mooncake" gift box with the purchase invoice or small ticket.
If the cash consumption of the day is over 1,000 yuan, you can get a gift of "moon cake red wine" gift box with the purchase invoice or small ticket.
Each store negotiates with the moon cake manufacturer according to the value of the gift, and customizes the gift. After the event, the payment is made according to the actual gift amount. The fee is 50% in principle.
Mid-Autumn Festival of the Moon in the Mid-Autumn Festival of Mid-Autumn Festival
During the Mid-Autumn Festival, special areas were set up in each store to open up the Mid-Autumn Commodity Series Exhibition Area. The products of the Mid-Autumn Festival include moon cakes, alcohol, gift boxes and other items for the convenience of customers to purchase in the area.
The commodity categories such as moon cakes, alcoholic beverages, gift boxes and other Mid-Autumn Festival series of merchandise products are selected and organized by each store. The location can be selected in a public area outside the supermarket or supermarket.

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