Corporate event planning

Part 1: Corporate Activity Planning

First, the purpose

In order to publicize the company's corporate culture, consolidate the achievements of the company in improving safety and service in the past period, cultivate young people's awareness of corporate responsibility, enrich employees' amateur cultural life, and combine the spirit of the "Ankang Cup Competition Notice" file to organize "BAIK Youth". Forum 20XX - Youth is shining here.

Second, the theme

Focusing on the core values ​​of the company's "Sincerity, Lixin, Shangxue, Innovation", it highlights the concept of "people-oriented, safe production", combined with the characteristics of the company's young people, through the essay, speech and discussion, etc., on the following one or several In one aspect, the activities are carried out.

1. Safety production and company development;

2. How do we do a good job in safety production at certain points in our work;

3. From "safe and no boundaries" to talk about how to improve their own security awareness;

4. Discuss the importance of aviation food safety from the perspective of "people-oriented";

5. The advanced deeds of sincerity, Lixin, Shangxue and innovation that have taken place around them;

6. Description and understanding of the vision of “excellent quality, noble character, first-class brand”;

7. To be a high-quality product, to create a high-quality character, to create a corporate quality culture;

8. Missing the mental journey of ten years of growing together with the company;

9. I am a member of the company, my youth is equally exciting;

10. Company vision, our responsibility and mission;

11. How to look at the relationship between personal growth and company development;

12. I hope that the company will build a development platform for the growth of young people;

13. Reduce costs, start with me;

14. I provide advice for the company's development.

Third, the organization

The event was hosted by the Youth League Committee and selected works from the branch as part of the event. The first and second branches shall select at least four works, and the number of works selected by other branches shall not be less than two.

Fourth, the participants

All employees under the age of 35

V. Requirements for the essay competition

1. The content of the essay should be closely related to the theme, in line with the company's actual, literary and scientific combination, free to express personal advice;

2. The genre of the essay is not limited, and the number of words should be no less than 1000 words;

3. The entries will be summarized by each branch, and will be sorted according to the general format of the article. The manuscript and its electronic version will be submitted to the company's Youth League Committee before May 31, 20XX, and will not be accepted after the deadline.

Sixth, review and commendation methods

1. This essay contest has 1 first prize, 2 second prizes, 3 third prizes, and a number of prizes; 1 best organization award.

2. For the winning works, the company will issue a certificate of honor and give certain rewards. At the same time, it is recommended to participate in the essay competition organized by the Airport Joint Stock Company, and publish it on the company website and industry newspapers.

7. Speeches and discussion

In mid-June, on the basis of the essay competition, a speech contest and a youth discussion will be organized, and specific arrangements will be made for further notice.

It is hoped that all branches will implement them earnestly, actively prepare and carry out work in a step-by-step manner. At the same time, all departments, party branches, and trade union branches are strongly encouraged to support this activity to ensure its smooth development.


Part 2: Corporate New Year Event Planning

In the 20XX year that we are leaving, we have achieved fruitful results hand in hand. The upcoming 20XX year is full of competition and hope. We are full of pride and conviction that we will create more miracles together!

The impact of the financial crisis at the beginning of 20XX, the member enterprises that grew to 50,000 in 20XX, the daily browsing volume of 250,000 in 20XX, the 10,000 resumes transmitted online in 20XX, the monthly performance report in 20XX, the 20XX year Online recruitment, the 14th job fair in 20XX, the smiles of all the talents in 20XX... This is the 20XX we can not finish the transcript, from 20XX we understand more deeply that we are a family, 20XX we are more persistent growth ! We also look forward to 20XX, we still work together, we will always be a family!

On December 26, 20XX, the 17th large-scale job fair for famous enterprises and excellent talents, the last job fair in 20XX, indicates that we have to start new learning and growth, let us win the 20XX in a happy way. Let our family celebrate together, and we will prepare a sumptuous dinner, a happy K-song competition, and exquisite gifts... Let us win together! 20XX!

Time: December 26, 20XX 14:00 - 18:00

Drinking place: Wenmei dining Time: 14:00-15:20

Singing place: Wen charm KTV Time: 15:30-18:00

Group members:

A, Xu xx xx xx xx xx. . . .

B, xx xx xx xx xx xx . . . .

C, xx xx xx xx. . . .

D, xx xx xx xx. . . .

E, xx xx xx xx. . . .

Winning Remarks:

A. Each team selects a team leader, and the group name and slogan are determined by each group;

B. Each team may choose one high, medium and low bass player;

C. Each team selects a reviewer;

D. Each team is limited to one additional quota and will register with the Human Resources Department before 12 o'clock on December 24;

E. Alternate tracks:

Treble: Bel Canto "Qinghai Plateau" "I Love You, China" popular "Flying higher" "Death to love" "The Sea." . .

Singers: Han Hong, A Xin, Zhang Yusheng, Zu Hai, Song Zuying. . . .

Midrange: The beautiful voice "Rolling the Yangtze River to the East", "Tonight without sleep", popular "If this is not love" "Ten Years" "White Birch Forest". . .

Singers: Zhou Bingqian, Eason Chan, Jacky Cheung, Elva Hsiao, Andy Lau. . . .

Bass: "King of K", "Dedication", "You", "Love you thousands of times in your life" "I am really hurt" "Clap"

Singers: Anita Mui, Xu Wei, Asan, Tsai Chin, Zhang Yu, Zheng Zhongji, Wu Yi, Adu. . . .

The above songs are optional tracks and are for reference only.

F. Awards: Top three in the group, personal best, best typhoon, best talent, best team leader, best team name, best slogan, best game offer. . . . . .

G, scoring standard

The integrity of the song, not in the singing process, out of tune, good words, lyrics

Correctly grasp the melody and rhythm of the song, grasp the breath and skill

Understand the connotation of the song, grasp the emotional melody of the music and understand the emotional input of the lyrics in the processing of their own unique

Do not read the lyric

The overall shape of the player, the typhoon and the live interaction of the audience and the host




Part 3: Corporate National Day Plan

In the National Day, in order to give back to the vast number of consumers, Jinsheng Shopping Center's businesses, combined with award-winning quiz and interactive games and exciting cultural programs, together create an X-day promotion to create a “National Day Golden Promotion” The atmosphere.

In order to distinguish it from the general promotion activities, Jinsheng Shopping Center and the merchants cooperate with the promotion activities in the X days, and deliver benefits, quality and happiness to everyone.

Wonderful programs, affordable products, so that consumers really feel a feast, Jinsheng Shopping Center will prepare X.

basic information

o Time: October 1st - October 4th, 20XX

o Location: Wulu District, Zhongloutan Jinsheng Shopping Center

o form: National Day promotion, show performance

o Style: festive, rewarding, a little business element

Objectives

o Reward old customers, attract new customers; celebrate National Day, promote Jinsheng shopping mall products.

o Advocate a one-stop shopping concept.

o Create an affordable and convenient shopping model.

o Advocate low carbon building materials.

1. Achieve direct marketing purposes during the National Day;

2. Improve brand awareness and reputation;

3. Expand the influence of Jinsheng Shopping Center brand.

Merchant interaction

The event is mainly for the business, and the cash-selling group pays attention to the business and builds a platform and consumption for the merchants.

Interaction, build awareness of the brand, and reflect the concept of one-stop service.

In the design of the program and the interaction with the customers, the products of the merchants are added to promote the brand of the merchants, so that the consumers can get benefits and surprises in the process of participation, in order to break into the one-stop consumption concept and generate expectations for the operation of the merchants. effect.

Customized brochures for merchants, including brochures and promotions for the event

In this interaction, the merchant provides interactive merchandise, cash prizes, consumer coupons, and cash coupons.

Production brochure

It is recommended that the merchant make a brochure page. This brochure is intended to provide a platform for merchants to exchange information with merchants and consumers.

This brochure will contain the brand information, merchant shop information, promotion information, industry news, Jinsheng shopping center dynamics, etc., and can carry out long-term planning, and create the own business of Jinsheng Shopping Center in the form of weekly magazines and monthly magazines. Publications, publicity.

Advantages of the National Day Activity Brochure:

1. Create a platform for information intensive release;

2, to facilitate consumers to understand the business promotion information;

3, can become one of the long-term promotion of Jinsheng shopping center means;

4. As it appears in the form of a brochure, it will help consumers to save for a long time and achieve the effect of long-term impact.

Brochure specifications

Size: vertical version 16 open, 220 mm * 295 mm

Total number of pages: estimated to be 48P

Cover: 4P



Body: 40P

Size: full page; 1/2 layout

Brochure publication

Offer merchandise awards

In order to increase the fun and interactivity of this event, special awards and prizes will be set up.

purpose:

O1, increase activity fun

O2, increase consumer participation and enthusiasm

O3, establish the image of the merchant to give back to the customer

O4, combined with the awards and the operation mode of prizes, directly stimulate consumers' desire for consumption

Award setting

Lucky card, cash prize

The first prize is 2,000 yuan; the second prize is 1,000 yuan, and the third prize is 500 yuan from low to high. Lead to suspense, gather popularity

2, product gift

Merchant physical goods gift. Establish a business that is willing to give back to customers and increase consumer confidence

3. Memorial Award

Souvenir rewards are available for all aspects of the game and interactive sessions. Attracting attention and gathering popularity

4, gift certificate

Consumers who purchase goods will receive 100 yuan vouchers for 500 yuan, and so on, according to the amount of consumption. Stimulating consumer desire to buy

Merchant offers goods

Serial number

Participation

commodity

bonus

Operation method

Remarks

1

Cash gift

Cash prize

First prize of 2,000 yuan

Second prize 1000 yuan

Third prize 500 yuan

lottery

2

1 yuan auction

Commodity

Subject to commodity price

auction

3

Gift voucher

Consumption vouchers

Set up a 100 yuan consumption vouchers

Purchase goods

4

Participation Award

Souvenir

Subject to the prize price

Participants receive a memorial

5

Quiz price

Commodity

Subject to commodity price

Quiz prices are similar

6

Memorial award

Customize small gifts with merchant brands

To commemorate the price of prizes

Performed by the actors at any time according to the show

Merchants fill out the participation application form

company name

product name

Company contacts

contact number

Display goods

Promotion DM

Participation time

Consumption vouchers

Participation

Offer item amount

Live ad slot

Brochure page

provide information

other

Analysis of interaction between merchants and consumers

1. In the activity, the distance from the consumer is narrowed, and in the process of interacting with the consumer, the product is easily accepted by the consumer.

2. Give a souvenir to let consumers feel the benefits of interacting with the business.

3. A direct promotion effect is achieved in the form of a first purchase and a draw.

4. Get together.

5. Cater to consumers' affordable shopping.

6. Create the image of “Affordable Shopping City” in Jinsheng Shopping Center.

7. Enhance the visibility and image of each merchant and Jinsheng Shopping Center in the form of giving back to consumers.

Event planning

Program design

In order to express the festive atmosphere, from October 1st to October 4th, small performances are held in the square every day to enhance the promotional atmosphere.

o Main forms: singing, acrobatics, dance.



interactive session

Strengthen the interaction with the prizes, communicate with the participating citizens, and enhance the fun.

o Main forms: interactive games, lottery games, etc.



Activities

o Shows.

o Interactive sessions, competition games, and prizes.

o Sweepstakes.

o Good gifts are delivered.

On-site exhibition design

o main background wall

o Merchant brand display wall

o Gift gift uniform LOGO design

o Shopping vouchers, gift bags, packaging design

o Jinsheng shopping mall festival atmosphere rendering

o Host McCain, guest badge, invitation card design

o On-site exhibition design

Performance process

Performance workflow

a

On the 30th of September, before 17:00 pm, the site layout and equipment commissioning work was completed. At 7:00 am on October 1, the project team staff inspected the site to ensure that all materials were ready for leadership, guests, and media admission.

work process

time

duration

Link

staff member

host

etiquette

actor

13:45

15

Music warmth

Cooperate

-

Admission

Waiting field

14:00

10

W

-

Introducing Jinsheng Shopping Center and participating in the leadership

Lead the leader to speak on the stage

-

14:15

5

Opening ceremony

-

String word

Guide the ribbon-cutting guests

-

14:20

ü

Start of the show

-

String word

Waiting field

Performance preparation

15:00

Good gift

-

Deliver gifts with the show

Cooperate

Deliver gifts

17:30

10

End of the show

-

Announce tomorrow's show and sweepstakes

-

Call off the curtain

17:45

End

ü

Interactive program workflow

a

On the 30th of September, before 17:00 pm, the site layout and equipment commissioning work was completed. At 13:00 on October 1st, the staff of the project team inspected the site to ensure that all materials were ready for leadership, guests and media.

work process

time

duration

Link

staff member

host

etiquette

Remarks

14:45

15

Happy Ferris Wheel

Cooperate

String words invite viewers to participate

Cooperate

15:10

15

Lucky number draw

-

Introducing game rules

Display gift

15:35

15

Singing Solitaire

-

-

-

Actor cooperation

16:00

30

One dollar auction

-

Cooperate

Display goods

Auctioneer cooperation

16:35

30

interactive game

-

Introducing the rules to invite participants

Issue prizes

Poke balloon

17:00

15

Lucky Prize

-

String word

Cash gift show

Leadership

Project implementation

o Award setting

o program list

o Material preparation

o On-site execution

1. Award setting

o cash prize

o Commodity physical awards

o coupon

o Memorial Award

2. List of performances

After the decision, the performance program and personnel are selected.

After confirmation, with interactive program flow and gameplay

3, material preparation

A quote for all material preparation lists is attached.

4, on-site execution

Site management

The overall order and processes are going smoothly

Miss etiquette with the display of goods

Responsible for coordinating on-site technicians and controlling the atmosphere of the venue

Manage live performance teams

Staff management

Special person responsible for guiding work

Special person responsible for promotional items

Actor, etiquette management

Special person responsible for performance work

Rehearsal in advance, release the show process

Request for photography and camera personnel

Tuner host management, issue process sheet, match the effect of each link