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Summary of the 2019 trial period


When I received the daphne entry notice on November 26th, in addition to the joy and expectation, I also had a few more struggles and struggles. I know that Daphne Womenswear is a women's brand that just started to operate, and the operating mode of fob is for me. It is also brand new. There are many difficulties and variables in the construction of new brands. More efforts are needed, which puts higher demands on the designers. However, my experience is still shallow and there is no such style for women. Know, worry that you can't be competent to live up to the company's expectations and trust. But from the other side, I also saw that we have a golden signboard like Daphne, with sufficient funds, a broad market and excellent talents. The advantage in brand building is also obvious. A growing brand is from nothing. In the process of being small to large, it provides me with more learning opportunities and room for growth, and I also hope to have such challenges for myself.

In the past six months, I grew up with daphne young and witnessed the achievements of Daphne Women's Wear. At the same time, I am also pleased to see the positive changes that have taken place in myself.

First, professional improvement

1, understanding of fashion casual women's clothing

Fashionable casual women pay attention to fashion elements, and the fashion sense is outstanding. Under the premise of pursuing comfort and nature, following the fashion trend, the fashion trend is highlighted and deeply influenced by the avant-garde style. The styles vary, the structure is simple or complex, and the colors follow the fashion trends or emphasize individual color schemes. Fabric choices focus on the layered and contrasting sense of diversified combinations, using a variety of new materials to keep up with fashion.

2, daphne young women's style positioning

Daphne young is eyeing 20- to 30-year-old fashion women in second- and third-tier cities in China. She is committed to providing all-round demand for modern women who have dreams and desires in fashion and fashion, and advocates new concepts of fashion.

They have a good educational background, a relatively stable income source and considerable spending power, and a perceptual consumption concept; they are true, confident, daring to pursue themselves, have a new and fickle mentality, and at the same time they have multiple personality and pursue fashion. The diversification of the classic, fashion, leisure, romantic, avant-garde freely, to create a variety of self.

Daphne young's overall design has a stylish and unobtrusive character, with a comprehensive mix to improve the overall effect. In terms of styling, the pursuit of simplicity, comfort, ease, and brightness, the scope of change is large, both the graceful x lady style, but also the simple, comfortable and casual h casual style, both cute and lively, flowing and lovely a type. There are also free and easy, generous, shoulder exaggerated, narrow and narrow t-type neutral style; color, rich and varied, closely related to popular colors, sometimes deep, sometimes gorgeous, emphasizing contrast and layering On the fabric, almost all fabrics are covered, especially for new fabrics; in terms of quality, the beauty of the details and the improvement of the craftsmanship are improved by inadvertently revealing the details;

4, in-depth understanding of fabrics and design style

Fabric is the premise and foundation of the design. The successful design is to maximize the performance and style of the fabric, and achieve the perfect combination of style and fabric. Rich fashion casual women's fabrics broaden my horizons, expand the design ideas, let me gain more experience, and the accumulation of experience also makes my design effect further improved.

Have a clearer understanding of fabric style

Feminine style, such as soft, transparent, elegant, drape, chiffon, voile, georgette, lace, etc. suitable for feminine style or romantic style; stiff style, opposite to the soft beauty style of men Characteristics, hard texture and crisp Huada, tweed, flannel, leather, etc., the performance of women's masculine style or neutral style; natural, simple style, simple cotton, corduroy, idyllic linen The quaint print cloth reveals the simple and natural side of women; the ethnic style, the simple, natural and handmade batik cloth, tie-dye cloth, printed cloth, woollen woolen, hand-woven, the national style.

1) Comparison of fabric materials

The fabrics with different textures contrast, creating a large contrast in the visual effect makes the appearance of the garment full of freshness, and the contrasting materials will set off each other, highlighting their respective characteristics, such as the soft and elegant striped knit skirt and pu in sweet rock. The combination of the jacket, soft and hard contrast, let women with a little rock and roll in the sweet feminine. In the forest girl, a splicing of soft mesh gauze coats, thick, soft and hard contrast, showing the girl's playful and cute.

2) Influence of fabric properties on design

Colorful fabrics vary widely in composition, weight, thickness, color, texture, and pattern. Designers need to have a good understanding of fabric performance in order to maximize fabric performance and style. For example, in the autumn and winter, the corduroy and brushed fabric with more rough surface fabrics have a certain sense of volume and fur, and have a sense of shape expansion. In the structural design, it is not advisable to use too many pleats of the editing line. In the design, the profile should not be too close to the body, and the a-type and h-shaped shapes are suitable.

For example, in the women's fashion, a wide range of lace fabrics are used. In the autumn and winter 2013 fantasy gardens and sweet rock, a lot of lace and lace fabrics are used. Most of the fantasy gardens are followed by me, and the application of lace is profound.

a), the decorative effect, more applied to the neckline, cuffs, hem, threshold and other parts, but in the application process should pay attention to the styling, color to decorative embellishment should be coordinated with the body and style, not only for Enrich the clothing regardless of the overall effect, and also take into account the proportion, division and spatial relationship when applying locally.

b) flexible use of transparency

The transparent lace has a soft and flawless effect. The body's perspective area is too vulgar, and the overlap is too conservative. The area of ​​the two should be moderately controlled to show the best results. The color of the lace and the pattern are different, and the styles embodied are not the same. As a designer, we must first conceive how to behave.

c), fully display the pattern

Lace patterns and materials have unique characteristics. The design should be selected according to these characteristics. It is usually not suitable to break the continuity of the pattern. For the three-dimensional, delicate lace, the edge of the opening can be cut or edging along the lace pattern. Thicker is not suitable for pleating or pleating. In the actual design, more sutures should be avoided, and the sutures should be set as unobtrusive as possible.

d), reasonable application of overlapping effects

The overlap of the thin lace fabrics will have different depths and effects. The layered transformation will also cause changes in lines, volume and area. The overlapping parts will produce dynamic and fascinating effects during the movement of the human body, increasing the beauty of the flaws. , overlapping can use overlapping methods of multi-layer fabrics

Can be achieved by playing a variety of pleats

5, color

Clothing color is the first impression of clothing perception, with a strong visual effect, if you want to get the most out of the clothing, you must have a full understanding of color. Fashionable casual women's color spans a lot, gorgeous and deep, lively and subtle, romantic and calm colors coexist. Emphasize the contrast factor and the layering of its use of color.

The designer should carry out a comprehensive color matching based on the design purpose and the theme style image to be expressed. In the course of work here, what I feel profound is the loyalty of the color of all the styles of each theme to the specified theme color. Only in this way, the overall series will be stronger and the theme will be clearer. In the past design process, often the "color lure", the single product is very beautiful, but it is difficult to integrate into the theme and series, here I gradually cultivate this control.

Color is reflected and applied in the series design of clothing. For example, in the series of designs that returned to the campus in autumn and winter of 2013, the color system we set is the student's but mature and mature. The main color is elegant and stable. Black and coffee color, in the local or individual styles, use the combination of high-definition and purity to brighten, stable and bright and lively, and bring a sense of order and harmony, leaving people visually and psychologically deep impression.

6, pay attention to the performance of the details

Nowadays, when I go shopping, I find that consumers pay more attention to washing instructions and fabric components. Washing is closely related to garment care. The improvement of product quality has played an important role in improving the overall image of many brands. Especially in the homogenization of casual women's wear, only in the details of the effort, in order to form a brand differentiation, in order to enhance the overall image of the brand.

In addition to the expression of fabrics, colors and styles, the theme of each theme reflects the beauty of the details that are inadvertently revealed. It is also a feature and logo of the theme, which reflects the spirit of fashion and fashion trends. For example, in the fantasy garden, lace and printing elements are highlighted. In the happy childhood, polka dots and accessories with cute patterns and buttons have become the theme of the logo. Such design elements can be applied to the neckline, cuffs and feet. The mouth, waist, waist, pocket, hem, lining, etc. can also be used on belts, buckles, or through the process of twisting, smashing, etc., such as the logo or theme of the button. The various patterns that match the logo use the various accessories of the brand logo to reflect the details of the brand image.

7, the trade fair - the experience of the products displayed in the exhibition hall

In the design process, the problems that could not be recognized were clearly displayed after being displayed in the exhibition hall of the order fair. When I arranged the exhibition hall, I found that the products in one series could not be matched, and a beautiful coat was found in the hand but found Not suitable for the inner or lower body trousers, this is not only expressed in the style but also in the color. To be a brand, the product should be tested in the form of a whole store. It should not be based on a single product, but should grasp the structure of the goods in order to make the product series strong and echo each other, thus creating a store atmosphere. I realized that in the same series, we should consider the interspersibility and collocation of single product design. The design points of each design should echo each other - one design point should be used in multiple ways, and the color application should have cohesiveness - The color of the main body color is a constraint, and several main colors are presented in a small series. The color tone is interspersed with the primary and secondary colors to form a series of connections. Each piece of clothing to be clearly designed should be clearly designed for which category of which style. Assuming that the jacket in the series already has a basic opinion, then you should consider whether to design a product with a distinctive feature.

Second, the improvement of personal qualities

1, the change of work attitude

Without enthusiasm, there is no success, and those who are passionate about work have infinite power. When we engage in a job with enthusiasm, we are not only trying to achieve a certain goal, because the process of pursuing the goal and the realization of the goal are equally beneficial. I started to stop working as a errand or just staying at the job itself, but as a career, seeing work as a kind of enjoyment, a chance to succeed, now I have done it for work. No longer complaining, no longer shirking, no longer perfunctory, no longer in the status quo, but enthusiasm, with a positive attitude to face, with concentration, and efforts to achieve.

2, the development of time management habits

In the past, the lack of management of time in the work process always felt that there was a lot of work in one day. Not only was it inefficient, but it also made you exhausted. Here, through the conscious experience and the infection of the environment, the habit of time management was gradually developed.

a) Prioritize and deal with large and small, complicated things every day. I try to set the order of the primary and secondary methods. Prioritize with importance and adhere to this principle, and make effective use of time.

b) The first thing to make a plan, complete the list, and go to work is to list the work that needs to be done today in your own work notes, and plan to make it concrete and feasible.

c) The time node of doing things, the inertia of the previous work made me love to delay, because the work that should be done but not done constantly gives me a sense of oppression, and delay can not save myself time and energy. Make a schedule of working hours every day, set the completion node for each thing, the work efficiency will be greatly improved, and there will be a sense of urgency for the nodes to cherish the time.

d) Concentrate on your mind, don't have heads and tails, and drag the water. The short-term work style can make people become lazy, and at the same time, when they happen, they will make people think confused and get blind and busy. The principle of arranging time should be completed in a few important things in one day. It is necessary to develop a habit of beginning and ending. Since a job is picked up, it must be focused on continuous completion, not busy and left and busy right. In actual work, it will be timed. Mixing in with other things, this should be prioritized and reasonably arranged.

3, focused and efficient work attitude

Here, I gradually developed a focused work attitude. I used to work hard, busy, busy, and high in quantity but not high in quality. Taking the picture as an example, I gradually formed a thinking feeling of pursuing efficient work. a lot of.

4, the enthusiasm of work and the improvement of initiative

In the past, only the tasks assigned by the leaders were proactive and lacked the initiative to work outside the task. This was unfavorable for future career development. The proactive work attitude was both responsible to the company and responsible for itself. After a period of training, I have a more proactive work attitude. In addition to doing a good job of leadership, I began to have the foresight to actively invest in some of the next things to do. After good work habits are developed, I also love my work. .

5, teamwork

Being in harmony with my colleagues can make my work more smoothly and make me happy. I have learned a lot of useful things while working with my colleagues. They have provided experience and knowledge in many jobs.

Communication is the key in the process of teamwork. I am glad that we have a harmonious and harmonious team. The designers work together and cooperate with each other to experience the fun of the work. This six months has made me realize the relationship with my colleagues. Harmony will double the efficiency of work, and I have learned more ways to do things.

6, relax, be brave and true to yourself

My personality is introverted, not good at words, lacks the initiative to communicate with others, and is slightly nervous and cautious in front of many people or in front of leaders. I am worried that my speech will not be recognized by leaders and others, and for those who are engaged in design work. It’s obvious that it’s obvious that it makes people feel that they don’t have their own opinions and ideas, and they lack the ability to work. Now I am working hard to improve myself. The facts also prove that I have made progress. When I was evaluating, I dared to express my thoughts. When I was in a meeting, I was brave enough to express my own opinions. The improvement of my professional skills also made me more confident and optimistic. It is.

At the beginning of the year, I wrote two New Year wishes. One of them hoped that I would get more improvement in my work in 2019. Now that I am over half of the time, I am gratified to see my own growth and changes in the past six months. I also see myself. Insufficient and need to improve, I believe that with my love for fashion design, focus on work and hard work, persistence and pursuit of goals, I will be successful, maybe I am not the strongest, but I am willing to do my best. . I expect that when I get the wish that I wrote a year ago half a year later, I can proudly say - I did it!

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