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Group Kitchen and Bathroom Division National Distributor Investment Conference Program


I. Purpose of the meeting: Through this investment conference, the intention of participating dealers to cooperate with the company in time will be reached, paving the way for starting the market.
Second, the theme of the conference: advocate health, create good products, and lead a win-win situation.
Third, the meeting time: Between October 15 and October 17, XX, the first day of the afternoon, the next day at 8:30 am formal meeting.
Fourth, the participants:
1. Government leaders, including government leaders, president of home appliance association
2. Leader of Konka Group, Leader of Kitchen and Bathroom Division, Representative of Technical Department, Representative of Quality Department, National Regional Manager
3, the national distributor
4. Conference staff: members of the preparatory group, dispatching group, logistics group, reception group, transportation group, and on-site planning team. 5. Venue: tentatively “secretary work” hotel. VI.
1. On September 20th, a preparatory group composed of departmental leaders will be established, and responsible persons will be assigned to be responsible for related work;
2. The draft of the “Investment Conference Plan” was submitted by the Marketing Department before September 21, and submitted to the preparatory group for discussion. The general manager approved the approval.
3. From September 22nd to October 5th, the regional managers will issue the “Invitation Invitation Letter” to other well-known domestic electrical appliance dealers in the provinces and the national chain sales enterprises such as Gome and Suning.
4. Determine the conference address and the list of participants before October 1.
5. Set up the master of ceremonies within the company or ask the professional ceremonies to be responsible for the reception work.
6, division of labor
7. Complete the 5s work of the company and the factory site before October 14th, and complete the procurement and information transmission of related reception items.
8. Before October 5, the marketing manager was responsible for the expense budget of the entire investment conference, reported to the marketing director for review, and the general manager signed the agreement.
VII. Meeting period
1. The specific meeting process;
2. The contents and requirements of each group are shown in Table 2, “Department of Personnel and Job Responsibilities”;
Eight, the end of the meeting
1. Clean up the meeting site;
2. Settlement with the hotel's fees;
3. Lead the dealer to visit the company and the production site;
3. After the meeting, the regional managers are responsible for the investment negotiation and return assistance of the regional distributors.
IX. Summary period of the meeting
1. Summary of the work of the China Merchants Conference
2. The next work plan and target list 1:
I. Date of the meeting agenda Time Item Speech / person in charge Remarks
10.15 12:00-18:30 Reception of the guests Reception group
18:30-21:00 Dinner Logistics Group
10.16 7:00-8:00 Breakfast Logistics Group
8:00-8:30 Admission of the participants Reception group Broadcasting company promotional advertisements
8:30-8:40 The host gave an opening speech and introduced the guests. The host opened the music.


8:40-8:50 Launch Ceremony of China Merchants Summit Host, guest guest, passionate music
8:50-9:05 Representative of the Home Appliances Association
9:05-9:15 Welcome speech by the group president
9:15-9:45 General Manager's Keynote Speech General Manager Play the ppt speech
9:45-10:00 10 minutes break between meetings
10:00-10:40 Investment theme and market operation strategy Marketing Director Play ppt
10:40-11:00 New product unveiling ceremony, announced order policy Host, unveiled guests
11:00-12:00 Group Discussions Regional Sales Managers
12:00-13:30 Lunch and break time Logistics group
13:30-14:00 Participants enter the venue Reception group Play company commercials
14:00-15:30 Symposium, announced the highest order award and awards host, passionate background music
15:30-15:50 Announce the list of agents and issue agency certificates Hosts, certificate holders Play music, pay attention to the atmosphere of the scene, the interaction of the certificate guests and agents
15:50-16:30 Agent representative speaks and resolves
16:30-17:00 Group photo taken
17:00-18:00 Collective Visit Factory Marketing Director
18:00-18:30 rest 30 minutes Logistics Group
18:30-21:00 Dinner, Sweepstakes Logistics Group
10.17 7:00-8:00 Breakfast Logistics Group
Before 12 noon Check-out, return logistics group, transportation group
Second, conference discipline and warm reminder meeting discipline
1. Participants must pay attention to civility and courtesy, pay attention to grooming, keep their clothes neat and tidy, and behave in a civilized manner;
2. No absentee, late arrival, early leave during the meeting, and no withdrawal from the meeting;
3. During the meeting, adjust the mobile phone to silent or vibrate state. It is forbidden to smoke, loudly yell, whisper, sleep or answer the phone in the conference room. Please pay attention to important matters during the rest of the meeting or after the meeting;
4. Participants are not allowed to do chores that are not related to the meeting, and may not move around at the venue;
5. Do not disturb the normal order during the break, and do not scream and play;
6, please take care of the facilities in the hotel, do not scribble on the desk of the conference room, do not have the behavior of spoofing, littering, etc. to disrupt the conference environment;
7. Personal property is kept by itself, and the person locks the door from the locker and carries valuables with him;
8. Any damage to any property or facility in the hotel must be compensated according to the price;
9. Participants are not allowed to disclose the confidentiality of the meeting, keep the meeting materials in a safe place, and must not disclose the contents of the meeting to unrelated persons.
Tips
1. The regional manager is responsible for the business negotiation, tracking, and other matters of assistance of agents in various regions;
2. The product exhibition hall is located at the press conference to showcase the new Konka products. The opening ceremony is on the morning of the 16th;
3. Breakfast, lunch and dinner will be provided during the conference. Please bring your guest card and meal with you when you dine. The hotel will be served with a guest card and a meal;
During the 4th and 16th dinners, the "Lucky Lucky Draw" event and program performance will be held. Please bring your guest card and participate in the lucky draw with the guest card number;
5. For the safety of your personal and property during the meeting, please cooperate with the schedule of the meeting. You are not allowed to leave the hotel without authorization. Obey the hotel management system and keep your personal belongings in a safe place. If you have any needs, you can contact the conference team.
6. Conference Group Contact Form:
Organizational project Project content Contact Contact conference call coordination Coordination of all matters throughout the meeting
Meal Accommodation Arrangement All participants will be Chinese and dinner, and all participants will be accommodated.
Conference organization, follow-up affairs during the meeting, participants' pick-up and drop-off arrangements, return ticket reservations
Conference budget plan
1. Transportation expenses and transportation expenses can be subdivided into:
Transportation costs from the departure point to the conference venue - including flights, railways, highways, passenger ships, and destination stations, airports, terminals to accommodations, transportation costs during the conference - mainly transportation expenses, including accommodation Transportation to the clubhouse, transportation from the clubhouse to the dining venue, transportation from the clubhouse to the business communication venue, business travel and transportation, and scheduled transportation that other participants may use.
, farewell traffic and return transportation - including flights, railways, highways, passenger ships and accommodation to the airport, station, port transportation costs.
2. The conference room/office fee can be subdivided into:
Conference venue rentals - In general, venue rentals already include certain common facilities, such as laser pointers, sound systems, tables and chairs, podiums, whiteboards or blackboards, oily pens, chalk, etc., but some unconventional facilities Not covered - such as projection equipment, temporary decorations, display racks, etc., additional budget may be required when additional non-presidential lines are required.
Conference facilities rental fees - this part of the cost is mainly to rent some special equipment, such as projectors, laptops, mobile simultaneous interpretation systems, venue display systems, multimedia systems, video recording equipment, etc., usually need to pay a certain amount when renting The use of deposits includes the technical support and maintenance costs of the equipment. It is worth noting that specific requirements for various types of power parameters of the equipment should be made at the time of leasing, otherwise the meeting may be affected. In addition, due to the different brands, origins and old and new, these rental facilities may vary greatly in price.
, venue layout costs - if not special requirements, usually this part of the cost is included in the venue rental fees. If you have special requirements, you can negotiate with a professional conference service provider.
Other support costs - these support usually includes advertising and printing, etiquette, secretarial services, transportation and warehousing, entertainment and health care, media, public relations, etc. Based on the temporary nature of these supports, if the conference organizers separately look for support from these industries, the cost may be higher than the market price. If the professional conference service provider is appointed, it will receive relatively low price and professional support.
For these individual service support, the organizer should refine the requirements as much as possible and sign a separate service agreement.
3, accommodation costs The cost of accommodation should be very well understood - it is worth noting that some of the accommodation costs are full prices, and a bit of additional government tax is required. For meetings, accommodation fees may be one of the main expenses. Looking for a professional exhibition service provider usually gets a better discount.
In addition to the hotel's star rating, room type and other factors, the normal accommodation fee is also related to the open service in the room - such as long-distance communication in the room, washing, mini bar, one-time change of laundry, internet Whether the service such as fruit supply is open or not. The organizer of the conference should specify the service items and scope that the hotel should be closed or open.
4. Catering expenses The catering expenses of the conference can be simple or complicated, depending on the meeting agenda and the purpose of the meeting.
Breakfast breakfast is usually a buffet. Of course, you can also take a table-style meal. The cost can be calculated according to the number of people. Chinese food and lunch Chinese food and lunch are basically dinner. You can take the budget of the number of people - buffet, table budget - table style. If the organizer wants the consumption of wine to be purchased on its own and not by the restaurant, the restaurant may charge a certain amount of service.
, drinks and service fees Usually, if you eat in a high-star hotel restaurant, the restaurant refuses to allow the organizers to take their own drinks, if you can take out the drinks, the restaurant usually needs to add service fees. Meetings and banquets are held in high-star hotels, usually subject to a 15% service charge based on basic consumption levels.
The cost of the coffee break at the venue is basically based on the number of people. The budget can be used to propose food and beverage combinations for tea breaks at different times. The price of the tea break told by the organizer usually includes the cost of the service staff. If the organizer needs non-program services, the budget may be required. Under normal circumstances, the types of tea breaks can be divided into Western and Chinese styles - Western style is basically coffee, black tea, Western-style snacks, fruits, etc., while Chinese style is boiled, green tea or flower tea, fruit tea, fruit, coffee, Fruit and snacks are the mainstay.
In fact, the budget of the networking cocktail party/dance is more complicated than the individual banquet. The budget is easy to calculate as long as the banquet is set to the size and size of the banquet. However, the budget of the cocktail party/dance is designed to be supported by the venue and the program. The budget may take a long time to confirm:
6. Audiovisual equipment is usually negligible unless it is performed outdoors. If you have to do it outdoors for public relations, the budget for audiovisual equipment is more complicated, including:
● The rental cost of the equipment itself is usually calculated on a daily basis. ● The transportation, installation and commissioning of the equipment and the support cost of the control technicians can be used by the exhibition service provider. ● Sound source - mainly background music and entertainment music selection, the organizer can bring it. Can also entrust an agent
c. Actors and programs can usually be counted by site after the program is selected. The budget amount is usually related to the difficulty of the show and the number of participants. If there is a fixed performance at a suitable location, the budget is simple and positively related to the number of people watching the show - except for special or private events.
d, other - snacks, fruit and brewed wine
5. Miscellaneous fees and miscellaneous fees refer to the expenses incurred by some temporary arrangements during the exhibition, including printing, temporary transportation and loading and unloading, souvenirs, models and etiquette services, temporary props, fax and other communications, courier services, temporary health care, translation and guidance. , temporary business vehicles, exchanges, etc. The budget for miscellaneous fees is difficult to plan, and unforeseen expenses can usually be added to the conference budget.


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