Company production management plan
Our company's production and operation needs to be optimally planned. Although our company's performance in the past few years is not very good, but every year is progressing, this is a good signal. Explain that what we are doing is good, we have to keep going!
For the company's greatest development, the company's development plan is specially designated:
One. Company Profile:
The company was established in the beginning of this century, is an industrial company with a certain production capacity. At present, the company mainly produces beryl products, which have a certain market share in the local market. The company has strong product research and development capabilities and market development capabilities. It will be listed in the next 10 years, becoming bigger and stronger, and becoming an internationally renowned brand in the near future.
two. Corporate Strategy:
In the next few years, we will gradually develop crystal and ruby products, and adjust the quantity of each product according to the profit of each product in each market, and obtain the position of product leader in the market with continuous sales volume and high profit, and obtain the maximum profit.
three. Marketing strategy:
From the above analysis chart, we can easily judge the demand of each product in various markets and their profits. After team discussion and analysis, we decided to produce beryl, crystal and ruby products. The sales of beryl products focus on the domestic market and international. In the second to fourth years, crystal products are our main products for sale. The local market is mainly for us to compete for the market. In the 5th to 6th years, we use ruby and beryl as our main sales targets. Ruby products are striving to become The domestic market leader, in other markets, invested in low advertising fees to obtain some orders, the specific two products are mainly based on the number of orders for the two products.
Fourth, the company plans
Analysis: Because of the company's long-term development goals, the company spent a lot of cash in the first year of research and development of new products and the development and installation of production lines, but blind to market competition, advertising costs are set between 5-7, if Too little advertising fees may lead to a backlog of finished products and obstacles to cash flow: there is not much investment in advertising. It is very likely that B-products with high cost for Benedict have no profit at all, so the investment in advertising fees is one of the keys.
The first year's funding sources are mainly long-term loans and some short-term loans, because the return period of new products is expected to be longer, so the phenomenon that cash cannot be paid and short-term loans sometimes occurs, and the loan limit is 2* owner's equity— It has been loaned. In the case that the owner’s equity is expected to shrink in the second year, it is necessary to purchase long-term loans at the end of the first year to maintain the cash flow required by daily enterprises, laying the foundation for future business operations.
It is estimated that the owner's equity in the second year will be changed from 50 in the initial year to 10
Analysis: crystal and ruby have higher production costs. In the absence of large orders to make profits, the company has increased the cash expenditure of the company invisibly, while at the same time purchasing fully automatic crystal in the second quarter, it is detrimental on the books. The interests of shareholders, but from a long-term perspective, in the future, companies with strong productivity and the ability to seize market opportunities should not be underestimated.
In the second year, it is expected that there will still be more cash in stock than other competitors in the market. Although a large amount comes from loans, the interest on long and short loans is lower than the interest on usury, and cash constraints are likely to cause any break in production, which will only lead to a vicious circle.
It is expected that the first two years will be the project construction period, the third year will be the balance of profit and loss, and the fifth year will be the investment return period.
All expenses in business operations require funds, including product cost and expenses, various investments, maturity and debt repayment, etc., and the daily expenses of enterprises are very large relative to products with weak gross profit. The so-called "all inadvertently lose all", we should find out the market and invest appropriately. Do a good job of making trade-offs, not blindly and strategically. Although the cash budget and profit and loss statement of the previous two years show that our company's net profit is negative and the owner's equity has been reduced, it is expected that in the near future, we will have high production lines, special life products, abundant market, innovative ability, and united manpower. The era of strong strength companies will usher in a win-win era.
Fives. Production arrangements and annual production capacity:
In the first year, the first quarter of the development of crystal and ruby; rented in the plant; purchased a flexible line; beryl automatic line, all installed in the new plant
Purchased a ruby automatic production line in the fourth quarter;
Annual production capacity: 6b;
In the second year, the first season began to produce crystal on flexible lines.
Purchased fully automatic crystal in the second quarter
Production of ruby in the third quarter
Annual production capacity: 5b; 4c; 2r
In the third year, the first quarter replaced a manual line into a flexible line.
Annual production capacity: 4b; 4c; 4r
In the fourth year, the second season replaced a manual line into a fully automatic beryl
Annual production capacity: 6b; 8c; 4r
The final production line is:
Look at market changes in the 5th to 6th years
The success or failure of a company depends on the leadership of the company's decision-making level and the ability and ability of the company's staff to perform. In order for the company to have a better future, I believe that we can do all this well. This requires everyone's collective efforts. I know that the company's bright future is in the near future!
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