Site Guide: How to write a website project plan
Nowadays, the Internet is developing faster and faster. Generally, companies, schools, and enterprises have established their own websites. It is also a very good way to promote themselves online. Moreover, online promotion is time-saving, convenient and cheap, and has been paid more and more attention. So what kind of methods and planning are needed to establish a website? This is a place that needs to be taken seriously.
Below, I will elaborate on the planning of the station before I set up the station:
I. Market analysis before the construction of the website
1. What is the market for the relevant industry, what are the characteristics of the market, and whether it is possible to conduct corporate business on the Internet.
2. Analysis of the main competitors in the market, the situation of competitors' online access and their website planning and function.
3. The company's own condition analysis, company profile, market advantage, can use the website to enhance the competitiveness and build the website.
Second, the purpose of building the website and function positioning
1. Why should we establish a website to promote products, conduct e-commerce, or establish an industry website? Is it the need of the enterprise or the extension of market development?
2. Integrate company resources and determine website functionality. According to the company's needs and plans, determine the function of the website: product promotion, online marketing, customer service, e-commerce and so on.
3. According to the function of the website, determine the purpose of the website.
4. The construction of the intranet and the scalability of the website.
Third, the website technology solution determines the website technology solution according to the function of the website.
1. Use a self-built server or lease a virtual host.
2, choose the operating system, use Unix, linux or windowXX / nt. Analyze input costs, functionality, development, stability, and security.
3. Adopt a systematic solution to the enterprise Internet solution, e-commerce solution provided by the company? Or develop it yourself.
4, website security measures, anti-black, anti-virus programs.
5. Related program development. Such as web page programs asp, jsp, cgi, database programs, etc.
Fourth, website content planning
1. According to the purpose and function of the website, the general website should include: company profile, product introduction, service content, price information, contact information, online order and other basic contents.
2. E-commerce websites should provide member registration, detailed product service information, information search and inquiry, order confirmation, payment, personal information confidentiality measures, and related help.
3. If there are more columns on the website, consider using the website programming person to be responsible for the relevant content. Note: Website content is the most important factor in attracting viewers to the site, and content that is not content or useful is not intended to attract visitors who are rushing. The information that people want to read can be investigated in advance, and after the website is published, the satisfaction of the content of the website can be investigated, and the content of the website can be adjusted in time.
Fifth, web design
1. Web design art design requirements, web art design should generally be consistent with the overall image of the company, to comply with the ci specification. Pay attention to the color of the webpage, the application of the image and the layout of the page to maintain the overall consistency of the webpage.
2. In the adoption of new technologies, it is necessary to consider the geographical distribution, age class, network speed, and reading habits of the main target audience.
3. Develop a webpage revision plan, such as a large-scale revision from six months to one year.
Sixth, website maintenance
1. Maintenance of the server and related software and hardware, evaluate possible problems, and establish reverberation time.
2, database maintenance, effective use of data is an important part of the maintenance of the site, so the maintenance of the database should be taken seriously.
3. Update, adjustment, etc. of the content.
4. Formulate the regulations for the maintenance of relevant websites, and institutionalize and standardize the maintenance of the website.
Seventh, the website test website should be carefully and carefully tested before it is released to ensure normal browsing and use. Main test content:
1. Server stability and security.
2. Program and database testing.
3, web compatibility testing, such as browsers, monitors.
4. Other tests as needed.
Eight, website publishing and promotion
1. Public relations and advertising activities released after the website is tested.
2. Search for registration and so on.
IX. Website construction schedule The completion time of each planning task, responsible person, etc.
X. List of expenses required for various matters.
The above is the main content that should be reflected in the website planning book. According to different needs and website construction purposes, the content will also increase or decrease. At the beginning of the construction of the website, careful planning must be carried out in order to achieve the intended purpose of the station.
Building a website is not so easy. The promotion of the website also requires a lot of effort. The construction of the website is also a very difficult task. Don't make the resume website as simple as it is, otherwise your website will suffer a big loss!
In the process of building a station, you must not be anxious, you should slowly build a station, in order to build the website well, newcomers must pay attention, if there is no patience, the website must be built badly, we must pay attention!
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