Admissions work plan

Xx year recruitment and employment office work plan

guiding ideology:

Continue to thoroughly study and implement the spirit of the National Vocational Education Work Conference, and further implement the new concept of "service-oriented, employment-oriented, competency-based" vocational education development, and enhance our vocational education in the city. The level and reputation of running schools will further expand the influence and train a large number of skilled talents with high ideological quality, good professional knowledge and strong business skills for the country and society. The next work plan for the next semester is as follows:

I. Cooperate with the professional offices to actively carry out research on the market employment situation of the three provincial-level demonstration professions, and present research reports in mid-February and early March, and strive to be aware of them. And in the joint school-enterprise cooperation to achieve a breakthrough.

2. Assist the principal's office in formulating the xx-year enrollment plan, admissions policies and measures.

3. At the beginning of the new semester, the first draft of the admissions brochure will be presented, and the text modification, photo enrichment and layout design will be done as soon as possible. Strive to complete the printing of promotional materials and the filming task of enrollment and publicity before the end of March.

four. Strengthen the management of the 03-level interns, standardize management, strengthen the construction of the internship instructor team, clarify the job responsibilities, and implement the monthly assessment of the work of the internship management class teacher.

V. Actively develop and liaise with new employers and internship units, and cooperate with professional offices to do internship arrangements for 04-level secondary and 02-level higher vocational students in advance. The candidate for the internship management class will be implemented as soon as possible, and the internship management class teacher will be trained.

VI. Carefully organize the recruitment meeting for the city's employers in the secondary vocational school level 03 graduates held in April 2005.

VII. Promote the practice of the establishment of the group team of Suqi Advertising Company, and strive to establish a group organization and work in the internship unit that has the conditions to carry out the organization of the group.

Eight. Fight for editing 4--6 "Internship Briefing"

IX. Continue to enrich the content of the “Enrollment and Employment” section of the campus network. Try to add xx new enrollment consultation questions and answers at the end of April. And add an enrollment online answer column, establish an online registration, registration system. Collect candidates and contact them in a timely manner.

X. Joint professional offices to bring graduates back to the National Middle School of Students, implement graduate candidates, conduct in-depth enrollment publicity, and pave the way for the recruitment work in xx years.

XI. Seize the opportunity of the xx-year senior high school entrance examination sports plus test, city and district entrance examination on-site consultation meeting, and conscientiously organize the xx-year enrollment publicity work.

XII. Arrange and arrange the work of graduates of Grade 03 technical and 01 higher vocational students. If the forms are filled out, the preparation of the graduates' archival materials, help the students to do their own self-recommendation and recommendation work, and try their best to contact the leadership of the personnel department of the internship unit, and strive to retain more graduates and increase the rate of signing the graduates' employment contract.

XIII. Continue to do well in the enrollment and publicity work of the students' bases in the middle school, adjust and implement the responsible persons, clarify the tasks, do the work in depth, expand the propaganda, strengthen the propaganda, and advise the school leaders to clarify and implement the incentive policies for middle-level cadres in the enrollment responsibility area, and encourage Support the middle level and teachers to actively develop new student base schools.

XIV. Strive to complete the preparations for this year’s admissions promotional materials in early April.

Fifteen. Actively carry out the research and exploration of the "Self-employment School's Research and Exploration of Strengthening Employment Guidance in Secondary Vocational Schools" in the subject of research and exploration of the "Methods and Approaches for Close Contact with Enterprises in Employment Guidance Work", and strive for the end of xx. Complete the research work and come up with a batch of research results.

XVI. Expand the idea of ​​running a school, actively develop a new mode of running a school, and explore a new model for joint education with vocational schools in northern Jiangsu.

Market situation analysis
1. Market layout and competing products:
2, 2006 work target: account for 40%-50% of the total wedding market share
3. Estimated turnover in 2006: 790 Opponents: 912 We pre-empt 46% of the total market
4. Main points of work: Through advertising and external marketing and methods to increase the number of passengers and turnover rate, fully increase the number of new singles, use the in-store and outreach markets to match the single-group and sample groups to form a competition mechanism for employees. Second consumption should exceed the level of 2005.
The specific performance of the division of labor responsibility system:
A. Make full use of newspapers, television, radio, car body and other media means to enhance brand appeal, please refer to the specific arrangements;
B. The image attracting degree in this peak season, the company mainly presents itself in front of the customers with healthy, sunny and vibrant image;
C, XX store is now implementing the "1699" - Xia Ziqiu dance series summer, in July can promote the autumn of this series, the price can be set to 2699
D. The display of the window must ensure that there is a second exchange every month. The specific arrangement is that each store is responsible for the second part: marketing strategy 1. Media advertising investment
1. Newspaper newspaper hard advertising: June 25, July 10, 23,
August 6th, 21st, September 2nd, 9th, total 7 days;
A, in the xx morning report July 5 - 1
B. Prefectural newspapers, August 4th, September 6th, 2 issues
3. TV time: July 15th - August 15th
A. Provincial one-minute topic,
Once a night, replay the next day,
B. Interstitial advertisements for TV dramas in prefecture-level cities,
Twice a night, 10 seconds each time,
C, sample tape production costs
4, outdoor fixed media
A) Car body: The line is selected through the city center and the front of the store has a good car capacity.
B) Small media in the car
C) Outdoor billboards: make full use of existing billboards
D) Bus shelter: choose effective and significant for the line
5, broadcast content: introduce the October sweepstakes or special offers
A. The 10-second advertisement of the Liberal Arts Broadcasting Station broadcasts 8 times throughout the day on July 4th - 6th.
B. Traffic radio station's 10-second advertisement, broadcasted 8 times throughout the day on August 15th - 17th
6, the window is mainly wedding dress, reflecting the sense of health, sunshine, gorgeous dazzling.
Second, promotion activities promotion
1. Large-scale sweepstakes
a) Draw date: mid-October
b) Awards are established:
Special Prize: First Prize of Digital Camera: Second Prize of Rear Projection Color TV: Third Prize of Washing Machine: Microwave Oven
c) Lottery location: to be determined
d) Media cooperation: use part of the advertisement to draw the prize for the title 2. Show: In-store window show::
Commercial street show

Show arrangement:
Casting staff: 2 models, 2 people, 1 host,
5 aerobics, 1 singer, 5 band members,
2 arrangements for supporting staff: 4 sessions per day, 90 minutes per game
10:20-10:40
The band improvised, ** crowded, active atmosphere.
10:45-11:00
The host opened the forum, introduced the company, and pointed out the theme of the event.
11:00-11:10
Aerobics performance, singer singing
11:10-11:30
Model showcase 2006 classic wedding dress
11:30-11:50
Interact with the audience, the form of the question and answer, the game starts at 13:00 in the afternoon, starts at 16:00 in the afternoon, and starts at 19:00 in the third night.

3, small display: commercial street out
4. Group consumption can be liaised with some local large-scale enterprise league committees or trade unions and other welfare departments to provide them with preferential group and partial layers to strengthen the potential consumption of employees within the company.