Business plan

Dalian XXX Biotechnology Co., Ltd.

Business plan

July 2001
[designated contact]: XX
[Position]:
[telephone number]: 0411-******* 0411-191-648****
[email]: )
I. Biological water purification agent market analysis Market capacity analysis Biological water purification agent is mainly used for freshwater, seawater aquaculture and domestic sewage purification, with the aim of replacing biological methods with biotechnology. According to statistics from the Ministry of Agriculture in 1998, China's aquaculture area has reached 6.085 million hectares. The annual chemical and antibiotic preparations used to purify water bodies and prevent aquaculture animal diseases are about 2 billion yuan, which not only causes the water environment. Pollution, and caused by the outbreak of disease in the aquaculture industry, especially in the coastal areas, the production of shrimp and shellfish is in a semi-squatting state. If the biological water purification agent is used, the average dosage per hectare is 150 kilograms, and the cost is 900 yuan. The demand is 900,000 tons. According to the production design plan, from the perspective of production process, after the end of the pilot test, the final identification and demonstration will be carried out for industrial production. It is entirely possible to use the existing enterprises producing antibiotics and chemicals to unify the organization and avoid waste caused by repeated construction. In addition, the area of ​​shrimp farming in Liaoning Province is more than 500,000 mu and freshwater aquaculture is 200,000 mu. However, the level of shrimp farming is very low. Due to the continuous deterioration of the external water quality environment, the output of farmed shrimp is less than 10 kg per mu. Aquaculture is almost unprofitable without a complete improvement in the aquaculture water environment. XXX microbial water purification agent can effectively prevent the occurrence of aquatic animal diseases such as fish, shrimp and shellfish, reduce the incidence rate by more than 20%, increase the production of farmed fish by more than 10%, increase the survival rate of shrimp by more than 10%, and prolong the growth cycle of cultured shrimp. More than a month, the quality of farmed fish and shellfish will reach the wild quality level. Therefore, the introduction of XXX biological water purification agent will certainly be welcomed by farmers.
If the XXX micro-purifying agent can occupy 20% of the Liaoning market and use 10 kg per mu, the annual demand is 1,000 tons. In addition, the market share of freshwater aquaculture is 10%, 10 kg per mu, and the annual demand is 200 tons. In addition, the demand for the company's products in Jilin Heilongjiang, Beijing, Tianjin, Hebei and other regions is more than 300 tons per year. Therefore, the annual demand for the company's products is more than 1,500 tons, and it is safe to sell 1,000 tons per year.
Analysis of market competitive position With the continuous improvement of people's living standards, the current supply of aquatic products does not meet the actual demand standard. Therefore, China's aquaculture industry needs further development, and biological water purification agents are bacteria that promote the benign circulation of water bodies. The preparation has the unparalleled advantages of any chemical preparation and antibiotic medicine. The enterprise will continuously improve the scientific research level and make the product continuously updated. Therefore, the economic life of the product is a long-term project of sustainable development.
In the current domestic water purifier market, the company's main rival is “Wuhan Longhua Biotechnology Co., Ltd.”, which mainly produces “bacteria king” and promotes it in the southern provinces of China. The main component of the product is composed of a variety of photosynthetic bacteria. Its main function is to purify water, clean up, increase oxygen, prevent disease, resist disease and promote growth. However, the product is in liquid form and needs to be mixed with the solid matter when applied. Because it is a single flora, the water purification effect is not as good as that of our company.
Compared with competitor products, our main products have the following competitive advantages:
1. The compound multi-functional water purifying agent can not only decompose metabolites, but also reduce the contents of ammonia, nitrogen and hydrogen sulfide, and simultaneously increase oxygen and promote growth.
2. The compound flora can be quickly formed into a dominant population by one-time application in a water body, inhibiting the growth of harmful bacteria and preventing disease.
3. Our company's products are powders, which are easy to transport and apply, and the application times are few.
4. The raw materials required for the biological water purification agent project are all made by the company or can be obtained in the province, which is beneficial to reduce the purchase cost of raw materials, and at the same time ensure the timely and full supply of raw materials in the production process, thus making the production process It can run quickly and efficiently.
This project is the first of its kind at home and abroad, and there are no manufacturers. At present, it is in the initial stage of research and development. The inspection and inspection is carried out by Dalian Fisheries College. After the pilot test, product standards will be formulated and corresponding inspection and testing equipment will be equipped.
Second, XXX series bio-fertilizer market analysis market demand forecast China is a big agricultural country, the current grain production mainly depends on fertilizer, requiring 160 million tons of fertilizer per year. Due to the insufficient production of domestic fertilizers, it is necessary to spend a large amount of foreign exchange imports of 30 million tons per year to meet the needs of domestic agricultural production. The newly emerging green fertilizer, bio-fertilizer, currently has a production of less than 200,000 tons. With the development of China's agriculture and the promotion of ecological agriculture, the demand for ecological fertilizer is increasing. At present, our company has jointly produced XXX series of biological fertilizers in four factories including Liaoning, Jilin and Heilongjiang, with an annual production capacity of 80,000 tons. The fertilizer demand in the three northeastern provinces accounts for a quarter of the country, or 40 million tons per year. If XXX's bio-fertilizer share is 5%, the annual demand is 2 million tons, and the market potential is huge.
Analysis of market competitive position In the 21st century, people's awareness of green consumption is increasing, and the demand for food, vegetables, meat and other green foods without chemical fertilizers and pesticides is increasing. The demand for bio-fertilizers for the production of green foods has also increased. Beijing's successful Olympic bid is undoubtedly a powerful driving force for green consumption. Therefore, the economic life of the product is a long-term project for sustainable development.
At present, there are less than 100 microbial fertilizers registered in China, and there are not many market scales. Manufacturers with better operation in China, such as Beijing Ames Biotechnology Co., Ltd., have certain market advantages in North China, but the promotion area in Northeast China is not large, mainly because the use effect is not good.
The main advantages of our products compared with competitors are:
1. XXX biological fertilizer adapts to the climatic conditions in the north. In the multi-point experiment and demonstration from Heilongjiang to Liaoning, the production increased generally, and the probability of increasing production was 99%.
2. The composite bacteria have a synergistic effect and a partial benefit. The function of a single strain is stronger than that of similar products.
3. The seed liquid is supplied by the company to ensure that the production bacteria are not degraded.
4. The company relies on Peking University and other scientific research institutions as its technical support, and has a research and development center to continuously improve the technological content of products, so that the products are constantly updated.

Chapter IV Corporate Financing Plan I. Financing Plan The company intends to finance by absorbing new shareholder participation. The company's existing total assets value of 3 million yuan, is the shareholders' equity of the old shareholders; after the financing of 1 million yuan, the company will adjust the registered capital to 4 million yuan, the new shareholder investment of 1 million yuan accounted for 25% of the shares. After the capital increase, the new and old shareholders share the benefits of the company's intangible assets. After the financing of 1 million yuan in place, within one year, the production scale of 1,000 tons of water purification agent for annual production will be formed, and the promotion area will reach 100,000 mu. Through the marketing network, the sales income will be 6 million yuan; The cooperation of downstream enterprises will further expand the production and sales scale of enterprises and expand to other regions in the south. After the project is industrialized, it plans to expand production in December 2003. In 2004, it will have an output value of 48 million yuan, an annual net profit of 15 million yuan, and a tax of 3 million yuan. By 2006, it will reach the design production capacity. The output value can be 192 million yuan, the annual profit is 60 million yuan, and the tax paid is 12 million yuan.
Second, the company's financing needs and investment to the current company's fixed assets of 3 million yuan, working capital of 600,000 yuan, a capital gap of 1 million yuan need to be financed. The main investment directions are as follows:
The equipment for expanding production capacity will be invested 1 million yuan.
Expand the marketing team and increase the number of sales staff 8-10.
The establishment of XXX Biotechnology Development Center 2-3 places need to invest 200,000 yuan