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Mobile employee year-end summary


Xxxx year is a year of rapid growth of China's economy. Under the great policy of China Mobile Group Corporation, we have conscientiously implemented the spirit of the Sixth Plenary Session of the XX Session, the group company and the provincial company work conference, and correctly led the leaders of the provincial and municipal branches. Next, we combined the reality of Benxi mobile communication, updated the service concept, deepened the reform management system, consolidated and enhanced the competitive advantage, maintained the dominant position in the industry, accelerated the development of Benxi Mobile, improved the level of service for major customers, and overcome various difficulties and disadvantages. Factors, business development and business income maintained a steady development trend, and all the work achieved gratifying results.
One-person customer management and service highlights the VIP experience that VIP members respect and enjoy. In the year of xxxx, our center is based on the service concept of communication from the heart.
Each of our service personnel starts from the customer's interests, thinks what the customer thinks, urgency and urgency, provides various communication services to customers, cautiously stops, freely replenishes the card, replaces the stk large-capacity card for free, and helps the customer to redeem the points. We are committed to doing our best for our customers.
Combining the various work indicators of xx mobile company, in line with the principle of “people-oriented” service, we have differentiated services from the beginning of the year to the end of the year, and implemented differentiated services such as on-site service and affectionate service for major customers and important customers. We ask every account manager to patiently answer customer questions about mobile communications, satisfactorily solve customer problems with mobile phones, and provide a variety of information services. The account manager will contact the customer on a regular basis, and the customer can also contact the account manager by phone, newsletter or door-to-door. Customers can also make appointments with major account managers who provide services to request on-site service. On-site services include: business acceptance, setting new business functions, conducting new business presentations, resolving complaints, and collecting mobile phone charges.
In addition, in line with the strategic goal of “Service and Business Leadership”, we always adhere to the corporate mission of “Creating an Infinite Communication World to Be the Leader of the Information Society” and continuously enhance employees' “crisis, urgency, mission, and sense of responsibility” to improve service quality in an all-round way. In addition, our center has made great progress in the company's civilization construction.
Second, high-end customer retention rate In the current fierce market competition, mid-to-high-end customers will become the next market goal for our communication industry. In the "war" of the high-end customer market retention rate, only the continuous improvement of humanized and affectionate quality services, and the continuous improvement of the level of business technology, is trusted by many middle and high-end customers. Last year's high-end retention rate, our center successfully completed the company's mission.
The three global customers' target market share of the four outbound callers has a certain percentage of the indicators completed by our center. The target customer group of telemarketing has been selected with strong pertinence, as well as the design of the service caliber and the joint efforts of all the out-of-callers. In XX, the out-of-call personnel played a big role in promoting the new business and promoting the incremental increase of new business. effect. Out-of-call team members are doing market research. When social surveys, service care, and potential customers are tapped, their service quality represents the service image of our company. Therefore, we train out-callers: master the company's indicators and various businesses. Standardize service terms, answer skills are professional and flexible, and teams work closely together. Enable them to pass the information clearly and clearly to the target customers in the first time.
It is a bridge directly connecting customers and companies. Therefore, the quality of service of external callers directly affects the external callers of the customers to further cultivate potential and competitive businesses, focusing on strengthening potential, service management, and service personnel management. Satisfaction and maintenance services continue to lead. In the XX year, the large customer center takes customer value as the yardstick and starts from strengthening complaint management to establish a quick response mechanism for customer complaints.
First, optimize the complaint handling process, strengthen the back-office management staff's support for the front-end customer manager complaint handling, set up a complaint hotline, establish an emergency response mechanism that the management directly intervenes, and shorten the time limit for handling complaints. Second, strictly control the group customer newsletter group. Thirdly, important and repeated complaints are directly sent to the company's professional departments or relevant leaders of the company, and the management personnel support and handle the solutions in a timely manner. Finally, improve the customer follow-up service system and improve the service level of the mobile company, so as to achieve 100% complaint satisfaction.
The six daily work account manager is the main provider of group customers and personal large customer service. It is also an important carrier for the mobile company to display the image and work style of the employees. The professional image and professionalism of the account manager have always been the focus of the company's leaders and customers. focus. In the daily work of XX, we focused on systematically training the client manager's service and business to lead the comprehensive optimization of the marketing system to achieve the most optimal size of the client manager. Vigorously promote the scale development of new business, accelerate the pace of improvement of services, comprehensively optimize the marketing system, and promote the center to complete the annual marketing indicators.
In xxxx, I am ready to help lead a comprehensive innovation service model at work and increase the market share of new business. Assist leaders in comprehensively improving customer service and maximizing service value. Continue to vigorously promote the core values ​​of “Zhengde's good health and good fortune”.

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