E-commerce internship summary
B2b e-commerce refers to business activities between enterprises and enterprises through the internet or private network. Enterprises here usually include manufacturing, distribution and service companies, so the form of b2b e-commerce can be divided into two types, namely e-commerce between specific enterprises and e-commerce between non-specific enterprises. E-commerce between specific enterprises refers to enterprises that have been trading in the past or who continue to conduct transactions after a certain transaction. For the same economic benefits, the information network is used for design, development, and inventory management. Traditional businesses in the supply chain, through the modern computer network means of business activities that fall into this category. E-commerce between non-specific businesses refers to finding the best partner for each transaction in an open network and conducting all transactions with partners. Its biggest feature is that the parties to the transaction are not premised on permanent and continuous transactions. Compared with traditional business activities, b2b e-commerce has the following five competitive advantages: making information exchange between buyers and sellers cheap and fast. Information exchange is the basis for buyers and sellers to achieve transactions. The communication of traditional business activities is through telephone, telegraph or fax, which is not the same as internet information transmitted by web hypertext. Reduce transaction costs between companies. First, for sellers, e-commerce can reduce the cost of promotion for businesses. That is to say, by publishing the relevant information of the enterprise and promoting the corporate image through the internet, it can save money and be more effective than the traditional TV and newspaper advertisements. Because the provision of corporate photos, product files and other multimedia information on the Internet sometimes outweighs the "thousands of words" of traditional media. According to the idc survey, advertising on the internet can increase the number of sales by 10 times, and the cost is only 1/10 of the traditional advertising. Second, for the buyer, e-commerce can reduce procurement costs. Traditional raw material procurement is a tedious process. With the internet, companies can strengthen collaboration with major suppliers, organically combine raw material procurement and product manufacturing processes to form an integrated information delivery and processing system. According to a report by General Electric, they use e-commerce procurement systems to save 30% on procurement costs, with labor costs reduced by 20% and material costs reduced by 10%. In addition, with the internet, companies can also find suppliers of the best prices in the global market, rather than being limited to the original ones. Reduce the inventory of the company. In order to cope with unpredictable market demand, companies usually need to maintain a certain amount of inventory. However, the high inventory policy of the enterprise will increase the cost of capital occupation, and may not guarantee that the product or material is marketable; and the low inventory policy of the enterprise may hinder the production plan and delay the delivery. Therefore, seeking optimal inventory control is one of the goals of business management. Information technology-based e-commerce can change the problem of inaccurate and untimely information in corporate decision-making. Through the internet, the market demand information can be transmitted to the enterprise for decision-making production. At the same time, the demand information is timely transmitted to the supplier and the supplementary supply is timely obtained, thereby realizing “zero inventory management”. Shorten the production cycle of the enterprise. The production of a product is the result of the collaboration of many companies. Therefore, the design, development and production of products are most likely to involve many affiliates. Through e-commerce, the phenomenon of waiting for information closure in the past can be changed. 24 hours / day without interruption, increased business opportunities. Traditional transactions are limited by time and space, while internet-based e-commerce operates 24 hours a day, 7 days a week, and online business can be carried out to markets where traditional marketing personnel and advertising promotions are not available.
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