Sports Lottery Sales Promotion Work Plan

In order to better fulfill the tasks assigned by the provincial and municipal sports lottery centers, we must conscientiously implement and strictly implement the requirements of the provincial and municipal sports lottery centers, open up new innovations, seek new directions, launch new ideas, and through sports lottery propaganda, special managers themselves, and network construction, ie The promotion is promoted in all aspects to promote sales and promote development. The specific plan is as follows:

First, publicity

1. Collect promotional videos of the Municipal Sports Lottery Center in our county TV station, increase publicity efforts, and play once a month. Record the sports promotion voice, use the propaganda car to run in the county, once a month.

2. Coordinate the custom sports lottery leaflet of the County Cultural and Sports Bureau, distribute the propaganda in the staff gathering place of the county and the various sports lottery outlets, and collect the posters of the collective color posters on the exit of the supermarket shopping mall to increase the propaganda.

Second, itself

1. Strengthen the professional knowledge, business ability and comprehensive quality of the special management staff.

2. Improve the management and control of the network.

3. Improve the coordination ability of various things between outlets, sports lottery centers and county bureaus.

Third, the network

1. Improve the infrastructure construction of outlets. The county outlets patrol once a day, stipulate that the promotional materials of the outlets should be posted as required. The winning information needs to be updated in time. The winning tickets and the invoicing should be displayed, summing up the sales outlets, and communicating the poor transmission of experience. Network outlets to strengthen the enthusiasm and initiative of the owners.

2. Actively develop blank areas of counties and towns and towns, expand the layout of sports lottery outlets, and take the initiative to come to the mobile, Unicom store or some of the eye-catching small stores, introduce the content of sports lottery, and mobilize the owners to join the ranks of sports lottery. Add one outlet to the target county, and two outlets in the township.

Fourth, open

1. Use the opportunity of each township to organize the outlets to go to the countryside to engage in the invoicing, and the bureau will grant a subsidy of 3.5%, so as to improve the enthusiasm and initiative of the owners.

2, increase the amount of open tickets, and give incentives to the network points to encourage, monthly sales of 5,000 yuan subsidy 0.5%, monthly sales of 10,000 yuan subsidy 1%.