Lobby Manager Competition Report

Dear leaders, judges, colleagues here:
Hello everyone! First of all, I would like to thank the branch party branch and office for giving me the opportunity to participate in this competition. My name is Lu Taibai. I graduated from XXXX University in Finance in 2003 and currently works at the XX Division. Today, I participated in this competition with full of enthusiasm and strong sense of ownership. With the successful listing of our bank and the continuous deepening of reforms, we have placed higher demands on each of our employees. I feel that I should take the initiative to accept the baptism of reform. The lobby manager is a challenging career, I like challenges and I like to face unknown areas. I am determined to tap the value of life with a firm will and persistent pursuit. Be brave enough to accept the challenge of a future marketing campaign. The future development of XX is based on the dedication of each of our passionate young people. Therefore, I decided to participate in this competition and show myself.

First, my competitive advantage and disadvantage.
After the experience and summary of the temporary lobby manager in the previous three months, I think I have the following advantages:

1. Have a strong sense of responsibility and initiative.
In the labor competition of e-banking in the first quarter, due to the objective reasons of the environment in which our branch office is located, there are many low-end and mid-end customers, and the development of various businesses is not very smooth, a strong sense of urgency and a sense of urgency. hair. But things are artificial. I have a strong sense of responsibility and initiative, and carefully analyze the gap between us and other branch offices. I hope to find ways to reduce the gap and catch up with them. After careful analysis, I took targeted measures—that is, to seize the new account users, and all the users who open new accounts, we all ask them to open online banking, even if it will not operate, we have to teach him personally. At the same time, we also launched marketing of other channels, which effectively promoted the development of e-banking. As of today, our newsletter bank is far ahead of other branch offices, and online banking has completed 392% of the tasks issued by the branch.

2. Have a certain theoretical level and actual marketing ability.
Since I am a major in finance studies, and I continue to strengthen my studies in finance and marketing after work, I have a certain theoretical level. In the first four quarters of the first quarter of the e-banking marketing labor competition, I ranked 7th, 3rd, 1st, and 4th in the district, ranking first in the overall ranking. During my temporary appointment as the lobby manager, our branch office achieved a breakthrough in insurance sales for more than two years; the development of the fund and the household account was also at the forefront of the branch. These achievements fully prove that I have a strong theoretical foundation and practical marketing ability, and can achieve a combination of theory and practice. And I also believe that I will do better and better in my future work.

3. Have certain communication and coordination skills.
One of the duties of the lobby manager is to strengthen communication with customers. Every branch office will inevitably have some arrogant and unreasonable customers, and it will inevitably lead to some discord. I always ask myself by the concept of adult self-discipline, and strive to create a value for the customer, provide convenience for the customer, provide a way to solve the problem for the customer, communicate with the user, and make a reasonable explanation after the heart. coordination. It turns out that many difficult customers are very polite now, and the business is handled according to regulations. The branch office also achieves the goal of zero complaints. I have also realized the transition from fire extinguishers to lubricants.

Second, goals and tasks.
If my competition is successful, I will continue to work closely around the various branches of the branch. As a good assistant to the director of the branch office, I will do my best to do a good job of quality service, tap the market potential, and strive for a good source of customers, together with my colleagues. In accordance with the requirements of different branches and sub-branches, we will take a new step in the development of various deposits and intermediate businesses in our branch office, and make the XX branch office the preferred bank in the regional market.

Third, specific measures.
The first is to continue to rely on the strength of the team to play the role of group operations.
The experience of the e-banking labor competition in the first quarter told me that the work of the lobby manager must be based on the development of the branch office. Without the support of the branch leaders and colleagues, it is impossible to carry out the work. Only by relying on the strength of the team of the entire branch office and exerting the role of the group's operations can we achieve good results. Therefore, in the future work, I will further deepen my feelings with my colleagues and carry forward the team spirit.

The second is to continue to strengthen learning and improve service quality.
It is necessary to learn financial and marketing expertise, as well as to learn from the social sciences; it is necessary to be good at traditional business, but also to learn emerging businesses such as e-banking and agency products, and improve comprehensive financial management capabilities. Only by continuously strengthening learning can we keep up with the pace of business development and provide more and better all-round and personalized financial services to our customers.

The third is to do a good job in market research and research.
Compare our branch office with other commercial banks in the vicinity, especially the comparison of services and business processes, recognize our strengths and gaps, and then strive to use the resources provided by the sub-branches, relying on the wisdom and strength of the entire branch office to develop Innovative, took the lead in building a community bank in the XX area of ​​Mindong, building a service brand and building a preferred bank in the regional market.

The fourth is to stand on the job and actively market.
The responsibility of the lobby manager is to serve customers and promote marketing. Therefore, I will make full use of the lobby manager, the bank to contact the customer's "bridgehead", to make friends with customers and identify quality customers. On the basis of summarizing the experience and lessons of e-banking marketing in the previous three months, we will continue to innovate marketing methods and means to actively market our financial products and drive the marketing awareness and atmosphere of the entire branch office through our own successful marketing. We strive to achieve the middle and upper reaches of the branch within the middle of the branch during the year.

The fifth is to strengthen the maintenance of customer relationships.
Flexible brain, advanced thinking, rich information, and thoughtful service are the keys to winning customers' good reputation. Customer classification management is the main content of lobby manager's customer management. According to the principle of matching input and output, different management strategies are implemented for different customers to provide differentiated services. Within 1 km of our branch office, we have gathered more than 10 banking financial institutions. The competition in the market is particularly fierce. There are various uncertain factors, which requires us to continuously strengthen our liaison with customers and build a deep relationship with our customers. The feelings, always find the dynamic needs of customers, use our quality services and products to stabilize VIP customers and tap potential quality customers. Only in this way can we ensure the sustainable and healthy development of marketing.

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Thank you again for giving me this opportunity. A young man who is passionate, energetic, and frustrated can overcome many challenges and create more miracles. Let me use action to prove everything! Thank you!