Tobacco company personal report

Leaders:

I was seconded to the marketing department of Hebei China Tobacco Industrial Co., Ltd. in November xx. According to the leadership arrangement, I was responsible for market information and business operations in the province. Over the past year, with the help and support of the factory, department leaders and comrades, all work has made new progress. The current work report is as follows:

First, strengthen political theory and business learning, and constantly improve the quality of political business

First, actively participate in political theory learning. Seriously study Marxism-Leninism, Mao Zedong Thought, Deng Xiaoping Theory and the important thinking of the "Three Represents", and always adhere to the principle of linking theory with practice. While carefully reading relevant archives and materials, carefully consider and summarize the actual work, and strive to be in the mind. Comprehend and practice in the work. The second is to strive to strengthen business learning. While comprehending the development ideas and work priorities of the National Bureau, the Provincial Industrial Company and our factory, I read books on marketing management and law and other related majors in my spare time, and strive to adapt to the needs of work under the new situation.

Second, successfully completed the organization task of the provincial tobacco production order

In order to ensure the completion of the provincial tobacco production order tasks in 2004 and the first half of 2005, a lot of preliminary preparation work was done, and careful and detailed arrangements were made in the allocation of indicators and the determination of structure. It has organized the organization of industry and commerce associations and online transaction preparation meetings, and conducted full consultation and coordination with the national bureau, provincial tobacco companies, branches and three tobacco factories before and after the meeting to ensure online. The smooth progress of the transaction laid the foundation for the smooth development of sales in the province.

Third, strive to do a good job in collecting and feedback information

In order to understand and master the problems in the marketing work of various cigarette factories and the information of commercial companies, the collection and reporting of standardized and serious market information, to ensure timely tracking and mastering of market dynamics, and to achieve information sharing, I have drafted and issued Notice on Further Strengthening Market Information Feedback, Regulations on Information Collection and Feedback Management, Notice on Strengthening the Monitoring of Sales and Market Dynamics of "White Sand" Cigarettes, and "Strengthening Sales of "Diamond" Cigarettes "Notice of monitoring the market dynamics", for the "snow tracking" of the sales of "White Sand" and "Diamond" cigarettes, providing the basis for the leadership to "monthly regulation".

In order to grasp and understand the basic situation of the production and operation of each cigarette factory, from July 2004, collect and organize the “Ten Report” of each factory's production and operation, and provide reference for the leaders to make decisions.

At present, the information channels between provincial industrial companies and various cigarette factories and sales areas are relatively smooth. As of November 2004, I collected and sorted out 1,209 market information, strictly registered the information reported by each factory and each district, carefully analyzed, and compiled 14 "Information Reference" based on the information. The national bureau policy, provincial tobacco sales and market dynamics were fed back to the leaders and three tobacco factories at all levels, which fully shared the information resources and provided reference for leadership decision-making and production and operation of various cigarette factories.

Fourth, do a good job in market research

In 2004, the company conducted in-depth and meticulous investigations on three tobacco factories and 11 branches, and timely understood and mastered the difficulties and problems in the current sales of industrial enterprises, as well as the opinions of commercial enterprises, retailers and consumers. And suggestions. In-depth and meticulous analysis and research on the research situation, to provide a basis for leadership decision-making.

5. Do a good job in theoretical research and data analysis

In 2004, drafted and issued the “Strengthening Marketing Team Construction Plan”, “Marketing Standards for Marketing Personnel”, “Marketing Indicators for Marketing Departments”, “Evaluation Conditions for Excellent Marketing and Team Selection”, etc., to provide leadership decision-making. Reference material.

Participated in the "Analysis of the profits and taxes of cigarettes produced in various provinces and provinces in 2003", "Analysis of the sales of major brands of cigarettes produced by various provinces and regions from September 2003 to May 2004", and "Outside order of commercial enterprises in Hebei Province in 2004" The analysis of the situation analysis, the "2004 commercial pure sales statistics" and the "2000-2003 Hebei cigarette market analysis" provided the basis for the formulation of the marketing strategy.

Sixth, do a good job of "professional skills appraisal of marketing staff"

As an appraisers of "cigarette merchandise salesmen", we worked hard to cooperate with the work of the identification station in our province, and did a good job in every assessment and supervision work in the province. As the evaluation team leader successfully completed the first "in Henan Province in May this year" Skill appraisal of the national high-end cigarette commodity salesperson.

Over the past year, I have earnestly performed my duties, reported to the leaders in a timely manner, and achieved good unity. The work has achieved certain results. However, there are still some shortcomings, such as the work is not detailed enough, advanced management and marketing methods are not enough, especially in the face of rapid development and changes in the market situation, there is still a lack of scientific and systematic response. In the future, I will further strictly demand myself, strengthen study, emancipate the mind, raise awareness, and work hard to cooperate with relevant departments to make greater contributions to the sustainable, stable and healthy development of Hebei Tobacco Industry and our factory.

If there is anything wrong with the above report, please ask the leaders and comrades to criticize and correct.

thank you all!

Zhang Zenghui

December 6, 2004