Work plan > sales work plan

How does a sales manager write a work plan?


Work plan concept

1. The work plan is the concept and arrangement of the upcoming work, such as the task, indicators, completion time and steps.

2. Work plans are an effective means of improving work efficiency.

3. The work plan is the starting point for us to move towards active work.

4. Work planning ability is the embodiment of cadre management level.

Why do you want to write a work plan?

In ancient times, Sun Wu once said: "The road to military use is led by the plan." In fact, no matter what the unit or the individual is, no matter what they do, there should be a plan and arrangement in advance. With the plan, the work has clear goals and specific steps, so that we can coordinate the actions of everyone, enhance the initiative of the work, reduce the blindness, and make the work in an orderly manner. At the same time, the project itself is an assessment standard for work progress and quality, and it has strong constraints and supervision for everyone.

The plan has both a guiding role and a driving role for the work. Doing a good job plan is an important means to establish a normal work order and improve work efficiency.

As a manager, you must know the tasks and goals of your department, clearly define the direction, know the content of your work, how to do the work, who will do the work, how to arrange the work schedule, and what resources can be used. ?

A management cadre works through the work plan, utilizes the resources that can be used, and makes overall plans. According to the prior set strategy, method, completion time and requirements, the work objectives are completed. This reflects your management level and ability.

Writing a work plan is actually an inventory of our own work. Let yourself be clear and clear.

Work plan two forms

1. Negative work

2. Active work

Write a job plan request

1. The work plan is not written, but is made.

2. The content of the project is far more important than the form. To reject the gorgeous words, welcome the real content.

3, the work plan requirements are concise, specific, specific, the use of words must be accurate, not vague.

4, simple, clear, and operable is the basic requirement to be achieved in the work plan.

Steps to develop a good work plan

1. According to the spirit of the instructions of the higher level and the actual situation of the market, determine the work policy, work tasks, work requirements, and then determine the specific methods and measures for the work, and determine the specific steps of the work. The ring is tightly fastened and put into practice.

2. Determine the methods and measures to be overcome according to the deviations, shortcomings, obstacles and difficulties that may occur in the work, so as to avoid the work being passive when problems occur.

3. Organize and allocate strength and resources according to the needs of work tasks, and clearly define the division of labor.

4. After the draft plan is formulated, it should be submitted to the relevant personnel for discussion.

5. Further revision, supplement and improvement of the plan in practice

Work plan representation

1. Provisions: Generally, detailed plans are mostly in the form of articles.

2, the form of the form: simple plans are mostly in the form of a table.

3. File format: The plan with long time limit is mostly in the form of file.

General format of the work plan

▲ title

1. The title of the plan has four components: the name of the plan unit; the time limit for the plan; the summary of the plan; the name of the plan.

2, the name of the project unit, to use the standard name.

3. The time limit for the project should be specified in detail. If the general time limit is not obvious, it can be omitted.

4. The content of the plan should indicate the problem that the plan is targeting.

5. The name of the project should be exactly the name used according to the actual plan.

6. If the plan still needs to be finalized or approved by the superior, the words “draft”, “first draft” or “discussion draft” should be added in brackets at the back or below the title.

7. If it is a personal plan, you do not have to write a name in the title, but you must name it on the date at the bottom right of the text.

▲ text

1. Situation analysis.

Before making a plan, it is necessary to analyze the current status of the research work, fully understand what the next step is based on, and what is the basis for formulating the plan.

2. Work objectives, tasks and requirements.

This is the soul of the project. The plan was developed to accomplish certain tasks. The goal is the cause of the plan, and it is also the direction of the plan struggle. Therefore, the plan should specify the tasks and requirements that should be met within a certain period of time, as needed and possible. Tasks and requirements should be specific, and some must be determined in terms of quantity, quality and time.

3. Methods, procedures and measures for work.

After clarifying the work tasks, it is also necessary to determine the methods and steps of the work according to the subjective and objective conditions, and take necessary measures and strategies to ensure the completion of the work tasks.

Write the four elements of the work plan

1. Work content: What to do --- work goals and tasks.

The plan should specify the objectives, tasks, and requirements that should be met within a certain period of time. Tasks and requirements should be specific, and some must be determined in terms of quantity, quality and time.

2, working methods: how to do --------- take measures, strategies.

To clarify when to achieve the goal and to complete the task, it is necessary to develop corresponding measures and methods, which is a guarantee for the realization of the plan. Measures and methods mainly refer to what means are needed to achieve the stated goals, what forces and resources are mobilized, what conditions are created, and what difficulties are excluded. In short, it is necessary to make overall arrangements according to objective conditions and to make "how to do" clearly and concretely. In particular, for the analysis of problems in the work summary, the method of solving the problem is drawn up.

3, work division: who will do --- work responsibility.

This refers to the work program and schedule for executing the project. Each task has a phase in the completion process, and each phase has many links, which are often intertwined. Therefore, the plan must be global, properly arranged, which should be done first, and which should be done afterwards. In the implementation, there are priorities, which are the key points, which are general and should be clear.

In terms of time schedule, there must be a total time limit, and there must be time requirements for each stage, as well as manpower and material resources. In this way, the relevant units and personnel will be aware of the extent to which the work will be carried out under certain conditions within a certain period of time in order to strive for initiative and coordinately proceed in an orderly manner.

4, work progress: what time to do ------ completion deadline.

Work plan writing considerations

Write the five principles of the work plan:

1. The principle of being responsible for the above. We must resolutely implement the spirit of the instructions of the higher authorities, obey the overall interests, and oppose the localism.

2. The principle of practicality. It is necessary to set goals, set tasks, and set standards based on actual conditions.

3. The principle of brainstorming. Widely listen to opinions, learn from others, participate in everyone, and oppose subjective judgment.

4. Highlight the principle of emphasis. Prioritize and prioritize, focus on the points, and don't grab the eyebrows and beards.

5. The principle of preventing problems before they happen. Indicate the relevant protection or preparedness measures.

The planning requirements are comprehensive, and the goal of the project is to be scientific and advanced. It is a peach that can be picked up by jumping. If it is easy to pick it up without jumping, it is not conducive to the development of the enterprise, nor is it conducive to mobilizing the operators and employees. Enthusiasm, in turn, if you make great efforts and can't pick up peaches, then such a business plan is fraudulent and not fully operational.

There must be specific safeguards for the implementation of the plan and remedies for “accidents”. The specific safeguards and remedies for not implementing the plan are just paper plans, and perfecting is just a “painting cake”.

In addition, the work plan should be adjustable. When the execution of a work plan deviates from or violates our purpose, it needs to be adjusted and not planned for the project.

Also, during the execution of the work plan, the sales manager should keep track of the execution and progress. When you find a problem, solve it on the spot and move on.

How to ensure that the work plan is effectively executed?

The work plan is written and the purpose is to execute. Execution is not what people usually think of. "My plan has been taken out, execution is the task of the executive. The problem is also the level of the executive's own level." Can the plan be truly implemented, not just the executive? The problem is also the problem of the person writing the plan.

1. First of all, to investigate the actual situation, according to the actual situation of the department combined with the actual situation of the enterprise, the plan will be implemented very well.

2. Secondly, the monthly work plans of each department should be publicly discussed at the regular meeting.

3. Finally, the revised work plan should have an enterprise leadership review and signature, and be responsible for tracking execution and inspection.

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