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Software sales work plan


Over the years, I have been engaged in software sales. I have been working from a person who does not understand software to the present. The sadness and success of it have been difficult to understand. We all know that the competition in the software market has created a software channel that has surfaced. At the same time, the participation of foreign software companies that dominate the high-end market and the promotion of some traditional hardware channels have also made the current software channel competition have entered a new situation of vying for the competition and dividing the land. Whether the software sales channels established by software companies are scientific and reasonable determines the key to the success of software marketing in the software industry. Here is my software sales work plan:

Based on past experience, I have done six aspects of the annual sales work plan: 1. Background and issues

The Internet and World Wide Web have become the backbone of the "information superhighway" and e-commerce markets worldwide. Due to the rapid growth in the number of users of the World Wide Web, for the end user, as the number of available home pages and online information grows explosively, the interaction between end users is getting worse and worse, in the traditional sense of interaction. It is no longer sufficient to meet the needs of users. To give a simple example, even during the World Cup finals, it is difficult for an ordinary football fan to immediately find a chat object on the Internet. Users need truly new Internet interactive collaboration software.

2. Objectives and solutions

Our "software name" will solve this problem for you. People surfing the web can always see people around, no matter where they are, just like in real life. The “software name” is not only a collaboration software for the global information network used by end users, but also provides unlimited business opportunities for enterprises:

The “software name” provides users with a platform for communication in a variety of easy-to-use ways.

The "software name" provides a platform for businesses to post advertising and commercial information.

3. Product: Provide a simple and convenient interactive platform for all Internet users

The “software name” provides a free interactive platform for end users while providing a channel for promotion and sales for business users.

4. Company and management

Not available.

5. Business system: mainly based on advertising and commercial information revenue

Survey data shows that more than six million Internet users will become potential end users of "software names," and that more than one million business users will become potential business users of "software names," and that number is still High-speed growth, this number is very attractive to any business, because software and services are completely free for end users, and business users only need low cost to think of all end users to post advertising information and Commercial information. Assuming an average of 100RMB of revenue per business user per year, the total market revenue will exceed 100 million RMB. The annual rent of 100RMB is negligible for the company. The “software name” project will certainly be profitable for its employees and investors.

6. Financing: The first round of investors will have a 68% internal rate of return

Growth forecasts show that in the fifth year, the "software name" will have sales of 60 million RMB, and net profit after tax will account for 21% of sales. By then, the "software name" will cover the whole country with 90 employees. The founder will provide an initial investment of 500,000 RMB, and the “software name” is looking for investors who are versed in this field and can actively participate in the creation of this project. In the first round of fundraising, the “software name” will give 60% of the investment of 5 million RMB investors, which is mainly used for server and network installation costs and initial advertising expenses. After 12 months, it will require a reinvestment of 10 million RMB, mainly for market development costs. In the 12 to 15 months after this, an investment of 5 million RMB will be required. After five to six years of operation, you can consider an initial public offering. According to our value, there will be a 68% internal rate of return for the first round of investors.

In zz years, the above is my detailed annual work plan. I will be more strict in the future work, and upgrade the software sales work to a higher level.

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