Blood station blood department work plan

Under the correct leadership and support of the higher-level health authorities, the blood management work in 2019 was steadily advanced according to the established goals at the beginning of the year, and the blood supply professional standards and voluntary blood donation work have been greatly improved and developed, ensuring medical clinical use. Blood needs and safety. He has made positive contributions to the construction of Ping An Huizhou. However, due to the particularity of its work, the work of the Department of Hematology has a wide range of work and a large amount of content. In order to ensure the effective operation of all links in the future work, the blood work is developing steadily and health, and the following work plan for 2019 is specially formulated.

I. Strengthen ideological and political work and carry out various creation activities

1. Seriously study Deng Xiaoping Theory and the important thoughts of the three representatives, actively implement the scientific development concept, and strive to improve the ideological and moral quality and professional ethics of the staff of the whole station. Adhere to the "quality first, service first" point of view, deepen the "blood-centered" service concept, improve service attitude, and continuously improve service quality. Full implementation of quality management to ensure the safety of blood donors and blood donors.

2. Carry out 4 construction year activities in the whole department, build a harmonious blood station, and strive to create a civilized unit. Promote our science, standardize management, promote the healthy and coordinated development of blood stations, and better provide quality services for the people.

3. Guide employees to establish the idea of “love and dedication”, give full play to the sense of ownership of employees, carry forward team spirit and enhance the cohesiveness of employees. Actively carry out the work of building the wind and the work of “creating the difference between the good and the bad”, and do a good job in the education of the social morality, professional ethics and personal morality of the whole staff.

4. Strengthen cultural construction and actively carry out a variety of popular cultural and sports activities. The project organizes mountaineering once, through the carrier of activities, to boost morale, to shape team spirit, to enhance the cohesiveness and centripetal force of employees, and to create a team that is clean and self-disciplined, united and forge ahead, and is willing to contribute.

Second, accumulate experience and improve the ability to resist risks in emergencies

In October and November of 2019, the continuous blood consumption bias made the state's o-type blood stocks tight. I am still actively responding to the situation of severe shortage of stocks caused by blood volume partiality. Several maternal bleeding in Huizhou First People's Hospital has brought a severe test to the city's blood safety work. Under the care of the leaders, with the support of all walks of life, the blood workers in the city have become a city, urgently mobilizing the community, enterprises and institutions to donate blood, and trying to raise enough blood reserves. The process of the whole period is effective and orderly. Significant results. However, in the future work, we must continuously improve the anti-risk ability of blood supply in emergencies, and ensure the treatment of blood supply tension or abundance and subsequent impact caused by sudden blood accidents.

Third, for the hospital blood, blood donors provide quality services, promote the sustainable development of voluntary blood donation

1. Regularly hold consultation meetings with blood units and rare blood type associations to improve blood station work in a timely manner. In the future blood supply service work, our department must firmly establish the idea of ensuring blood quality and perfecting “satisfactory service” and changing services. idea.

2. In the future, we must strengthen the education and training of all staff, the quality of internal training, the image of external trees, starting from blood donation services and culture, starting from the details, updating the service concept, improving service methods, improving service measures, improving service quality, and enriching services. Content, broaden the service area; optimize and long-term adherence to blood hospital services. Unpaid blood donation, such as "going against the water, not going, then retreating", we must strive to make blood donors, medical units, blood users satisfied with high-quality services and superb business technology, and promote the sustainable development of voluntary blood donation.

Fourth, pay close attention to connotation construction to ensure blood safety

1. Strictly follow the requirements of the "People's Republic of China Blood Donation Law", "Blood Station Management Measures", "Blood Quality Management Regulations", "Blood Station Laboratory Management Regulations", in the blood storage and blood supply work, strengthen management, very grasp The key control points in the blood supply and blood supply work ensure that no blood quality problems occur.

2. Conscientiously implement the "Quality Management Standards for Blood Stations", "Laboratory Specifications for Blood Station Laboratories" and the new regulations of the quality management system of our station, and do the internal audit and management review work on time to ensure the effective operation and continuous improvement of the quality system. To meet the inspection and appraisal of the health administrative departments at the provincial, provincial and municipal levels. Strengthen the quality supervision of the blood storage points set up, implement the blood unit planning application for medical units, and store and adjust blood according to clinical needs.

5. Strict quality system management to ensure blood safety and effectiveness

1. Conscientiously implement the relevant contents of "one method, two norms". Our department should further play its functional role, promote the construction of the blood station quality system, strengthen the implementation, internal audit and supervision of the 2019 version of the quality system, and find errors. Timely report to the review, and adopt a combination of education and punishment to analyze the existing problems, track the rectification, ensure blood safety, and ensure the effective operation of the blood supply and blood supply business.

2. Continuously improve the initiative of our staff to abide by the quality management system, so that the quality management system of our station can continue and operate effectively.

3. Adhere to the routine monitoring work of blood supply business, increase the frequency of supervision, and closely monitor the quality of blood supply process, blood storage equipment, temperature monitoring software and blood products according to quality control standards to ensure the normal operation of blood supply.

Sixth, increase personnel training and strengthen the development of blood station technology projects

In 2019, with the support of the station leaders, our department selected 2-3 outstanding professional and technical personnel to visit the provincial blood center to study and participate in the training course of clinical blood transfusion knowledge held by the Blood Transfusion Association to improve the quality of business and learn new learning. New progress in business and blood transfusion will lay the foundation for the future development of scientific research and blood transfusion technology, and strive to create a learning blood station.

Seventh, strengthen the investment in the construction of bloody infrastructure and equipment, eliminate blood safety risks

With the successive promulgation and implementation of the “one method and two norms” of the Ministry of Health, the state has put forward higher and more specific requirements on blood station management, standard practice, blood station laboratory construction, blood supply and blood supply safety and many other aspects. However, the blood storage ice bank on the 3rd floor of the Department of Hematology has been used for many years. The compression equipment is aging, often malfunctioning, and the temperature cannot be accurately monitored within 24 hours. Once the temperature monitoring fails, several tons of plasma will be scrapped, which will bring great blood to the blood station. The loss, there are great hidden dangers of blood quality safety, "pre-existing, not forgetting, the teacher of the aftermath", it is recommended to relocate the ice bank on the 3rd floor to eliminate hidden dangers and ensure blood safety.

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First, strengthen the on-the-job education of nurses and improve the overall quality of nursing staff

According to the standardized training of nurses and the on-the-job continuing education implementation plan of nurses, we will do a good job in the “three basics” of nurses and the training and assessment of specialized science and technology.

1. Focus on strengthening the assessment of new admission nurses, employed nurses, and low-grade nurses, and strengthen their learning awareness. The Ministry of Nursing plans to strengthen basic nursing knowledge in the first half of the year, and increase the number of assessments until reaching the standard.

2. Strengthen the training of specialized science and technology: each department develops the training and assessment plan for the specialty theory and skills in the cycle, organizes examinations and assessments 2-3 times a year, and has examination papers for theoretical examinations and organized by the head nurse to conduct closed-book examinations. Pay attention to practical results, not in the form, to lay a solid foundation for the training of specialist nurses.

3, basic skills assessment: nurses who are standardized training objects, all of the 16 basic skills must be up to standard within the year, the assessment requirements in the actual work to take the test. Other levels of nurses plan to operate the exam once and the theoretical exam twice.

4. Strengthen the learning and mastery of relevant knowledge, organize an actual assessment of the rules and regulations, combine theoretical tests with clinical application, and check the implementation of compliance.

Strengthen the study of humanities knowledge and improve the overall quality of nurses

1. Organize the hospital service etiquette culture, strengthen the nurse's modern nursing culture awareness, first discuss in the nursing doctor-study education-net collection-collecting the ranks of the chiefs, and after the consensus is reached, carry out the promotion of literacy activities and formulate training within the whole hospital. Program and specific implementation plan.

Arrange the whole hospital lectures and strive to send out, please come in to learn the nurses' social etiquette and professional service etiquette. Conduct a nurse etiquette competition, and use the "5.12" during the nurse's day to celebrate the etiquette and literacy activities, and organize a festive evening for educational and entertainment.

Update professional theoretical knowledge and improve the level of specialist nursing technology. With the current situation of imbalance between the level of nursing and the development of medical technology, the head nurses of various departments organize the study of specialist knowledge. In case of new technology projects and special difficult diseases, doctors can be taught, literature can be retrieved, and the nursing department organizes nursing ward rounds. Update knowledge and skills in the form of nursing consultations and other forms. At the same time, some of the nurses who plan to send some of them go out to study and study to improve their academic standards.

Second, strengthen nursing management and improve the management level of head nurses

At the beginning of the year, we held a training course for head nurses in the hospital, mainly to update management concepts, management skills and humanistic spirit in nursing services, the demand for nursing services in today's society, the outlook for new year nursing work and the emotional communication of head nurses. Wait.

Strengthen the target management assessment of the head nurse, combine the monthly assessment with the year-end assessment, and link the quality of the nursing care with the examination of the head nurse.

Promote the exchange of learning between nurses and departments, organize cross-checks on the quality of care every quarter, and hold a work experience exchange meeting for head nurses to learn from the level of nursing management.

Third, strengthen the quality control process to ensure that the nursing work is safe and effective

Continue to implement the secondary management system of nursing quality, especially the need to develop and improve the ability of the head nurse to find problems and solve problems. At the same time, it is necessary to give play to the quality control function of the quality control team of the department, clarify their respective quality control points, and enhance the participation of all employees in quality management. Awareness, improve the quality of care.

Establish inspection, evaluation and feedback systems, and establish a traceability mechanism. The staff of the nursing department often go deep into the inspection, supervision and evaluation of various departments. The assessment method is to evaluate the nurses on the spot and view the patients, view the records, listen to the doctors' opinions, find the problems in the nursing work, and propose corrective measures.

Further standardize the writing of nursing documents, start from the details, strengthen the three-level evaluation system of the quality control staff-head nurse-care department for each nursing document, regularly analyze and improve the defect of nursing records, and increase the defect deduction of discharge medical records. Weights, emphasizing that unqualified care documents are not filed. The year-end nursing instruments were judged to be the first, second and third in the collective.

Strengthen safety management during care:

1. Continue to strengthen the three-level monitoring and management of nursing safety. The department and the nursing department carry out monthly nursing care safety hazard medical education, network collection, sorting out the investigation and doing the attribution analysis of nursing errors and nursing complaints, mostly from themselves and The analysis of the department's perspective, analysis of the causes, the lessons to be learned, and the prevention and improvement measures. The departments and individuals who repeatedly appear on the same issue are responsible for the management of the head nurse and the individual responsibility.

2. Strictly implement the check-up system, emphasize the implementation of the secondary checkup, strengthen the management of nursing students, clarify the safety management responsibilities of teaching teachers, and prevent serious mistakes and accidents.

3. Strengthen the head nurse's awareness of the routine inspection of the hardware facilities of the department, and regularly strengthen the inspection of performance and safety, promptly find problems and repair in time, and keep the equipment intact.

Fourth, deepen family service and improve service quality

On the basis of cultivating the daily etiquette of nurses, further standardize the language of nursing operation and communication skills. Train nurses to establish a good professional image.

Focus on collecting information on nursing service needs. The nursing department will provide feedback on the return visit card, interview with outpatients and inpatients, issue satisfaction survey forms, etc., obtain patient needs and feedback information, promptly propose improvement measures, and give incentives to nurses' work. To mobilize their work enthusiasm.

V. Do a good job in teaching and research

The nurses with the title of nurse or above are assigned to take charge of the intern's teaching work, and the evaluation of the church is regularly held to listen to the opinions of the teachers and interns.

The head nurses of each department are the teachers who teach, attach importance to teaching work, often check the teaching attitude, responsibility and business level of teaching teachers, arrange small lectures, understand the completion of the internship plan, and do a good job in theory and operation. examination.

The nursing department will do the pre-job training for the interns, and the quality of the teaching will be checked from time to time. Before the end of each internship, an excellent teaching teacher selection activity will be organized.

Enhance scientific research awareness and strive to introduce or launch 1-2 new technology projects during the year.

Plan to create a network of nursing homes, upload the nursing dynamics of our hospital, timely transmit nursing learning materials, give full play to the spatial advantages of the regional network, and enrich the learning life of nurses.

We believe that as long as we work hard to carry out the above work, we will certainly achieve good results in our work in 2019.

I often hear people say that teachers are the most brilliant career in the world. Now I have to say that nurses are the same. Because the nurses have made positive contributions to the health of the people, they have been respected by the society. In the blink of an eye, I have been working as a nurse for two years. Looking back on the past two years, my heart is full of joy and bitterness. I have always treated the patient with a modest attitude, and it has become my mission to reduce the pain of the patient, so I am not known as the "white angel" title. In this new year of 2019, our nursing work should be further upgraded. For this purpose, we will develop a 2019 nurse personal work plan:

First, strengthen the on-the-job education of nurses and improve the overall quality of nursing staff

According to the standardized training of nurses and the on-the-job continuing education implementation plan for nurses, the "three basics" of nurses and the training and assessment of specialized science and technology can be done.

2, basic skills assessment: nurses who are standardized training targets, all of the 16 basic skills must be up to standard within the year, the assessment requirements in the actual work to take the test. Other levels of nurses plan to operate the exam once and the theoretical exam twice.

3. Strengthen the training of specialized science and technology: each department develops the training and assessment plan for the special theory and skills in the cycle. It organizes examinations and assessments 2-3 times a year. The theoretical examinations must have papers and the head nurses organize closed-book examinations. Pay attention to practical results, not in the form, to lay a solid foundation for the training of specialist nurses.

And update professional theoretical knowledge to improve the level of specialist nursing technology. With the current situation of imbalance between the level of nursing and the development of medical technology, the head nurses of various departments organize the study of specialist knowledge. In case of new technology projects and special difficult diseases, doctors can be taught, literature can be retrieved, and the nursing department organizes nursing ward rounds. Update knowledge and skills in the form of nursing consultations and other forms. At the same time, some of the nurses who plan to send some of them go out to study and study to improve their academic standards.

Strengthen the study of humanities knowledge and improve the overall quality of nurses

Organize the hospital service etiquette culture, strengthen the nurses' modern nursing culture awareness, first discuss at the head nurse level, and after reaching consensus, carry out the promotion literacy activities within the whole hospital, formulate training programs and specific implementation plans.

Second, strengthen nursing management, rigorous work plan for head nurses, improve the management level of head nurses

To promote the exchange of learning between nurses and departments, organize cross-checks on the quality of care every quarter, and hold a work experience exchange meeting for head nurses to learn from the level of care management.

Third, strengthen the quality control process to ensure that the nursing work is safe and effective

Continue to implement the secondary management system for nursing quality, especially the need to develop and improve the ability of the head nurse to find problems and solve problems. At the same time, it is necessary to give play to the quality control function of the quality control team of the department, clarify their respective quality control points, and enhance the participation of all employees in quality management. Awareness to improve the quality of care.

Establish inspection, evaluation, and feedback systems, and establish a traceability mechanism. The staff of the nursing department often go deep into the inspection, supervision, and evaluation of various departments. The assessment method is to evaluate the nurses on the spot and view the patients, view the records, listen to the doctors' opinions, find the problems in the nursing work, and propose corrective measures.

Further standardize the writing of nursing documents, start from the details, strengthen the three-level evaluation system of the quality control staff-head nurse-care department for each nursing document, regularly analyze and improve the defect of nursing records, and increase the defect of discharge medical records. Decentralization, emphasizing that unqualified nursing documents are not filed. The year-end nursing instruments were judged to be the first, second and third in the collective.

Strengthen safety management during care:

1. Continue to strengthen the three-level monitoring and management of nursing safety. The department and the nursing department conduct monthly investigations on the safety hazards and the attribution analysis of nursing errors and nursing complaints, and analyze them from the perspective of themselves and departments. Reasons, lessons should be learned, and preventive and improvement measures should be proposed. The departments and individuals who repeatedly appear on the same issue are responsible for the management of the head nurse and the individual responsibility.

Fourth, deepen family service and improve service quality

On the basis of cultivating the daily etiquette of nurses, further standardize the language of nursing operation and the communication skills of nurses and patients. Train nurses to establish a good professional image.

Focus on collecting information on the needs of nursing services. The nursing department will provide feedback on the status of return visit cards, interviews with outpatients and inpatients, issue satisfaction survey forms, etc., obtain patient needs and feedback information, promptly propose improvement measures, and give nurses work. Encourage and motivate their work.

V. Do a good job in teaching and research

The nurses who have the title of nurse or above are responsible for the teaching work of the interns, and the evaluation of the church is regularly held to listen to the opinions of the teachers and interns.

The head nurses of each department are the teachers who are the teachers. They attach importance to the teaching work. They often check the teaching attitude, responsibility and business level of the teaching teachers, arrange small lectures, understand the completion of the internship program, and do a good job in the theory of the subject. Operating the exam.

Enhance scientific research awareness and strive to introduce or launch 1-2 new technology projects during the year.

The project will create a network of nursing homes, upload the nursing dynamics of our hospital, timely transfer the nursing learning materials, and take advantage of the spatial advantages of the regional network to enrich the learning life of the nurses.

We believe that the above work plan for all nursing staff is strictly enforced, and we will certainly achieve good results in our work in mid-2019.

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2019 maternal and child health work plan 2019 supply room care work plan New rural cooperative medical publicity work plan 2019 hospital publicity work plan Nurse's work plan Operating room teaching work plan hospital health promotion work plan hospital marketing Annual work plan
View more>> Hospital work plan

First, strengthen the on-the-job education of nurses and improve the overall quality of nursing staff

According to the standardized training of nurses and the on-the-job continuing education implementation plan for nurses

"Three basics" and specialized technology training and assessment work

Strengthen the study of humanities knowledge and improve the overall quality of nurses

Second, strengthen nursing management and improve the management level of head nurses

Third, strengthen the quality control process to ensure that the nursing work is safe and effective

Strengthen safety management during care:

Fourth, deepen family service and improve service quality

On the basis of cultivating the daily etiquette of nurses, further standardize the language of nursing operation and communication skills. Train nurses to establish a good professional image.

V. Do a good job in teaching and research

Enhance scientific research awareness and strive to introduce or launch 1-2 new technology projects during the year.

Editor's recommendation: 2019 supply room nursing work plan New rural cooperative medical publicity work plan 2019 hospital publicity work plan Nurse's work plan Operating room teaching work plan hospital health promotion work plan hospital marketing department annual work plan Painting township hospitals work ideas and work initiatives
View more>> Hospital work plan

The maternal and child health work in 2019 is driven by the scientific concept of development, fully implements the requirements of maternal and child health care work at the higher level, effectively implements the public functions of maternal and child health, guarantees maternal and child health, reduces maternal and infant mortality, and controls and reduces birth defects. To comprehensively improve the quality of the birth population. According to the spirit of the archives and the work plan for the maternity and child care of the county health care station, combined with the actual work of the hospital, the following plans are formulated:

I. Overall objectives and specific work indicators

Overall objective

Reduce maternal deaths in the town and eliminate neonatal tetanus; infants and under-five mortality rates are controlled below 5‰ and 6‰, respectively.

Specific work indicators

(1) Early pregnancy card rate is 90%

(2) maternal system management coverage rate of 80%

(3) The management rate of high-risk pregnant women reaches 100%

(4) Hospital delivery rate reached 100%

(5) Management coverage of children under 7 years old reaches 80%

(6) High-risk children have a screening rate of 90%, and high-risk children have a project management rate of 80%.

(7) The prevalence rate of infectious diseases before pregnancy reaches 90%

(8) prenatal screening rate of 80%

(9) gynecological examination rate reached 65%

Second, take effective measures, it is strictly forbidden to avoid maternal death and reduce child death

Strengthen the management of high-risk pregnant women

In the process of maternal system management, all high-risk pregnant women who are screened out should be followed up, followed up, referred to the hospital , and promptly referred to the second and third-grade hospitals according to regulations.

Establish a convenient and smooth emergency maternal rescue green channel

Strengthen the treatment of high-risk maternal women and ensure maternal safety. To give full play to the role of high-risk maternal rescue bases in town health centers, on the basis of 11 years, we must further standardize and improve various rescue systems and measures. In case of maternal critical conditions, we can get in touch at any time and prepare for rescue.

Strengthen obstetric management and strengthen the reporting system for maternal mortality.

Strengthen the systematic management of maternal maternal, adhere to the reporting system for maternal mortality, standardize and strengthen the maternal mortality review system and death reporting system, play the role of perinatal associations, and regularly carry out maternal health knowledge publicity activities.

3. Implement interventions for major health problems of women and children

We will comprehensively launch gynecological examinations for women of appropriate age, focus on standard technical operations, and strictly control quality to ensure the health benefits of beneficiaries.

Increase social propaganda, promote natural childbirth; promote appropriate technology; strict cesarean section indication management, strengthen supervision, regular publicity, and gradually reduce cesarean section rate.

Strengthen reproductive health education, improve self-protection awareness of people of childbearing age, gradually reduce the rate of artificial abortion, and reduce the spread of sexually transmitted diseases and AIDS.

Fourth, do a good job in planning and reproductive technology services

Strengthen the management of family planning technical services for medical and health care institutions, increase supervision, conduct special inspections from time to time, and standardize service behaviors.

Carry out the "Common Practices for Common Planned Fertility", strictly control the indications and contraindications of common plan reproductive surgery, and prohibit the supernormal induction of labor due to non-medical needs. Ensure the quality of surgery and ensure the safety and health of the subject.

Strengthen the supervision of medical abortion.

5. Do a good job in health care for kindergartens and schools.

Regularly conduct business knowledge training for health care personnel in the kindergartens of the town, organize academic exchanges, and improve the business level of health care personnel in the kindergartens.

Strengthen the guidance on children's disease prevention, dietary nutrition, canteen hygiene, disinfection and safety in kindergartens, and improve the health care level of kindergartens.

Carry out children's mental health education, and gradually promote the mental health assessment of children entering the school and entering school.

6. Vigorously carry out maternal and child health education and promotion

Formulate a development plan for maternal and child health education and promote the health education for maternal and child health.

Systematize and standardize training for maternal and child health workers in each village, and gradually cultivate a health education team for maternal and child health in our town.

Strengthen health education during pregnancy, promote standard and standardized health education models, and create a number of qualified health education positions in the health care institutions in the town.

In short, the maternal and child work in 2011 is large and the expected target is high. We need to summarize the 11 years of work to consolidate the strengths and improve the weaknesses. We believe that through the joint efforts of various departments, the maternal and child health care work of our hospital will be able to meet the standards.

The following contents are related to the 2019 maternal and child health work plan. For reference, the new rural cooperative medical publicity work plan 2019 hospital publicity work plan The head nurse's work plan Operating room teaching work plan hospital health promotion work plan Hospital Marketing Department Annual Work Plan Township Health Center Work Ideas and Work Initiatives 2019 Township Health Center Work Plan
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The new year, the new improvement, and new highlights. Once we worked hard, in the future, we must follow the guidance of the Dean's work report and follow the guiding ideology of the Ministry of Nursing. Do a good job in every job, and do a good job for the former and serve the hospital.

Care goals:

In 2019, we must improve the quality of service, determine the ability of quality, and better serve the former. Turn the former passive service into an active service. Strive to do the initiative to send and receive items with enthusiasm, no mistakes. Sterilization is accurate and complete without delay. Improve quality, strengthen learning, and strive for succession. The year-end job satisfaction rate is 100%, and the project completion rate is 95%.

Care plan:

One. Accept the latest knowledge and improve the quality of business.

Formulate a standardized learning plan, apply to study at a higher level hospital , check the latest disinfection infection knowledge online, and comprehensively train department nurses. Graded training is conducted once a quarter, and all training is conducted four times a month. Improve the quality of the business in an all-round way and do a better job of disinfection and sterilization.

two. Active and enthusiastic service to enhance the service concept.

Send and receive sterilized items to the door, timely and accurate. Carry out nursing operations according to the specifications, establish a good service image, strengthen communication skills with the former and diligently, and close the cooperation distance. Be more thoughtful and good service.

three. Strengthen department management and improve safety awareness.

Safety operations, work in accordance with the rules, and develop with quality. Strengthen the awareness of quality management in departments, strengthen the awareness of safety services for each nurse, and conscientiously do a good job in disinfection and sterilization. Strict aseptic technique operation, enhance the new concept of disinfection and isolation knowledge. Make the greatest contribution to the prevention and control of the hospital.

Different division of labor, different values. As long as we work hard, we will also reflect the style of our work. In order to achieve 90% of the completion rate of nursing work in the hospital, all nurses in the supply room will make unremitting efforts to achieve their work goals.

Propaganda is an indispensable foundation and prerequisite for the work of the new rural cooperative medical system. The relevant policies of the new rural cooperative medical system are formulated on the basis of full investigation, which is intrinsically consistent with the needs of the majority of farmers, and its implementation should also be supported and supported by farmers. In the specific implementation process, relevant policies must be understood by all relevant personnel. Because different groups have different understandings and satisfactions with policies, they need to have a unified understanding, improve the communication and understanding of the cooperative medical supply, needs, and management. Cooperative medical promotion work is an inevitable choice. The new rural cooperative medical care is an arduous and complicated task involving many farmers and rural medical and health institutions. Its normative development and benign operation are inseparable from propaganda work. In addition, the new rural cooperative medical system also involves the evaluation of the public. Therefore, in the implementation process of the new rural cooperative medical care, it is necessary to actively inherit and differentiate from the traditional cooperative medical publicity, and adopt various measures to carry out multi-angle and multi-level three-dimensional publicity and education. To make the cadres' people's cognition and behavior tend to be consistent, the in-depth and extensive development of cooperative medical work has a reliable foundation to promote the successful implementation of cooperative medical work.

First, the main body of propaganda

The main body of the new rural cooperative medical propaganda refers to the units and personnel responsible for organizing and implementing the cooperative medical propaganda. They are obliged to carry out cooperative medical propaganda work within their own functions and powers both in theory and in practice. Propaganda subjects generally include organizations and personnel of the government and relevant departments, cooperative medical management and supervision institutions, designated service agencies, and the majority of farmers themselves. Among them, the health department and the joint medical office are the most important and play the most important role. All the personnel related to the new rural cooperative medical care are the propagandists of the new rural cooperative medical care. They are also the target of publicity. The propaganda objects can be classified into four categories, namely, the leading cadres, farmers, and designated service agencies of counties, towns, villages and related departments. And co-management staff. Farmers, especially farmers in the joint management organization, are not only propaganda objects, but the propaganda of cooperative medical care should involve all those involved in cooperative medical care. Referring to the field practice, the following work content plan is proposed.

Second, the promotion of content arrangements

In order to achieve consensus, we aim to achieve consensus and support. Identify the content of the promotion for the focus of work in different periods so that the promotion can achieve the best results.

The first half of the year: mainly promote the good work experience of local and fixed medical units and promote the relevant practices of fixed-point medical institutions that have done well in service standards, service levels and farmers' convenience. Find and summarize the experience of well-established medical institutions that have done well in the following aspects: First, reduce medical expenses, prevent excessive medical services, adhere to basic medical principles and basic drug catalogues, adhere to rational use of drugs, reasonable inspection, and reasonable Into the hospital and other systems, the farmers' life-saving money is really used. The second is to in-depth publicize the cooperative medical rules and regulations related to the designated service agencies, ensure the implementation of the drug and treatment catalogue, referral and other systems, provide the specifications of the charging documents and fee lists, and promote the cooperation and coordination between the service agencies and the joint management agencies. The internal management of the organization is doing well. Thirdly, it has achieved remarkable results in the informationization of the new rural cooperative medical system. In the medical expenses control and the new rural cooperative medical system, the medical units that have done a good job in patient service are compensated. The fourth is to carry out the new rural cooperative outpatient service at the village health station.

In the second half of the year, it is mainly to summarize the effectiveness of the implementation of the propaganda policy, exchange the practices and experiences of new ideas and promotional values; timely inform the progress of the annual publicity and mobilization work, inform the progress of the participation, and accelerate the completion of the annual participation tasks. Improve the awareness of personnel in cooperative medical management institutions, accept opinions and suggestions humbly, patiently receive the people, promote the supervision of all parties, especially the public to supervise the openness of government affairs; conduct in-depth investigation and research, timely improve the system, and timely adjust the implementation of cooperative medical care In the case of incompatibility, it is necessary to strengthen the guidance and supervision of the propaganda of the township management office; it is necessary to focus on the promotion of local characteristics and practices in the field.

Third, form and method

The carrier of the promotion content is based on the cooperative medical work briefing. Achieve and complete the annual publicity work briefing for more than 10 issues. All localities are required to use propaganda carriers such as brochures, leaflets, TV public service advertisements, and feature films. "New Rural Cooperative Medical Knowledge Question and Answer", "New Rural Cooperative Medical Knowledge Brief", "New Rural Cooperative Medical Knowledge Leaflet", Cooperative Medical TV Feature Film, and publicity in newspapers and periodicals. The forms that can be adopted include verbal, conference, radio, television, newspaper, consultation, lecture, contract, publicity column, publicity column, health to the countryside, slogan slogan, internet, and entering the village. According to the actual situation of the cooperative medical work, various forms and methods of publicity are flexibly applied to the needs of different publicity targets. The theory is linked to reality, constantly reforming working methods, constantly overcoming difficulties, and promoting the in-depth development of propaganda work.

In addition, the implementation of the new rural cooperative medical propaganda needs financial support. According to the guiding ideology for alleviating the burden on farmers and the relevant policies and regulations of the higher authorities, the propaganda funds should be borne by the financial departments at all levels. In practice, it can also be supplemented by the form of self-raising and accepting social contributions from the unit to expand the source of funding. It is necessary to determine the scientific use plan for publicity funds, strengthen the management and supervision of the funds and expenditures, and ensure that the maximum publicity effect is achieved with the least amount of funds.

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2019 is a year of leaping development in our hospital, and it is also a year to promote the realization of the first-class modern comprehensive Chinese medicine hospital in the province. The start of the relocation of the Chinese medicine hospital , the reform of the national medical system, and the adjustment of the internal mechanism of the hospital are about to Implementation, the hospital 's propaganda work should also keep pace with the times, for which the following publicity plan is formulated:

First, the guiding ideology;

Under the leadership of the Party Committee of the Academy, earnestly implement the principles, lines, and policies since the 17th National Congress of the Communist Party of China, hold high the great banner of Comrade Deng Xiaoping's theory, and understand propaganda, publicity, and propaganda from the height of the important thinking of the 'Three Represents.' In practice, strengthen the political and ideological education of employees, fully mobilize the positive thinking of employees, and create a good public opinion atmosphere in line with the central work of the Party Committee in the ideological concepts and practical actions. Increase the intensity of advertising and publicity based on the advantages of Chinese medicine in this hospital, based on the Daqing medical market, based on the Daqing propaganda media. According to local conditions, focus on highlighting the promotion of key departments and key personnel, paying attention to the promotion of hospital image, and focusing on guiding and promoting the publicity of control departments and personnel.

Second, the background analysis

1 Advantages: Our hospital has achieved a good situation in which economic benefits have been rising for many years. The relocation of hospitals will surely achieve the sustainable development of this situation. At the same time, our hospital is the only comprehensive Chinese medicine hospital in the city with relatively complete equipment. The historical origins and traditions of traditional Chinese medicine are our characteristics and strengths. The non-toxic side effects of traditional Chinese medicine are extremely small. It can be called green therapy. It highlights the characteristics of traditional Chinese medicine and the public image of the hospital . It will have a greater influence in the market.

2 Difficulties: The competition in the Chinese medicine medical market in Daqing City is more intense than that in Western medicine. The traditional Chinese medicine clinics account for more than 70% of individual clinics. At the same time, individual Chinese medicine clinics have invested a lot of publicity funds. Their advertising campaigns are rapid, and the patient groups have opposite advertisements. Acceptability, at the same time, the relative funding of our hospital has brought certain challenges to the external publicity work.

3 measures

From point to area. In view of the current situation of our hospital, the medical level of the staff of the department is uneven. The publicity of public advertisement planning should change the mentality of seeking perfection and balance. It is inclined to the departments and personnel with outstanding performance, and does not invest in all departments, with a small amount of funds. Win this card of Chinese medicine characteristics.

Leveraged. After completing the prescribed project input, in order to mobilize the enthusiasm of each department, no matter which department wants to advertise the hospital , it is encouraged. The condition is that the department first advances the advertising funds, and the hospital encourages the advertising expenses. The purpose is to use small funds to incite greater publicity and make up for the lack of hospital funding.

Third, propaganda ideas:

Internal promotion:

1. Continue to promote the process of hospital culture construction; deepen the content of the "two for" love hospital education and "communication service" system.

2. Advertising collects information on medical activities in the first line of clinical practice, and plays the role of “light cavalry” in briefings, timely publicizes good people and good things and advanced typical cases in the hospital, vigorously promotes superb medical and typical medical cases, and cultivates the ideas of employees.

2. Grasp the first-line clinical medical materials and conduct publicity reports through the media.

3. Use the hospital website, electronic big screen, publicity column, etc. to carry out Chinese medicine publicity.

4. Assist the relevant departments of the government to carry out relevant employee activities and competitions, and teach and educate in the music, without losing the opportunity to carry out political and ideological propaganda.

5. Use camera and camera to record the contents of hospital medical activities and save them in time, and archive the film and television materials at the end of the year.

Publicity

1 Print media: Daqing Evening News and Daqing Science Life News mainly selected media and key capital investment.

1 Regular expert tips;

2 report on hospital medical activities news;

3Professional group of experts to promote the special edition;

The director of the 4 departments and the key personnel of the experts publicized the report;

5 collecting the classic medical records and telling them.

6 made love card: the background is the photo of the hospital medical activities, the telephone number of the department, the warm reminder after discharge and the language of care.

2. Stereoscopic media: Daqing TV Station: Others are selected according to specific daily medical work and columns.

3. Set up large outdoor signage advertisements in public places with large traffic flow or dense population.

4. Produce poker, small crafts, color pages, and vcd hospital's overall propaganda film with obvious advertising intentions of the hospital , and jointly present with the publicity activities within a certain scope.

6. Cooperate with relevant departments to use the summer leisure plaza to hold a large-scale clinic consultation, in the form: Chinese medicine experts, small simple equipment, mobile vehicles, and conditional square broadcasting hospital vcd propaganda film.

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