College student travel internship report

The busy Happy Valley Happy Valley internship is over. We returned to the school with our full baggage to continue our school life. The short four-month internship gave us not only cognitive knowledge, but also We first met the society, we knew our own deficiencies, we know that we still have a lot of learning and life, and we have realized that in the busy and blind university career, we recognize the importance of learning in those aspects, and what should we do? To work harder, I think that internship in Happy Valley will be the most important lesson in my university and even in my life.

Happy Valley is a new generation of large-scale tourism theme parks built by OCT Group with 20 years of professional accumulation. It includes Shenzhen Happy Valley, Beijing Happy Valley, Shanghai Happy Valley, and Chengdu Happy Valley Four Theme Parks. Beijing Happy Valley is the second theme ecological park of Shenzhen Happy Valley, which was built by OCT Group in four years. It was opened in XX. It is the regional leader of Beijing's cultural industry and a classic of modern Chinese tourism. It is an important standard for experiential tourism in Beijing with its fashionable, dynamic, happy and dreamy humanities charm. Beijing Happy Valley is located at the southeast corner of Sifang Bridge, East Fourth Ring, Chaoyang District, covering an area of ​​1 million square meters. Among them, the first phase of the park covers an area of ​​about 540,000 square meters, consisting of six theme areas, namely, Fjord Forest, Atlantis, Lost Maya, Aegean Port, Shangri-La and Ant Kingdom. Opened in 2019, the second and third phases of the park are planned to be launched after the first phase. Beijing Happy Valley has carefully set up more than 120 experience projects, including more than 40 entertainment devices, more than 50 humanistic ecological landscapes, more than 10 art performances, more than 20 theme games and commercial support projects to meet the needs of different groups of people. Young people can enjoy the superb experience of the world's top six entertainment devices, such as the Crystal God Wing, the Sun God Car, the Odyssey Road, and fully experience the romance and mystery brought by Shangri-La and the Golden Face Dynasty. Old people can follow the footsteps of Aegean Port and Maya Township, board the soothing Atlantis spaceship, look for historical relics, sort out the veins of civilization, and feel the dreamy humanistic charm of the major theme areas. Children can walk into the ant kingdom and learn about the various knowledge of society, nature and ecology. In the experience of participation, they can understand the acceleration, the sense of weightlessness, the diversity of vegetation, the interest of art, as well as color, nature, music and sports.

Happy Valley design is perfect and perfect in all aspects. It is very good compared to other parks in terms of naming and project construction. The name of the theme area in Beijing Happy Valley Park is not Randomly named and arbitrarily created, first of all, it was through the investigation and recognition of experts when building this area, such as the name of the lost Maya district. The lost Maya is to reproduce the splendid civilization of Central America. The prosperous era of civilization suddenly declined, but their cities, temples and other treasures were abandoned in the jungle, and later discovered by the great explorer Dr. Norman, this is the background information, and then the experts on the background information In the investigation and analysis, according to the guidance, ideas, goals and strategies of the planning, the experts began to design and plan the deployment of the scenic spots and facilities in this area. The planning here has a clear theme, and the theme will make some chaos. The project has the guiding ideology and goals of planning and design, and these things combine to form the theme culture of the park. The second is to start the optimization and results operation around the theme. The architecture and landscape of the Lost Maya district are designed with legendary deeds, such as the Maya Scourge, Dr. Norman Expedition, and the design of the Sun God Car. After the construction of the landscape, it began to investigate the terrain of the area to determine where the project facilities were set up and draw the initial sketches. Then the sketch is combined with the actual situation to calculate the feasibility of the construction. If some planning and design are not feasible in the actual operation, it will be corrected and abandoned immediately. In the construction process, traffic factors, tourists' carrying capacity, environmental influence and other factors were considered. The construction of most of the theme parks like Beijing Amusement Park and our country is not strictly designed. They are placed in the design process for some projects, and they are not considered at all. Whether the placement is in line with the actual situation and operation. If some large projects are concentrated in one place, then this place will inevitably cause congestion and inconvenient queues for tourists, and will bring difficulties and problems to the development of other auxiliary projects in the park, and to some extent will affect other parks. The income generated by the project. Moreover, in the design of the queuing, we will consider how much space each person has to occupy, the time spent on the progress of the game, and the time spent on queuing the tourists and the construction of the facilities, so as to achieve the rational placement of the facilities in the park and the diversion of tourists. Happy Valley is very scientific and reasonable in terms of project naming and construction division.

In the theme naming, we can also see that they not only gave him a strong historical and mythological legend when naming each district, but also took into account the experience of visitors in these legends. For example, in the Lost Maya, the annual Mayan Carnival is held every year. During the summer vacation period, Happy Valley is centered on the Lost Maya and focuses on it. The staff and publicity of the entire park are He is the main one, and other districts are doing propaganda and human and material support. For example, the staff who lost in Maya will be dominated by the Mayan indigenous people’s costumes during the Mayan Carnival, while other districts remain. The special actors in the Maya district imitate the entertainment life of the Maya people in the park. The operation of each equipment in the Maya district will work overtime, and the whole project is fully supported. The daily number of visitors will reach 20,000 or so, so this is a very successful project. Happy Valley, especially in the summer, to hold such an entertainment culture festival to attract tourists is an innovation and a challenge. First of all, it is based on the theme of a district in a park to develop the project design, and the entire project is given to a district. Not only does it save costs, but it also paves the way for re-innovation in the park. The project that supports other cultural districts with a cultural theme is indeed excellent. Under the cover of the big cultural area, the tourists deeply realized the cultural atmosphere of the park, and learned that there is such a district in this park, so that when they walk in the lost Maya, they feel not only the splendid era of the propaganda of the Mayan civilization. And his afterglow, but let them go to see and want to get in, enter it, go to explore and discover the Mayan civilization in person, enjoy happiness in such a strong cultural atmosphere, tourists will not only get Sensory stimuli and thrills have left a deep image in their hearts. When they have played, what they like is not only the happiness brought by the hardware of the park, but the culture and knowledge here. Bringing them happiness, I think this is what a company should convey and do, that is, the culture of the company. The corporate culture is the innermost of the enterprise and the core of the enterprise. Therefore, Happy Valley pays great attention to it when doing business. at this point.

So in the above research, I have summed up a lot of things. In a company, culture is very important and the embodiment of corporate culture is largely reflected in the naming and propaganda of the enterprise, such as in many theme parks. If you do not make a good planning idea when doing the slogan, it is likely to play a big role in the development of the company. I have learned a lot in Happy Valley, most of which we have not learned from books. Especially for the students who study tourism planning, it is very beneficial. During the internship in Happy Valley, on the one hand, by observing the knowledge acquired in the book and the oneself seeing it, I deeply understand The meaning of book knowledge, on the other hand, has also discovered and summarized some of the above. The above ideas about the naming of the theme of Happy Valley Park and the corporate culture that I thought of in the internship are only my own views, although there are still some problems. However, I believe that as we continue to deepen our understanding, our views will be deeper. It is worthwhile to study in Happy Valley. Thanks to the school and Happy Valley for giving us this opportunity.