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Planning plan for tourism commodity development


In order to welcome the third “Tianma” tourism festival in Wuwei, Gansu, enrich the tourism market of Liangzhou and increase the market share of tourism products. According to the spirit of the municipal government’s “Opinions on Holding the Whole City Tourism Commodity Development Contest”, the district government decided to study : The "XX Cup" Tourism Commodity Development Competition of Liangzhou District was held in early April of 2019. The specific plan is as follows:

I. The purpose of the activity Through this tourism commodity competition, market-oriented, with the goal of quality, tapping and developing a number of tourism products with high grade, rich in scientific and technological content, unique local characteristics and broad market prospects, actively cultivate cold The tourist market of tourism products in the state, further improve the one-stop service system of research and development, production, sales and publicity of tourism commodities, continuously expand the production and sales team of tourism products in our district, establish the brand awareness of Liangzhou tourism, and enlarge and strengthen the Liangzhou Tourism.

Second, the name of the event 2019 Liangzhou District "xx Cup" Tourism Commodity Development Competition

Third, the organizer Liangzhou District People's Government Liangzhou District Tourism Bureau Liangzhou District Cultural and Sports Bureau Liangzhou District Economic and Trade Bureau Liangzhou District Radio and Television Bureau China Communist Youth League Liangzhou District Committee

Fourth, co-organizers

5. The organizing committee will set up an organizing committee and the organizing committee will set up an evaluation team and an office.

Leader: Zhang Xiangsheng, deputy head of the Liangzhou District People's Government

Deputy Leader: Li Jiren Liangzhou District Tourism Bureau Director Zhao Jizhou Liangzhou District Cultural and Sports Bureau Director Li Changdong Liangzhou District Economic and Trade Bureau Director Yang New Year Chinese Communist Youth League Liangzhou District Party Secretary Chen Dezheng Liangzhou District Tourism Bureau Deputy Director: Zhang Xiangsheng Liangzhou District People Deputy Director of the Government Li Jiren Liangzhou District Tourism Bureau Director Zhao Jizhou Liangzhou District Cultural and Sports Bureau Director Li Changdong Liangzhou District Economic and Trade Bureau Director Yang New Year Liangzhou District Youth League Committee Secretary Feng Tianmin Liangzhou District Group Art Museum Director Wang Jincheng Liangzhou Painting and Calligraphy Institute Dean Wang Wenliang Deputy Director of the State Tourism Bureau Hu Zongmi Liangzhou District Museum Librarian Party Shoushan Liangzhou District Museum Librarian Li Daxiang Liangzhou District Museum Librarian Office is located in the Liangzhou District Tourism Bureau, the director is served by Comrade Chen Dezheng, Chen Hao, Xu Tiancai is responsible for the implementation The work of the event.

Fifth, the organization and implementation

1. Scope of tourism products: Relics and imitation products: The imitation products and design samples of cultural relics in the historical period of Liangzhou developed, designed and produced on the premise of complying with the relevant provisions of the State on the reproduction of cultural relics. Crafts, souvenirs: sculptures, weaving, inlays, embroidery, ornaments, paper-cuts, root carvings, and strange stones developed on a variety of materials, such as various kinds of handicrafts and souvenirs with commemorative significance and appreciation of collection value. Clothing, daily necessities: clothing products, daily necessities and design samples with local characteristics of Liangzhou, including linen, carpet and other products. Green food: health products, nutritional supplements, green drinks, and famous native products developed around Liangzhou agricultural and sideline products. Painting and calligraphy works: all kinds of calligraphy, painting, engraving and engraving works reflecting the long history and profound culture of Liangzhou. Books, audio-visual products: books, audio-visual products that reflect the history, culture, folk customs, tourism resources of books, albums, stamps, postcards, songs, CDs, etc., which are published or printed internally.

2. Award method: The following awards will be held for this tourism product competition: 1 special prize, 1000 yuan for prizes; 1 first prize, 800 yuan for prizes; 2 second prizes, 500 yuan for prizes; 3rd prizes 5 Name, prize RMB 100 yuan; In addition, 20 awards for excellence, 1 best creative award, 10 best organization awards, all awarded to the Liangzhou District People's Government for the inspection certificate.

3. Entry requirements:

Entries should be able to reflect the cultural, geographical and cultural characteristics of Liangzhou;

Entries should be able to represent this type of product, and have a certain reputation and brand value;

Entries or design drafts should have strong creativity and rich cultural connotations.

All entries must be delivered in accordance with the uniform requirements, and the physical and design creative instructions should be sent, and the registration form for the Tourism Commodity Development Competition should be completed in duplicate. The explanatory materials require text refinement and clear points, indicating the design concept and creativity of the work. The number of words is less than 400 words, and the number 2 is printed on the a4 paper.

The creation and development of the xxxx group embodies the wisdom and sweat of all our employees and also carries our dreams. Since its establishment in xx, it has experienced many storms and hardships! With the hard work of all Shixiong employees, the company has grown rapidly. But the sea of ​​business is impermanent, the market is changing rapidly, and we are at the crucial moment of the second venture. At this moment, in order to better unify our thinking, gather our wisdom, clarify our development direction, and clarify our positioning, the group company specially organized and planned this speech contest.

First, the theme

Witness the world, look forward to Shixiong

Second, the general counsel

Xxx

Third, the general guidance

Xxx

Fourth, planning

Group company office

V. Event arrangement

1. Competition time: September 28, xx

2. Venue: Conference Room, 7th Floor, Shixiong Hotel

3. Participants: Representatives of employees selected by each subsidiary and department

4. Form of competition: 1 keynote speech; 2 impromptu speech

Sixth, the competition requirements

Release speech

Seven, reward

One prize for the first prize, 200 yuan for the prize; 2 for the second prize, 150 yuan for the prize; 3 for the third prize, 100 yuan for the prize; 6 for the prize, 50 yuan for the prize

Awarded the honorary certificate

Seven, operational requirements

Eight, the game program

Announce the start of the game

All rise

The host introduced the guests, the review and the situation of the competition.

Game start

Company leader speech

Award ceremony

Participants and leaders, guests, judges take a group photo

Leaders, guests and judges exited

At the end of the game, other employees will leave the game in order

Nine, contest review

Ten, special guests

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