Summary of information promotion work

Summary of information promotion work

In the 2019 tax information propaganda work, the bureau closely focused on the propaganda theme of “paying taxes in good faith and building a well-off society in accordance with the law”, insisting on the guidance of Deng Xiaoping Theory and the important thinking of the “Three Represents”, and closely surrounding the provincial and municipal bureaus. The Party Group and the central work of the Tengzhou Municipal Committee and the Municipal Government started with the formulation of the 2019 Information Propaganda "Target Management Assessment Method" and the annual taxation publicity plan, consolidating and opening up propaganda positions, combining the "Five-Five" legal education activities, and doing a good job of information. Research and information feedback, extensive and in-depth publicity activities with various forms and rich content, achieved good results, and successfully completed the objectives and tasks of the annual tax information publicity work. On this basis, we actively discussed the ideas of information publicity work in 2019. The main information of the 2019 information publicity work and the 2019 information publicity work are summarized as follows:

I. Tax information publicity work in 2019

Since the beginning of this year, the SIPO has closely focused on the main line of the “Management Year” activities, focusing on the central work tasks and key tasks of the whole year, emancipating the mind, updating the concept, pragmatic and effective, focusing on results, and solidly Do a good job in tax information publicity work to ensure the smooth development of all work.

Raise awareness and strengthen leadership. The party group of our bureau attaches great importance to and supports the tax information propaganda work, and incorporates this work into the important agenda. It is an important part of the “Management Year” activities, and guides all units and all local tax cadres and workers to fully understand the information and propaganda work. Great significance and role. Regardless of the size of the meeting, the bureau leaders must emphasize the importance of information and publicity work and propose new requirements. In order to effectively strengthen the leadership and guidance of tax information propaganda work, the party group member, deputy director, discipline inspection team leader Tang Mao is appointed as the team leader, office, personnel political engineering, law collection and management department, tax administration department, law enforcement supervision department and "management year" The responsible person of the activity office is the information and publicity of the two leading groups, equipped with full-time information to publicize the staff, and is responsible for the coordination and supervision of the system-wide information publicity work. At the same time, it is required that all grassroots sub-bureaus must set up corresponding organizations and leading institutions, and designate a deputy director to rely on them to form a joint force, which lays a solid foundation for ensuring new achievements in information publicity.

Training and counseling, strict assessment. In order to ensure the quality and effectiveness of the information publicity work, the information publicity network personnel were fully adjusted, and while the tasks and tasks were clearly defined, the network personnel were concentrated on training and counseling for two days. During the training process, the Tengzhou Municipal Committee, the Municipal Government Office and the Tengzhou Daily Agency invited relevant personnel to teach different requirements for information and communication manuscript writing, and taught writing skills. In order to ensure the completion of the information and propaganda tasks throughout the year, in accordance with the requirements of the provincial and municipal bureaus, in conjunction with the actual conditions of Tengzhou, the “Measures for the Management of Tax Information Targets in 2019” and the “Measures for the Management of Taxation Objectives in 2019” were issued. Clarify the specific work tasks and standards, adhere to the quarterly assessment, and report within the system. At the same time, the organization bureau's information and publicity staff often go deep into the grassroots sub-bureaus to conduct information research and publicity work supervision, comprehensively grasp the information publicity work, jointly explore new ways to improve publicity results, and help the sub-bureaus to summarize work experience and screen Organize information and write promotional manuscripts.

Deepen publicity and enhance image. Starting from the formulation of the annual taxation publicity plan, we will continue to broaden the channels of taxation propaganda and propaganda, and strive to achieve new results. First, focus on the nation's fifteenth tax awareness month. Under the unified leadership of the Tengzhou government office, the bureau, together with the national tax, local tax, finance, industry and commerce, radio and television and other relevant departments, launched a large-scale campaign in the city. The publicity activities of the ten projects have achieved good social effects. The second is to open up new propaganda positions, consolidate the lack of rectification and improvement of Zaozhuang Daily. In the practice of information publicity work, we must conscientiously rectify the problems and deficiencies in the ideological understanding, reorganize the role of income and light propaganda, and the shortage of funds, and further improve the incentive mechanism for rewards and punishments, so that the whole system can reach a consensus and actively Actively do a good job in information publicity, so as to achieve the purpose and requirements of continuously improving the image of local tax.

Second, the intention of information publicity work in 2019

Continue to focus on the central work of the provincial and municipal bureaus, the Tengzhou Municipal Party Committee and the municipal government, and the local taxation work tasks, actively discuss new ideas for deepening information publicity work, continuously improve the quality and effectiveness of information publicity work, and promote the overall work quality and level.

The first is to improve the leadership. Enrich and adjust the information and publicity leading group members, further strengthen the leadership of information publicity work; adjust the system-wide information publicity network personnel, clarify the responsibilities and requirements, and ensure the information publicity work is carried out efficiently.

The second is to improve the assessment methods. According to the new requirements of the provincial and municipal bureaus and the Tengzhou Municipal Party Committee and the municipal government, formulate the “Measures for the Management of Tax Information and Publicity Targets in 2019”, formulate the annual taxation information publicity work plan and implementation measures, and increase the assessment, reward and punishment work. Strength, improve the efficiency of information promotion work.

The third is to strengthen training and counseling. In the first quarter of the first half of the year, we will hold a training course for information promoters in the form of training for the event, and invite leaders of the party and government information departments at the city and county levels to teach secretarial and information writing knowledge, and invite provinces, cities and counties. Experts in the news media teach the writing skills of propaganda manuscripts and improve the writing level of information and communication network personnel.

The fourth is to do a good job in information research. In accordance with the requirements of the Zaozhuang Municipal Bureau, the information research work will be included in the annual target management assessment, and the research tasks will be implemented in each of the leading cadres, various departments and sub-bureaus, and seminars of different levels of personnel will be held in time to exchange ideas and improve research. Results.

The fifth is to deepen taxation propaganda. Continue to focus on the propaganda theme of "paying taxes in good faith and building a well-off society in accordance with the law". On the basis of grasping daily propaganda, we will consolidate the propaganda positions of the previous year, give full play to the role of publicity columns in news media at all levels, and strive to make great efforts. Large-scale sections and offensive articles continue to enhance publicity achievements, deepen taxation propaganda, vigorously publicize and report on advanced models, promote innovative practices, popularize tax law knowledge, and vigorously promote harmonious taxation.

The sixth is to provide decision-making services. Continue to follow the information work principle of “on the service and the next guidance”, actively collect, rectify, and compile information around the key tasks throughout the year, and provide constructive opinions and suggestions to provide more accurate and reliable guidance for leaders at all levels. Decision basis.

The seventh is to strengthen departmental cooperation. Under the guidance of the Zaozhuang Municipal Bureau and the Tengzhou Municipal Government Office, continue to strengthen cooperation with relevant departments such as national taxation, finance, industry and commerce, radio and television, and establish a joint meeting system, hold regular taxation symposiums, and timely communicate ideas and exchanges. Practice, explore new ideas for deepening taxation propaganda, and make new and greater contributions to the development of local taxation.

Summary of information promotion work

First, the leadership attaches importance to creating a literary atmosphere

After the 2015xx City Associated Press Information Promotion Work Conference was held, the city association strengthened the organization and leadership, enriched the information personnel, set up a publicity platform, issued the “Opinions on the Publicity of the xx City Rural Credit Cooperatives 2015”, and established a leading group for information and publicity work to establish an assessment. Incentive mechanism and network of correspondent network at the grassroots level in the city, increase publicity investment, and create a good development environment for information and publicity work.

Strengthen team building. The association is chaired by the chairman of the board of directors, the other team members are the deputy heads, and the heads of the departments are the members of the information publicity work leading group to strengthen the construction of information publicity teams at the grassroots units. Each department and credit agency of the government has a certain writing ability. The comrades acted as part-time propagandists. The comprehensive humanities and education department clarified that a special person is responsible for the city's information publicity work, and equipped with the latest models of computers, forming a vertical and horizontal information communication network system. The xx comrades of the Associated Office are willing to be poor and love writing. Individuals have published more than 320 manuscripts in newspapers and periodicals at all levels throughout the year.

Strengthen the monthly report system. Since April, we have launched the "President's Work Monthly Reporting System" in conjunction with Shengshi Lianhe, and established a comprehensive monthly report system for the heads of the city's outlets, requiring all credit bureaus and department heads to go to the city association before the 3rd of the next month. Submit the overall work of the unit and the person in the previous month. From the source, we will enrich the latest information channels of the first line, master the major situation and emergencies at the grassroots level, and recommend the media in time for business innovation, good deeds, and typical experiences. On January 31, the Financial Times published the city's rural credit cooperatives to actively respond to the snowstorm weather. On April 16, the Financial Times reported that the xx city rural credit cooperatives issued a spring farming loan of 45 million yuan. "xx Rural Credit Cooperatives Briefing" published xx city xx rural credit cooperatives "four in place" to collect and collect, xx city rural credit cooperatives actively seized the stability of stocks, focusing on the story of xx city association risk department, xx city rural credit cooperatives The "four-hard" initiative has a certain impact on the collection of manuscripts. Focusing on the story of the risk department of the xx city association, the xx provincial government is in charge of the deputy governor's attention, and hand-expressing the province's paradigm, it is worth learning; xx city rural credit cooperatives' "four hard" measures to collect, the provincial association guide Require local learning reference.

Strengthen the target assessment. The agency has signed a letter of responsibility for information and publicity, and it is clear that each outlet will submit no less than one message per month to the city association. All credit cooperatives and departments have set up key research projects in 2019. According to the division of labor and planning and research direction, the members of the leadership team and department heads must publish one article in the newspapers and magazines at the prefecture-level and above. Through the same arrangement, inspection and assessment with the business work, the effectiveness of the publicity information is continuously improved. The leaders of the association attach great importance to the information publicity work, and they also set an example by themselves. The director of the XX comrades is busy with the work of the comrades. Every month, he guarantees to investigate a grassroots credit cooperative. He never entrusts others to do the work. He always goes deep into the scene and personally experiences the situation. We will write high-quality analysis and investigation reports, and promote the balanced development of the work of the surveyed units through on-site rectification. Since April, we have reported 9 copies of the “President’s Work Monthly Report”. , 8 times to get good results in the xx city credit cooperatives. In the research stage of the Scientific Outlook on Development, xx comrades personally wrote the article entitled "Catch the six adhere to the implementation of the scientific development concept", won the third prize of the provincial association evaluation, the first prize of the xx city association evaluation; the director of the association xx, the chairman of the board of supervisors Xx experience of the article into the xx rural credit cooperatives briefing "scientific development concept album series exchange; xx comrades wrote "adhere to the scientific development concept to enhance five kinds of awareness" experience article, was awarded the third prize by the xx city association. Since the leadership took the lead in setting the standard, the whole city created a man-made manuscript to write a manuscript, and each of them participated in the strong atmosphere of propaganda, which promoted the in-depth promotion of information propaganda work. In 2019, there were 12 papers for the central level, 85 papers for the provincial level, and 163 papers for the city and city level, a record high.

Second, build a platform to highlight the focus of publicity

In view of the fact that information propaganda is global, policy-oriented, sensitive, etc., we pay attention to the potential of news value, expand the influence of information propaganda, and strive to maximize the advantages of news coverage through propaganda and ideas, and promote the focus of the key period. To promote the sound and rapid development of the rural credit cooperatives business.

A variety of methods are combined in the form of propaganda. During the "two festivals" period, we vigorously carried out the "five ones" propaganda, that is, for deposit customers: gathering once, last time, comforting a question, sending a letter, sending a trip, holding the city's rural credit on January 7 The meeting of the person in charge of the society asked the city's outlets to firmly grasp the dividends distributed by the stock dividends and the deposits of the xx affiliates over 10 billion yuan, and do a good job in various forms of publicity activities. On the xx TV station, 35 channels were continuously inserted for 30 days of rolling subtitles, and banners were advertised at each business outlet and main road in the city. 10,000 copies of a letter to a working friend were issued, and a bonus payment, a Spring Festival couplet, and a Fuka card were issued. On-site analysis of interest rate hikes or savings and other promotional activities, effectively enhance the social image of rural credit cooperatives, and promote the development of organizational funds. In the first quarter, the total deposits of three outlets such as Meichuan, Yixing and the sales department reached more than 100 million yuan, of which Meichuan and the sales department added more than 100 million outlets in the first half of the year; there were 9 outlets with net deposits exceeding 10 million yuan. Accounted for 64% of the city's total net increase; the city has 19 outlets to complete the annual plan, accounting for 70% of the total number of outlets, the rest of the outlets have increased compared with the beginning of the year, the first time in the past four years to achieve a net increase in all network deposits without negative growth Case.

Summary of information promotion work

In the first half of 2019, our department conscientiously implemented the spirit of the 18th National Congress of the Communist Party of China, guided by the scientific concept of development, closely focused on the overall task of forestry work and forestry construction in the city, further expanded the information channels, and improved the quality of publicity information. The effectiveness of forestry publicity and the improvement of the level of publicity work have made it a good result for improving the influence of forestry in the whole society and creating a good public opinion atmosphere to promote the development of forestry. Specifically, the following aspects have been done.

First, improve the organization and clear the work objectives

The first is to strengthen team building. A publicity information section was set up, and two publicity information personnel and office space were arranged, and relevant office equipment was purchased. Each county and city forestry department has identified a publicity information staff. The Anren County Forestry Bureau has also established a new information center this year.

The second is to strengthen institutional development. In order to increase the propaganda of the work of the forestry center, and to institutionalize and standardize the information reporting, the “Work Plan for Publicity Information of 2019 in Zhangzhou Forestry Bureau” and the “Working System for Forestry Propaganda Information Reporting of Zhangzhou Forestry Bureau” and “Measures for Comprehensive Evaluation of Forestry Publicity Information Work in Zhangzhou City” and “Information Collection, Broadcasting and Management System of Zhangzhou Forestry Bureau”.

The third is to strengthen the incentive mechanism. In order to further improve the quality and level of information, increase the adoption rate, ensure the timely exchange and submission of forestry system information, and comprehensively and quickly reflect the good experience and good practices of forestry work, the “Guangzhou Forestry Bureau’s propaganda information reporting reward rules are formulated. 》.

Second, increase publicity efforts to enhance the image of forestry

First, relying on the carrier, extensive publicity. This year, the bureau established a full-year strategic partnership with Zhangzhou Daily, Zhangzhou TV, Zhangzhou Radio, Zhangzhou News, and Zhangzhou Xinbao. As of June 10, the city's forestry system has issued a total of 575 daily publications to the media of the province, the province and the city. Among them, 40 were issued by the state-level media, 19 by the provincial media, 515 by the municipal media, and 1 by the overseas Chinese media. The county-based urban founding office published the third edition of the “Chuangsen” special edition in the Zhangzhou Daily. The leaders of the bureau were assisted to go to the Cangzhou City Government Network, Zhangzhou TV Station, Zhangzhou Daily, and Zhangzhou Radio for a total of five interviews on forestry. Assisting the departments such as the Forestry Department, the Greening Office, the Forest Public Security, and the Senbao Branch to conduct extensive publicity campaigns on the establishment of national forest cities, afforestation, voluntary tree planting, forest fire prevention, and “Love Bird Week” at all levels of the news media, with a total of 387 articles. .

The second is to focus on the characteristics of the center around the center. In order to improve the social participation, awareness and satisfaction of the creation of national forest cities, we will actively carry out public service advertising work to create national forest cities. Our department assisted the city's Chuangsen Office to broadcast a public service advertisement for the national forest city on the radio station of Zhangzhou, and created 4 public welfare propaganda belts with a frequency of 30 times a day and a monthly broadcast of 930 times. In March, it broadcasted a 3.14 obligation on Zhangzhou Radio. Planting trees and “creating and recognizing a tree propaganda creative propaganda film” 18 times a day; publishing a large-scale public service advertisement in Chuangzhou Daily in Zhangzhou Daily; publishing the “Creating a National Forest City in Action” logo in Zhangzhou Daily and Zhangzhou New Newspaper A total of more than 80; during the high-risk period of forest fires, the forest fire prevention publicity videos and broadcasts of the national forest city public advertisements were continuously broadcasted on the Zhangzhou TV station; the production and delivery of the national forestry system official vehicles and bureau cadres and workers private cars were issued. The city is built in the beautiful Zhangzhou" car banner banner 300. The penetration of Chuangsen public welfare propaganda has been enhanced, and the participation rate and awareness rate of citizens have been effectively enhanced.

The third is to go deep into the grassroots and carry out visits and propaganda. And the provincial and municipal media went to the grassroots level to report a total of eight times, including interviews with Hunan Daily reporters in Yizhang and Suxian, and assisted the provincial government propaganda center to shoot in Suxian District, Yizhang County, Linwu County and Zixing City. Each time, the forestry propaganda film was interviewed by the city-level media reporters in Jiahe twice and once in Yongxing. Actively do a good job in the selection of advanced typical figures in the grassroots forestry. Reported to the Propaganda Department of the Municipal Party Committee, the advanced deeds of the Guiyang County afforestation expert Peng Hude, which was sent to the Zhangzhou Forestry System, and submitted to the Propaganda Department of the Provincial Party Committee through the Propaganda Department of the Municipal Party Committee.

Third, accelerate the construction of forestry informationization and drive the development of forestry modernization

The first is to make full use of the advantages of the forestry information network to carry out online publicity. Timely update the municipal forestry propaganda information platform, standardize the time, quantity and quality of information reporting in each county and city, and do a good job in the content guarantee of Zhangzhou Forestry Information Network. Actively report to the Hunan Forestry Information Network, the Municipal Party Committee Information Office, the Municipal Government Information Office and the Information Center of the Municipal Party Committee Propaganda Department, and keep the information updated and maintained in real time for the Zhangzhou Forestry Information Network. In the first half of the year, the forestry information briefing was submitted to the Provincial Forestry Department for 65 issues, and more than 30 articles were published in the China Forestry Online.

The second is to actively carry out the promotion and application of Hunan Forestry E-government Network. This year, we have cleared our thinking and comprehensively followed the overall thinking of forestry work in the province and the requirements of the “12th Five-Year Plan” for forestry informationization, highlighting a key point, establishing and maintaining a forestry ownership database in the province; using a system in The city's forestry system continues to promote paperless office; improve a network, strive to achieve full coverage of the forestry e-government network; build a team to effectively strengthen the organization and leadership of the city's forestry informationization; build a mechanism to continuously increase We will work hard to create a new situation in the informationization of forestry in Zhangzhou. In April, Lin Zhengke assisted Lin Zhengke in carrying out informatization training of forest tenure management system in the city.

Fourth, improve the awareness of ecological civilization and promote the construction of ecological culture

First, extensively carry out ecological civilization publicity and education activities, and strengthen ecological culture research and creation of works. Since September 2019, the Bureau of the Communist Party of China has jointly organized the "Linyi Cup" essay contest held by the Propaganda Department of the Cangzhou Municipal Committee, the Communist Youth League, the Municipal Education Bureau, and the Zhangzhou Daily. In January this year, the judging panel consisting of five departmental experts was officially announced and the award ceremony was held after three stages of initial evaluation, re-evaluation and ranking. Among the more than 200 works received, 1 first prize, 3 second prizes, 10 third prizes and 20 winners were awarded. This essay contest has created a number of high-quality literary works with Huxiang characteristics and popular among the people. The winning works have been continuously published in the literary edition of Zhangzhou Daily from February to March.

The second is to carry out a series of reports on tree pledging and adoption activities to create a strong atmosphere. In March of this year, our department assisted the Greening Office to carry out tree donation and adoption activities around the city around the 3.12 Arbor Day. In the newspapers, television, radio, Internet, the city's prosperous zone, electronic display screens and other forms of tree pledge adoption proposal, and more than 50 articles on the tree pledging and adoption activities in various media. Through extensive publicity and launching, a strong atmosphere was created to further deepen the public's awareness of participating in tree planting and green protection, and to raise the public's “planting and protecting green participation rate” and promote the in-depth development of the city's voluntary tree planting campaign.

The third is to speed up the construction of ecological civilization and carry out the activities of creating an ecological civilization education base. In order to popularize ecological knowledge, enhance the ecological awareness of the whole society, and promote the construction of ecological civilization, the Bureau actively carried out the activities of creating an ecological civilization education base. In April this year, it completed the work of the Provincial Department to declare the “Hunan Provincial Ecological Civilization Education Base” in Xiongfengshan National Forest Park in Anren County.

In the first half of the year, the publicity information work has achieved certain results, but we still have a lot to improve. First, there are few sources of information on forestry propaganda work, and there are fewer manuscripts submitted by various departments in various localities, and fewer manuscripts are published by the media. Second, the promotion and application of the forestry e-government network needs to be strengthened, especially in promoting the use of paperless office and regional network.

The next stage will focus on the following tasks:

First, the municipal forest management office will take the lead, and the joint municipal party committee and city television station will carry out the establishment of the national forest city knowledge quiz in the whole city; the second is to create a national forest city in urban areas, important road sections, window units, street-facing units and communities. The third is to highlight the key points, focusing on the greening of villages and towns, greening of passages, greening of water systems, greening of barren hills and wasteland, construction of flower and seedling bases, protection of ancient and famous trees, forest fire prevention, protection of wild animals and plants, etc. Propaganda of radio, internet and other media. The fourth is to do a good job in informationization of forestry information reporting, forestry information network and forestry government information maintenance. Fifth, continue to strengthen the construction of propaganda and information teams, actively organize and participate in training activities, and improve the professional quality of forestry propaganda workers.