The secrets of the rich sitting in the first class of the plane

Tea story

Zhang San has always liked to drink 20 yuan of tea. Every time in the new tea shop, Zhang San went to buy tea, and the boss sent him half a good tea.

Zhang San will treat the tea with hospitality. I have no time to make a pot of tea, but I am addicted. After drinking the free good tea, Zhang San would not want to drink 20 pieces.

No matter how expensive the tea he buys, the boss always gives him half a better. After half a year, Zhang Sanhua’s money on tea is ten times that of the original!

a phenomenon of flying

Observing passengers between the ages of 30 and 40, first class passengers are often reading books. Business class passengers mostly read magazines and notebooks, while economy class watches newspapers and games and games.

At the airport, most of the people in the VIP room are reading, and the regular waiting areas are all playing mobile phones. So, is the position of the person affecting the behavior, or does the behavior affect the position?

Take the lead

The merchant brought two bags of garlic to a certain place. The locals had never seen garlic and were very fond of it. So they gave the merchant two bags of gold.

Another businessman heard that he took two bags of green onions. The locals thought that the green onions were more delicious, and the gold was not enough to express their feelings. So two bags of garlic were given to him.

Although it is a story, life is often the case. Those who have the opportunity to get gold will be able to get garlic. If they are good at taking their own path, they may take the road that others have not.

No alcohol

Someone bought a good altar and put it in a small courtyard. On the second day, the wine was one-fifth less, and the words on the barrel were not allowed to steal alcohol.

On the third day, the wine was reduced by 2/5, and the stolen drinker was severely punished. On the fourth day, the wine was still stolen, so I posted the word urine bucket to see who still drank.

He cried on the fifth day. The bucket is full...

The story is not over yet. On the sixth day, he once again posted a word on the barrel. Many people cried that day.

This marketing strategy

Marketing strategy is to sell "greedy" and "fear"

1. For the rich: they are afraid that the product is not safe, afraid of no grade, afraid of no face, afraid that no one else is good, please seize this psychological sales;

2, for the average customer: they are cheap, greedy gifts, greed, greed than others, greedy money, please seize these two psychological sales!

This empathy

A rich man went to Wall Street Bank to borrow a loan of 5,000 yuan. For a two-week loan, the bank loan must be secured. The rich man used the Rolls-Royce at the door to pledge.

The bank staff parked his Rolls Royce in the underground garage and then loaned the rich to 5,000 yuan. Two weeks later, the rich returned to pay the loan, and the interest was only 15 yuan.

The bank staff found that there were millions of rich tycoons, and asked why they would borrow money. The rich said: "The parking lot of 15 yuan for two weeks will never be found on Wall Street."

This success is only two points

One is to succeed, and the other is to be successful.

Being unsuccessful, success is temporary;

Success is also temporary.

To do things, be a man first.

Churchill said that there is no secret to success. If there is, there are only two: one is to persist in the end, never give up; the second is when you want to give up, please go back and follow the first secret. Everything is only afraid of people.

This bowling effect

The bowling target is 10 bottles. If you stumble 9 bottles each time, you will score 90 points. If you can stumble 10 bottles each time, you will score 240 points.

The social scoring rule is like this: As long as you are a little better than others, you can win more opportunities if you can hold on for a little longer.

This superposition of opportunities is a step-by-step enlargement of the effect of life, which ultimately leads to a huge gap between people.

Ice cream philosophy

Selling ice cream must start in the winter, because there are fewer customers in winter, forcing you to reduce costs and improve services.

If you can survive in the winter, you will never be afraid of summer competition; you can only know how to enjoy life when you have suffered.

If you want to be prosperous in the future, you must be tempered in adversity. This is the "ice cream philosophy" proposed by famous Taiwanese entrepreneur Wang Yongqing.

Brand effect

Hermes, which costs about 400-600 yuan, sells for 60,000! The rich are still rushing. How do you call a brand name? If you add a 0 to the cost price, it is called a brand name.

Adding two zeros after the cost price is called luxury.

After the cost price, if you want to add a few 0, add a few 0, it is called cultural relics!