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District Cultural Tourism Products Collection and Promotion Activities


In order to do a good job in the national township enterprise trade fair and the second "Tianma" tourism festival cultural tourism products exhibition activities, in accordance with the deployment of the Cultural and Tourism Department of the Municipal "Meeting Festival" Organizing Committee and the work arrangement of the District Preparatory Committee, Program.

First, the purpose is to hold the National Township Fair and the second "Tianma" Tourism Festival as an opportunity to further promote the research and development of tourism products in the region through tourism product sales, expand the scale of production, enrich the variety of goods, increase the scientific and technological content, and improve The market share of tourism products in our district.

Second, the organization leader: Deputy leader: Members:

Third, the main work

1. Cultural and tourism products collection creative design requirements: 1 reflect Wuwei historical and cultural characteristics, regional characteristics, humanities characteristics. 2 Closely the theme of the National Township Enterprise Trade Fair and the 2nd “Tianma” International Tourism Festival. 3 The products are novel in design, unique in shape, exquisite in craftsmanship, and have certain collection, appreciation, use value or commemorative significance.

Collection range:

1 Liangzhou cultural relics and their complexes and imitations: various cultural relics collections of various historical periods in Liangzhou, as well as complex and imitations of cultures and cultural relics of different textures and specifications.

2 Clothing, daily necessities: clothing products and daily necessities with the historical and cultural characteristics of Liangzhou.

3 Crafts: Crafts and souvenirs with commemorative meaning and appreciation and collection value.

4 Printed matter: Travel albums, books, stamps, postcards, etc. reflecting the history, culture and cultural relics of Liangzhou.

5 folk embroidery, paper-cutting, all kinds of handmade crafts.

Collection method

1 To all the tourism products manufacturers, sales points and individuals in the district.

2 The propaganda committee provides propaganda, and the relevant units and individuals operate in a free manner.

2. The product exhibition product exhibition adheres to the principle of “beautiful, generous, and economical and frugal”. Place tourism products that show the historical and cultural connotations and regional characteristics of our district.

1 Exhibition content: tourism goods, paintings and paintings, cultural tourism books, folk handicrafts, etc.

2 Exhibition requirements: Units or individuals who enter the exhibition area to display and display products, according to the unified requirements, print the propaganda materials reflecting the enterprises and products, including the project promotion materials that need to be promoted and developed, and distribute the products to the customers in the region and abroad. Expand publicity and look for business opportunities for cooperation and development. The unit participating in the product exhibition and sales is responsible for preparing a certain number of products for on-site sales during the festival; all kinds of products should be equipped with corresponding product specifications and related products after-sales service commitment materials to provide quality services for the exhibition.

3 Interpreter: Select 2 of the guided tour guides and commentators from the “Meeting Festival”.

Fourth, work progress:

1. From July 1st to July 4th, take out the cultural tourism product exhibition plan, determine the products to be exhibited, and report to the product exhibition group of the district;

2. From July 5th to July 15th, the company will collect exhibitors for the society;

3. Organize the exhibition from July 10th to July 23rd;

4. Preview from July 24th to July 27th;

5. From July 28th to July 30th, the exhibition will be held;

6. From July 31st to August 1st, the exhibition will be withdrawn and the products will be returned.

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