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Jewelry store five sales promotion plan


Originating from May 1 this year, it is a special day. It is the last small holiday festival before the Beijing Olympics, and it coincides with the 100-day countdown to the Olympics. Paying attention to social hotspots, serving the society, and being a responsible social citizen have always been the starting point of business management. Therefore, this event will closely follow the big event of the Olympic Games, in order to achieve the goal of “care for the Olympics, support the Olympics, and start from the side”. , starting from me, the role model.

Event theme to cheer the torch to support the Olympics Blessing Beijing ————Jiahua Jewelry May 1 Olympic theme public relations activities

Activity time
April 20 - May 20

Active subject
2010 Volunteer Strategic Partner

Activities
Partyi "Olympic Flames Domestic Passing Mission" members open recruitment activities

Member rights
☆ Members of the cheering group can go to the torch relay site under the organization of Hong Kong Jiahua Jewelry to experience the golden glory and sacredness, passion and dreams.
☆ The full cost of the members will be borne by the Hong Kong Jiahua Jewelry Retail Store/Specialty.

You can apply to become a member of the cheering group after you have purchased the Kwong Jewelry for more than RMB 2010.

Partyii Olympic Newcomer Olympic Witness Blessing 100% Event

After the newcomers purchase Jiahua Jewelry for 4016 yuan, they will have the opportunity to receive our Olympic blessing gift package: go to the Beijing Olympics to experience the Olympic passion, and have a honeymoon trip that is unforgettable and worthy of collection.

Party iii Labor Day + Olympics 100 Days Double Passion Double Reward Consumer Activities After purchase, Jiahua Jewelry will be sold for 510 yuan and cash for 88 yuan. And so on, surprises don't stop.

Party iv "You and I Olympics Common Blessings for the Olympics" charity activities support the Beijing Olympics, write down your words about the Olympics and blessings in Beijing, tell us, tell everyone, warm each other. Ten thousand blessings are concentrated!

Your blessings will be published in the future dm list. We will also express your gratitude for your support. The 50th day of the Olympic Games and the opening day of the Olympic Games will be announced the "Most Olympics Greetings" award. The prizes are Olympic licensed products and limited edition. Edition goods.

Party v “Green Olympics Supporting the Environment, I am the First” event. If you purchase Jiahua Jewelry, you will receive an Olympic licensed product – a genuine green shopping bag.

Unified collection time: June 1, 2019

Special note: Partyi, partyii, partyiii consumers can only choose to participate in an event, not at the same time.

This event supports the website:
Www.beijing2010.cn
Www.2010eshop.cn

Proposer: Chen Jinxuan / Blunt Primary Marketing Studio 2010-4-16

Attached: "Considerations for Licensed Retail Stores/Counter Activities"

Licensed retail store / counter activity notes

The theme of this event promotion / slogan This year's May 1st **** shop shopping does not give gifts, gifts only send cash and Olympic precious gifts!

Promotion / promotion methods
Dm single printed and distributed shop door posted poster shop door hanging banner propaganda car parade broadcast publicity TV floating word propaganda

The event preparation store manager should train the whole store staff, and the shopping guide should be able to explain to the customer:
Why does the activity engage in the meaning and value activities of customer engagement activities?

On the 100th countdown to the Olympics, the Olympic countdown card was set up outside the store and the Olympic Wishing Wall was prepared.

Special description of store music: Olympic theme songs, such as "we are ready", "Qianshan Wanshui", etc.

On April 30th, the qualified store can hold the Olympic sales and service launching ceremony and launch conference, ignite the torch, attract the attention of consumers and society, and build momentum and pave the way for the next stage of marketing activities.

The gifts referred to by partyv are provided by the Hong Kong Jiahua Jewelry Consumer Service Center.

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