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Mall New Year Promotion Plan


Highlights of the event:

January and February 2019 will be the peak of commodity sales, integrating the end of the year promotion, New Year's Day promotion, New Year promotion, Spring Festival promotion, on the one hand, winter clothing, jewelry, home appliances and other seasonal products will be hot, another In terms of the promotion of new-year goods, it will also usher in a peak. In addition to promoting sales around a set of target customers, we also need to launch special promotions for members, group purchases, and families. At the same time, in the promotion of various product promotion activities, it is also necessary to attract people's atmosphere through cultural activities to promote the New Year atmosphere, and also to organize some public welfare activities to enhance the image of the mall.

Activities:

First, the New Year surprise exchange price

2011=200+8=XX+8=?

Shopping for over 200 yuan, plus 8 yuan can be exchanged for goods worth 18 yuan;

Shopping is over XX yuan, plus 8 yuan can be exchanged for goods worth 88 yuan

Instructions:

With the purchase of small tickets to the service desk side to redeem the goods, and stamped on the small ticket to show invalid, if a product has been renewed, can be replaced with the same value goods.

Second, 噼里啪啦迎新年

If you spend more than 200 yuan in the mall, you can puncture the balloon and have a lottery ticket in the balloon.

More than 400 yuan tied two, and so on, a single ticket is limited to 10.

Lottery setting:

First prize: 5 elephants and 2 prizes are marked on the lottery, and the prize is a gift or coupon worth XX yuan;

Second prize: 4 elephants, 5, prize value of 500 yuan;

Third prize: 3 elephants, 10, prizes worth 200 yuan;

Fourth prize: 2 elephants, 20 prizes, worth 50 yuan;

Fifth prize: 1 elephant, the prize is worth 10 yuan.

Instructions:

You can circle an area in the mall, where balloons of various colors are placed, and the customer enters the balloon with the shopping ticket.

Third, shopping to send mugs - feel the warmth of the moment

When the image is printed on the t-shirt has become no longer fresh, as the fashion continues to change, people began to popularize their favorite images and their photos or pictures of friends and relatives printed on the ceramic cup, also known as Mark The cup, accompanied by every day, can always feel the comfort or the warmth of the rogue. Activity target customer group: Focus on young couples or family of three, print photos of lovers or family photos on the cup, so that people you like can be with you at all times.

With a purchase of over 300 yuan, you can give a mug. Customers can choose to print their favorite pictures or photos of lovers or photos of loved ones on the mug. Each mug costs about 5 yuan. Lili stands out, stands ready, and reflects the personality charm. It can be used as a special cup for yourself, and it is also a gift from young people.

The equipment can be rented from a professional color printing shop or jointly with a professional color printing shop.

Four, one worth a thousand dollars - we listen to your heart

It will be very necessary to let the old people come to the end of the new year and listen to the opinions of customers. It will help the mall to better summarize and reflect on the past year, and also help the mall to be new. In the year to know how to better improve and improve themselves. At the same time, this will also let customers feel the sincerity of xx.

Two days on weekends, Mr. Li and Xie Zong personally sit down and listen to the opinions and suggestions of the customers. All the customers who give suggestions are given a beautiful gift, and those who have made good suggestions can give 1,000 yuan after the event. Reward, and will be announced the next day. If you feel that the advice is particularly good, you can also give a reward of 1,000 yuan on the spot. For those customers who have made good comments and suggestions, the mall can also be employed as a part-time supervisor.

Instructions:

a. The location can be selected at the elevator on the first or second floor of the central hall of the mall or on the side of the service desk. Prepare a proposal and prepare pens, chairs, tables, etc.

b. The specific reward amount can also be determined according to the strength of the mall itself, but of course the higher the amount, the greater the attraction, the so-called "reward, there must be cowards."

c. Choosing the mall's CEO to sit on duty is a reflection of the sincerity of the mall, but the boss and vice president are on duty.

V. Other activities

New Year Gift Show:

Gifts and merchandise related to the Olympics, with Olympic mascot motifs.

New Year's charity event:

In the community, donate money to build community public facilities, and you can focus on the public and activities for the elderly and children.

Braided scarf teaching:

Cold winter, weaving a warm scarf for the beloved, do you know how to weave a scarf? Invite professionals to explain how to weave scarves at the mall and provide materials for customers to purchase.

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