Logistics News Internship Report

I have been in a hurry to the logistics newspaper for almost a month. I can't wait to write my own feelings and feelings. Especially in the form of words to express and record, it seems so urgent.

Early ignorance to clarity

On May 21st, after the introduction of Ci’s introduction to the modern logistics newspaper, the first feeling of moving into the editorial department was always memorable. From the enthusiasm and friendliness of my colleagues to the freshness and harmony of the working environment, I feel warm and sincere, a sense of superiority without restraint and no pressure makes me like it.

Under the leadership of Director Han, I started my own apprenticeship.

First of all, it is important to have an in-depth understanding of newspaper positioning. Modern logistics newspapers, as the name suggests, the so-called logistics, popular speaking is the flow of goods from the supply to the receiving entity. According to the actual needs, the transportation, storage, loading and unloading, packaging, distribution and other functions of the assembly process, and steel logistics is specifically the flow of steel products, we are concerned about the latest information in this flow process, from production Raw materials supply to a range of dynamic information from the corporate move to market demand.

I just arrived at the newspaper, I am not very clear about this positioning. Under the advice of Director Han, I spent almost a week to read a lot of recent newspapers, as well as the digital newspaper of my newspaper, Sina Finance Channel, China United Steel.

Of course, in order to supplement the lack of professionalism, I also read the "Professional Writing Report", "Economic Interview", "Modern Logistics Tutorial", "Macro, Individual Economics" textbook.

I saw a large section of steel and related industry news of the upstream and downstream, I am "mons", and I have been doing social education news for a while in the "Hebei Youth Daily", which are some popular and popular news. And I personally think that the newspapers that are in front of me are obviously professional and in-depth economic reports. From this perspective, I have to hint that I want to change the concept of writing and reporting in the Youth Daily.

I started a detailed study. The modern logistics report was mainly published on Tuesday and Thursday. Under normal circumstances, on Tuesday, the first to third editions are the front page news, news reviews, and special reports. As well as the forums, the classics, the industry, and other fixed editions, there are also fixed layouts such as talks, industry organizations, and forums. On Thursday, one to three editions, there is basically no change, except for the fixed layout blue sea, market plates, building materials, non-ferrous metals and so on.

My personal work is mainly to assist the director of the "Blue Ocean" section, the blue ocean total four layouts, including upstream and downstream industry chain, e-commerce, finance and so on.

In the first week of the trainee, I caught up with the graduation ceremony, awarded a degree, and left the school to find a house. I said that I was ignorant this week. Apart from my understanding of the newspaper work, I came from the complexity, sentimentality and loss of college students after graduation. Intertwined emotions.

Learning from the middle to recognizing

Looking at the students who lived together day and night, they set foot on the departing train, the smile of the past, the farewell of today. A force motivates me to struggle and work hard. Once again, I found the stubborn will of the postgraduate.

The first manuscript I published was the news of coal in the upstream industry chain of steel. "Steel demand drives coal prices. The cost pressure of steel enterprises will continue." At the beginning, I only knew that coal prices had skyrocketed during the first period, and then became the focus of major financial media.

Later, through the network browsing, reading coal and other related dynamic news and analysis reports, I finally found the point of contact between coal and steel in reading. The theme is fixed, and then the interview is a problem.

The “seven copies, three copies” in the media industry can highlight the importance of interviews. A successful manuscript lacks the important part of the interview, which is the “closed-door” news, especially empty, unreal, non-live, and unconvincing. The first time I realized this, I started to interview.

The first step is to contact and search for interviewees. Because of the recent work in this area, the interpersonal circle is not widespread. Through a large number of online contact with coal industry experts, I finally arrived at the Galaxy Securities researcher, postdoctoral fellow Tian Shuhua, and later learned that he is the leader of the coal industry.

The second step is to draw up an interview outline. In fact, most of the time, this step can be done first. After the appointment of Dr. Hao Tian, ​​I began to draft the "Interview Letter." Specifically, it includes polite language, and the issues related to interviews should be concise, profound, clear, and final details such as signatures and signatures. The "Interview Letter" must be sent to the interviewee in advance, and indicate the deadline for requesting the reply. For the first time, I have neglected the problem until the newspaper immediately receives the typesetting and deadline for the reply, and quickly edits the manuscript, which is laborious and laborious. .

The third step, while waiting for the reply, I pay attention to relevant news in this regard in time to prevent the news from “recurring” and losing the first report. At the same time, I interviewed other people in the coal industry on the core issue of the impact of rising coal prices on the steel industry. I understood most of the views and opinions, and the necessary views were included in the editorial writing.

The fourth step is to edit the manuscript. Look for "highlights" from the content of the interview. Find words that stand out from the crowd and quote them directly. After interviewing Dr. Tian, ​​Dr. Tian clearly stated that “China is likely to become a net importer of coal in XX,” and seize this point to enroll the report and enhance the influence of the report.

However, during the writing of this first manuscript, I ignored the key interviews with steel. This is the purpose of the newspaper. As a publication on steel logistics, we must always focus on “steel”.

Coal, this manuscript was later published by the director of the Han Dynasty.

The next "crude abduction of the global economic growth trend in the short-term does not change", from collecting information to interviews, writing, preparation for almost a week. But the manuscript that made me feel good this week is that the "electric coal price intervention policy is reasonable after spending less than an hour later?" 》. At first, it was initiated from Dr. Tian’s "Coal price should not be" draft, and then found different opinions expressed by major securities research institutes. After careful integration, the report form of the big talk about the same issue was released. Although this manuscript is a comprehensive report, it has a clear viewpoint and proper timing. It is very practical and meaningful.

Step in - mature

With the deepening of the understanding and the clear positioning of the newspaper, in less than a week, I was able to write the "Money Valve Tightening Steel Plates" and the editor's short comment on "How Steel Enterprises Should Deal with".

The manuscript has been written the day before the manuscript is published. The original title is "The monetary policy is unchanged from the tight direction." When I opened the manuscript review again the next day, I suddenly realized that there were too many interview imperfections. I used an afternoon interview with Dr. Cheng Shi, Ph.D., Oriental Securities analyst Liu Wenliang, Wugang Jinhengxing Trading Company Manager, Haidong. Ye Haitao, the futures business department of Beijing, conducted a comprehensive interview on whether to continue to tighten the monetary policy to the steel industry by mail, qq or telephone. Finally, organize and merge to form the current manuscript.

However, after publication, it found that there are still shortcomings. Because of its deep and large-scale manuscripts, it highlights its comprehensive, profound and multi-angle advantages, while burying the "novelty" of information, resulting in long, obsolete and aimless manuscripts. Lose the theme, even "bright spots."

At this point, I must pay attention to correcting it later.

As for the short comment on "How should steel enterprises respond?", since I personally don't think that newcomers who have just worked as editors can publish their thoughts on sharp opinions, this is mainly a suggestive article. How should steel companies continue to respond? Some personal suggestions made by tight monetary policy. The experience, experience and overall grasp of the reporter are the minimum necessary conditions for a commentator.

Insufficient

Through a month of internship, I found out that there are still many shortcomings in my body, regardless of journalism theory or practical interview experience. Specifically:

1. It is not accurate enough to grasp the core position of the newspaper. Steel logistics must bear in mind the two core concepts of “steel” and “logistics”, especially in the news of the upstream and downstream industries of steel, often overlooking the cross-interview with steel. The first manuscript I wrote made this mistake.

2, their knowledge is not rich enough. I regret that during my time at school, I did not expand my knowledge. In particular, economic, social and cultural knowledge, although also selected "total economics", did not study hard. It’s really "there is less hate when the book is used."

3. The interview face is too limited and single. This kind of thinking mode needs to be adjusted. For example, "The money valve is tightened to the steel plate." After I wrote it, I felt good. The second day after the final draft, I found that the interview was too restrictive. I should take a comprehensive and comprehensive view of the tight monetary policy. Considering the newspapers that belong to them, it is more important to cross-examine the monetary policy and the steel industry.

4. Recently, these manuscripts have a common problem, and the number of words is too large. It seems lengthy and has no subject. This should blame me for the initial understanding of the layout. Initial understanding of the modern logistics report, the total feel of the layout, layout is too large, should be on the strength of the manuscript, and do more depth of the manuscript to fill the layout. This is not correct. The news articles require "new", "quasi", "fine" and "real" features. I thought that this requirement was only applicable to the public and Evening News Metropolis Daily. In fact, this is a basic requirement for the press release of the news unit. I will correct this misunderstanding later.

5, just graduated, the mood is relatively heavy, almost a month, there is almost nothing to say, in addition to their own work, is to learn financial knowledge.

Feeling

Taking the modern logistics report, I personally feel:

1. There is not a lot of news on the first page. The reporters have less interviews. Most of them are the integration and editing of second-hand news. Without personal interviews, I lost the basic sense of the news and the true and timely features of the news. This Wang Yabin reporter is very good at grasping this.

2, not enough depth. As a steel professional newspaper, we should dig deeper into the frontier and dynamic information of steel to achieve comprehensive and multi-angle comprehensive reports. Professional newspapers, different from evening newspapers and metropolitan newspapers, have the greatest feature: they have the depth and can provide professional guidance and guidance to the target group. In other words, the news that is written should bring practical reference value to the upstream and downstream producers and sellers of steel. This is also the key to maintaining the customer base and expanding the customer base after the newspaper. This point Yang Shixin reporter grasped very well.

3. The layout of the layout is slightly complicated. The positioning of each version and the title of the head is often inconsistent with the content. In other words, the boundaries of each layout are not very clear. There is a situation where a manuscript can be placed at the same time. For example, a coal manuscript can be placed in the classic version, or it can be placed in the blue sea version. Featured version. Of course, the consequence of this is that the editors responsible for editing and writing news are prone to collisions. It is recommended to re-examine, carefully plan, and carefully locate the division of labor.

summary

In the past month, through the multi-faceted study, the modern logistics newspaper has been deeply recognized and improved, but it has also found that it has many shortcomings. Both experience and understanding need to be improved. If the newspaper considers using me, I would like to further study the various sections of the newspaper. The initial idea is to set up a "focus-observation" version on Thursday's 7th and 8th editions, mainly in line with Yang Jie's interpretation of some steel focus and hot topics. Analysis, in order to enhance the depth of my report.

Although, I can't send too many time-sensitive news in one time, I can send some comprehensive and comprehensive articles afterwards to supplement the shortcomings of short messages, and at the same time provide good guidance and advice to the customer group. I believe the steel industry. Readers need this kind of interpretation report.

If the newspaper considers that I have insufficient personal deficiencies and is not qualified for the work of this newspaper, please show the leadership, I will continue to work hard to correct, whether it is to continue to leave this internship or leave.

Speech

salute

Modern Logistics News Intern reporter Wang Jing