Fortune Story: Earn 20,000 or lose 80,000

Fortune Story: Earn 20,000 or lose 80,000

In the early 1980s, with the spring breeze of reform, the whole country showed a thriving scene. A young teacher in a middle school in Huai'an, Jiangsu Province, resigned and jumped into the business sea because of his desire for entrepreneurship.
At that time, many companies were openly recruiting to the public. The young teacher passed the screening and made a factory manager in a local company. In the ten years since then, he has served in seven state-owned enterprises. Which company can't go on, he will go to which company to help it. He himself also accumulated some wealth and experience in the practice of this decade, and in 1996 set up his own company. After a year of hard work and fluency, he realized that doing business cannot rely on "hard work" and must have a unique vision!
At that time, the expressways were being built everywhere. After analysis, young people must be sure to participate in the construction of the expressway, so they will continue to go to Nanjing to find opportunities. Finally, he got an order with a total of 294,000 yuan. The project involved the construction of three small culverts with a construction period of 140 days. In fact, this is a project that no one wants to pick up, because after five subcontracting, the management fee has been turned over as high as 36%. To complete this project, you have to pay 50,000 yuan.
However, it is such a project, the young man still took it as a treasure. Almost all of his peers secretly ridiculed that he didn't know how to do business, but he didn't take these ridicules as one thing. After returning to the company, several of his men could not understand. After a few private estimates, they said: "If you can subtly cut the point and reduce the amount of materials, this project would have to pay 50,000 yuan. 20000!"
After listening to these suggestions, the young man who was the boss said, he said: "You can't make this 20,000 yuan!" Then he said an idea that made everyone unbelievable: "I don't want to cut corners to earn 2 10,000, it is better to do everything as normal, and lose 50,000; and everything will be paid 50,000 yuan as normal, it is better to repair these 3 culverts with the fastest speed, the best quality, the biggest cost, and lose 80,000! ”
"This is not doing business, but digging the grave!" Those loyal men said both anxiously and enthusiastically.
"What we are going to do now is not to make money, but to build integrity! Today's integrity is tomorrow's market!" The young man finished, immediately announced that everything was carried out according to his own plan, and thunder did not move!
These words also made the subordinates suddenly open and cheerful, and they all invested in the project with the most positive attitude. It took only 120 days and the culvert was completed with perfection. When the engineering headquarters and the general contractor inspected the project, they found that the three culverts were indeed impeccable. When they saw it, they immediately looked at the young man and decided to give him all the supporting projects in the future.
In this way, the young people obtained all the supporting engineering rights on this expressway. When the expressway was completed, his company removed the management fee and earned a net profit of 8 million yuan. This result made the people who laughed at him horrified, and what they didn't even think about was that young people also got something more valuable than 8 million yuan, that is, word of mouth, spread from the city to the province. Popular.
With a fame, young people quickly began to undertake engineering orders of hundreds of billions of yuan. In his thinking that "Today's integrity is the market of tomorrow", the young business empire has gained a strong momentum. By 2005, he had orders of 270 billion, which is equivalent to the GDP of 10 cities in the central region. At that time, he appeared on the list of Hurun China's richest people list with a value of 12.5 billion. Yes, he is known as "Asia's most creative Chinese business leader" and Yan Jiehe, who is the CEO of China Pacific Construction Group Co., Ltd.!
Every time I talked about the choice of "earning 20,000" or "losing 80,000", Yan Jiehe would say: "It is a small brain to earn 20,000, but it is great wisdom to pay 80,000! Whether you are doing things or doing business, You can only rely on the great wisdom of being practical and ingenious, and you can’t rely on your little brains to go down the road!"