2019 shopping mall supermarket Thanksgiving promotion program

First, the purpose of the event:

1.xx The origin of Thanksgiving: Since 2019, xx will launch a large-scale “Thanksgiving Day” promotion campaign in October with strong strength and brand appeal. This is the three major promotional activities of xx that are in line with the "Hundred Regiments" and "August Main Event". It is a powerful promotional brand of xx. During the Thanksgiving event, xx will work with a number of partners to select high-priced low-priced goods and series of special offers to provide a rich shopping feast for the xx people.

Second, the theme of the event: xx sixth Thanksgiving Day grand opening!

Third, the event time: November 20 to November 29, 2019

Fourth, the content of the event:

Activity 1: Golden Autumn Thanksgiving - Thanksgiving

Autumn and winter goods, new listing, the 6th Thanksgiving Day grand opening, during the Thanksgiving period, wearing goods, department stores, home appliances, the whole price of Thanksgiving, the price is lowered to the end, a good opportunity once a year, not to be missed.

Activity 2: True Emotions---Package

During the Thanksgiving period, 100 customers who enter the store every day, after purchasing 20 yuan, can get a Thanksgiving gift package by ticket to the first floor service desk.

Activity 3: Affordable Thanksgiving Heart---Send coupons

During the Thanksgiving period, the supermarket shopping for 39 yuan, clothing, department stores, home appliances category of 88 yuan to give Huacheng food square fat cattle 10 yuan vouchers, and so on, a single ticket is limited to five.

Activity 4: Groom Thanksgiving Day---Buy Gifts h

During Thanksgiving, the groom's suit sent Hao Li, 298 yuan for socks, 498 yuan for a tie, 598 yuan for a belt, 998 yuan for a shirt, 1598 yuan for a shirt. Belt, 3,000 yuan for 498 yuan casual wear One piece.

The groom's casual wear was 60% off the whole venue, and the clothing trade-in event was introduced: a set of old suit discount: 150 yuan, single-piece discount: 100 yuan.

Activity 5: Thanksgiving Declaration - Blessings!

Thanksgiving, thanksgiving, gratefulness, gratitude, in this grateful moment, let us leave our blessings on our loved ones, friends, and lovers on the grateful scroll, expressing our grateful heart.

Fifth, advertising:

Serial number item location note

1 TV station advertisement, flying word advertisement, TV station media broadcast time: October 26 to November 2

2 Meteorological Bureau Advertising TV Station Media Play Time: October 26 to November 2

3dm activity content generous 8 open 2 4 page code

5 Thanksgiving price card 15,000 copies of the whole building. 7*14=110,00017*25=500

6 inkjet hall activities

7 broadcast service desk broadcasts the entire building: promotional information

8 store kanban full building main channel kanban hanging, etc.

9 land stickers, the main channel of the whole store

10 door stickers on the first floor of all access doors

11 exterior kanban East Gate, Round Gate, South Gate Grand Kanban Photo Board