Beijing Cool Car Festival Highlights VCD Draft

Total length 15 minutes

Title: The cool car logo is knocked out by a cartoon cool car or a cool car is transformed into a cool car logo, reflecting the sense of fashion.

Title: Beijing Cool Car Festival;

Cool car, cool people, cool life car show, people show, entertainment show

text:

[Voiceover] In 2002, the northern automobile trading market first proposed the concept of “automobile entertainment economy” in the field of automobile circulation. In August, Beijing Automobile Distribution Association and Beijing North Auto Trading Market successfully held the “Beijing First Cool Car Show Contest”. The competition centered on the "automotive entertainment economy" and demonstrated the cool car culture with the modified locomotives, cars and off-road vehicles.

[Screen] 02 cool car show contest highlights people, cars

[Voiceover] In 2003, the two sides once again jointly launched the "Beijing First Cool Car Festival". From that day on, the car culture event of car show, people show and entertainment show with cool cars, cool people and cool life will be heard. Beijing.

[Screen] In the 03th year of the Cool Car Festival, the scene of the opening ceremony was selected and the atmosphere was heated.

[Voiceover] In 2004, the Cool Car Festival once again became the focus of attention, and more than three months of time to express the cool car culture, nearly 20 unit activities made the riders dizzying.

[Screen] Backplane replacement for each title activity

[Voiceover] The success of the Cool Car Festival was strongly supported by the Beijing Municipal Administration of Industry and Commerce and the Beijing Automobile Distribution Association. They highly valued the cultural and recreational activities of a series of active automobile trading markets organized by the Northern Market.

[Screen] Original sound broadcasting branch and association leader speech

[Subtitles] Indicate the position and name of the speech leader, and summarize the contents of the speech in small words below the screen.

[Voiceover] The Cool Car Festival is based on the theme of “Cool Car Cool People Cool Life, Car Show People Show Entertainment Show”, mainly in the form of exhibitions and events. The display part uses the "car behavior art" to express it. Among them, the "Sino-Foreign SUV Exhibition" is the most eye-catching. The two-time Chinese and foreign SUV exhibitions attract domestic and foreign models to participate actively. The participating models include Land Rover, Ford, and Fear. Chevrolet, Grand Cherokee, Tuareg, Mitsubishi Speed ​​Run, Paladin, Cheetah, Panther, Pajero, Great Wall, BMW X5, Toyota, Maverick, Volvo, Ssangyong Rest, Renault, etc. More than 40 domestic and foreign More than 100 models of the SUV. In addition, a series of theme car exhibitions, such as the family car big exhibition, car big exhibition, etc.

[Screen] Mainly based on the two SUV exhibitions, supplemented by other auto shows.

[Subtitle] The brand effect word appears in the loop.

[Voiceover] The section of the Cool Car Festival is even more exciting. Especially the Cool Car Show Contest is the most anticipated race for the modified drivers. It is divided into SUV group, car group and locomotive group. The components are two wheel sets and three wheel sets. In the cool car show contest, people can watch the cool car, feel the surprise, experience the fashion, the scene is so memorable, the amphibious car shows up, the modified Geely looks like Toyota, the hundred years Harley Qiqi appeared... all this It seems so incredible, and it is indeed around us.

[Screen] 03, 04 cool car section car logo, cool car show, amphibious car show, century-old Harley locomotive show, display as many modified car pictures as possible.

[Voiceover] Every cool car has an intriguing story. Every cool person has an unusual experience. After three cool car show contests, under the aura of cool culture, many like-minded people came together. They will inject more colors into this layer of aura, let us remember their names.

[Screen] List the award-winning cool cars with text annotations, club names and winners' names.

[Voiceover] Their costumes are fashionable, their philosophy is pioneer, understanding the cool cars, and listening to what they say.

[Screen] Interview with Li Xin, Yang Lan, Li Juan, Zhang Yulin, Li Chao, etc.

[Voiceover] They advocate a relaxed and natural life. They come from various car clubs. They are friendly, kind, and express their love for the car and their yearning for life in their own unique way. I remember that when I was away from the city, the outdoor carnival of the Cool Car Festival, which was performed in the historical and cultural resort of Hebei Qingxi Mausoleum, made the modern civilization and the ancient culture collide with each other, and at the same time, it sounded the bell of the closing ceremony.

[Screen] Outdoor photo and screen; performance of the club's screen; second cool car festival closing screen.

[Voiceover] In 2004, the Cool Car Festival began to implement commercial operations, and successively held the "Sina Cup" cool car show network selection, "American Shuanghuang Cup" cool car show contest, "Global Auto Weekly Cup" car body color paste contest, The "Five A Car Cup" car interior competition, a series of exciting events should be overwhelmed. It can be said that the Cool Car Festival has gathered a large number of automobile manufacturers, car dealers, auto suppliers, car clubs, news media and many consumers to form a huge car culture event.

[Screen] The activity segment of the title company and the compilation of the title company

[Voiceover] Although the Cool Car Festival was held in Beijing, the "Cool in My Eyes" Children's Painting Competition and the Cool Car Show Photo Contest have achieved time and space connections between the Internet, attracting Hubei, Hunan, Zhejiang and other countries. Fans from big cities are widely involved. They use the plane to express the three-dimensionality of the cool car, and record the vividness of the cool car festival in an instant. Children's pens are full of childlikeness, and the photographer's camera captures a wonderful moment.

[Screen] Children's Painting Competition works and some photos, photography works, computer display pages of small authors

[Voiceover] The Beijing Cool Car Festival has aroused extensive and profound influence in the society. During the Cool Car Festival, the media has given great attention to CCTV, Beijing TV, Beijing Youth Daily, Beijing Evening News, and Sina.com. A large number of news reports were conducted by hundreds of media such as Sohu. Among them, the Central People’s Broadcasting Station “The Voice of the City” broadcast lively the closing ceremony of the first Beijing Cool Car Festival, which lasted for three hours. According to incomplete statistics, the coverage of the Cool Car Festival's plane, Internet publishing and reprinting, television and radio coverage reached nearly 900 times.

[Screen] Live music, live interviews, media interviews, articles, online articles, etc.

[Voiceover] It can be said that the Cool Car Festival has formed a wave of car entertainment economy. It is a new interpretation of the car culture, attracting all aspects of the eye, through the car display, motor sports, car culture, car entertainment and other means to make the car entertainment economy The role of the company is becoming more and more obvious. On the basis of expanding its connotation, it provides space for the majority of fans and riders to show themselves, open up new ideas for car operators, and promote sales and communication.

[Screen] Auto show screen; disassembly and disassembly tent screen and signature screen at the closing ceremony of the first Cool Car Festival;

[Voiceover] Cool Car Festival has become a never-ending event in the northern automobile trading market. Let us meet and join the 2005 Beijing 3rd Cool Car Festival to jointly set off the climax of automobile culture and automobile entertainment economy.

[Screen] On the closing ceremony, Li’s speech and wave gestures; “Meeting 2005” and “Beijing 3rd Cool Car Festival” alternately float on the screen, with the bloom of the fireworks