Secretarial knowledge > negotiation skills

How to use the language skills of negotiation


The use of negotiating language skills in marketing negotiations not only wins the desired negotiation effect, but also leads to high growth in turnover. One of the believers asked the priest: "Can I smoke while praying?" His request was severely reprimanded by the priest. Another believer went to the priest again: "Can I pray while smoking?" The request of the latter believer was allowed, and the smoke was smoked leisurely. The purpose and content of the two believers' questions are exactly the same, except that the negotiation language is expressed differently, but the result is the opposite. From this point of view, the expression skills are brilliant in order to win the desired negotiation effect. The use of negotiating language skills in marketing negotiations can lead to high growth in turnover. Coffee and milk are being run in a shopping mall lounge. At first the waiter always asks the customer: "Mr., do you drink coffee?" Or: "Mr., drink milk?" Its sales are flat. Later, the boss asked the waiter to change the way to ask, "Mr., coffee or milk?" As a result, his sales increased. The reason is that the first question is easy to get a negative answer, and the latter is a choice. In most cases, the customer will choose one. When you think of a company holding a position, you want an annual salary of 20,000 yuan, and the boss can only give you a maximum of 15,000 yuan. If the boss says "Do you want to do whatever you want?", there is an attack, you may turn your head and leave. In fact, the boss often does not say that, but says to you: "Give your salary, it is very reasonable. Anyway, in this level, I can only pay you 10,000 to 15,000 yuan. How much do you want?" Obviously, you will say "15,000 yuan", and the boss does not seem to agree: "How about 13,000 yuan." You continue to insist on 15,000 yuan. The result is that the boss surrendered. On the surface, you seem to have the upper hand and are complacent. In fact, the boss has used selective questioning skills, but you have given up the opportunity to win 20,000 yuan. Do you use language skills when you negotiate with the store owner as a customer? Let's take a look at a joke first. On one occasion, a woman dressed as a lady took a dog to board the bus. She asked the conductor. "Can I buy a ticket for the dog and let it sit in the same seat as the person?" The conductor said: "Yes, but It must also put your feet on the ground like a human being." The conductor did not negate the reply, but proposed an additional condition: like a person, put his feet on the ground, limit the other, and subdue the other. It is not difficult to learn to negotiate. As long as you study hard and master the relevant negotiation skills and strategies, you will be able to become a master of negotiation. Source: Qianlong Net

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