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Promotion work summary


On the 5th and 6th of this month, a two-day promotion was held at xx. The theme of the promotion is “Coffee Cola, Happy Walk”, which is mainly to promote Wahaha's new product, Coke. The event is very successful and makes this new product a household name.
These two days are the best weather since this week. The rare good weather provided the conditions for success. Under the superior conditions, we have built a large stage with the image of coffee cola products. Please come to Dandong's powerful band and dance group. The humor of the host and the passionate performance of the dancers have increased the promotion of the products and received consumption. The praise of the people. Ten exquisite trade fairs around the scene and 10 well-dressed promoters add to the atmosphere. The sun umbrella with the characteristics of Wahaha company provides customers with a shade place, which is convenient for customers to watch large-scale performances on the spot. The center's award-winning area has attracted a large number of consumers' attention. The publicity newspaper marks our prizes: a first prize, a joyful chair, a second prize, a Wahaha umbrella, a third prize, a Wahaha lunch box, and a fourth prize, a facial tissue. package. These exquisite, practical gifts add to the activity and increase the amount of consumer purchases. The promoters came to the promotion desk early, and the thoughtful and enthusiastic service was highly praised by consumers. The promotion of the promoters and waves became a beautiful scenery in the crowded pedestrian street. The lively atmosphere of the scene allows consumers to stop and watch the show while buying products and drinking products. The interactive event has brought us closer to the gap between our new products and consumers. Consumers taste our new products on site and evaluate our new products. Consumers who have tasted new products have praised and agreed to be a successful new product.
Most of the promoters are college students, providing practical opportunities for college students to make contact with the society, understand the society, and lay a certain foundation for stepping into social work. There are also some people from the society who provide employment opportunities for those who are unemployed. The promoters' efforts in exchange for a successful performance, two days of sales reached more than 600 boxes, a total income of more than 20,000 yuan. The company's leaders are very satisfied with the performance of the promoters, and promise to give a reward of 2 yuan for each box sold. The outstanding performance also has additional bonuses. This reward increases the sales force of the promoters and makes them fully engaged. Go to the promotion work.
Satisfactory results of the event depend on the on-site guidance of the leader and the planning before the event. The scene with the characteristics of coffee cola is inseparable from the careful setting of the leaders and salesmen, and the overall process on the site is orderly. At the same time, the performance of the promoters also laid the foundation for the success of the event. Of course, the success of ~ is inseparable from the strong support of consumers. However, in this activity, there is a phenomenon that does not highlight the characteristics and advantages of the product. The sales volume in the promotion is considerable, and whether there will be considerable sales after the event is worth considering. The two brands of Coca-Cola and Master Kong in Dandong also have certain strengths. We must use the advantages of the products themselves and a lot of publicity to increase the position of products in the hearts of consumers. Not only let consumers know about our products, but also accept our products. In addition, training for promoters should be increased. Every move of the promoters affects the image of the product. Especially at the promotion site, promoters and consumers are face-to-face transactions, and the words and demeanor of promoters are also key factors for successful transactions. The company can educate, train and train in three aspects: knowledge, skills and attitudes. To improve the overall quality of the promoters.

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