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Summary of enrollment work in the first half of the year


The enrollment work in xx years has been more than half. The past enrollment work is summarized as follows:

I. Review of the recruitment process in the first half of xx

Start the "xxx" enrollment work: In the past 8 years, the end of each year and the beginning of the year are the most painstaking hours of my work in a year, and the end of XX year to the beginning of 2019 is no exception. At the end of the year of XX, I reviewed the operation process of the enrollment work in XX year, analyzed and summarized the data in detail, and carried out the “xx” of the enrollment process. In XX, XX, the first to lead a batch of xx x xx to return to visit xx, the first shot of 2019 enrollment began in this way, to achieve the first step of "xx".

In-depth "xx", find out "xx", and draw a detailed "xx battle map": at the end of the month, carry xx printed xx enrollment xx materials and notebook xx I am responsible for the xx area, strictly do xx work with xxxx The basic working principle, the first time xx each xx details, according to the swot analysis method for matrix tactical analysis, on the basis of the confidant gradually reached the "know".

Do a good job of "xx long-term warfare": According to the previous "xx battle map", the xx work of enrollment is carried out in a solid manner, fully utilizing the modern communication means of xx, using xx, xx, xx, xx and xxxx, xxx, xx, xx Communication, combined with psychological knowledge, launched the latest La-Deng marketing tactics in marketing.

Fully carry out "xx": seize the opportunity, take xxxx as the entry point, and fully prepare for all the issues of the 2019 enrollment decisive battle. At the time of xx, completely changing the online application for volunteers could not be combined with the situation of xx, "xxxx", in the form of xx conference, attracting xx to the scene, completely changing xxx's traditional marketing strategy, and fully utilizing "the mother of ancient Chinese marketing" "Li Ziang's smashing the piano to sell the word tactics, and then get the initial victory of the decisive battle.

Second, the results achieved

In 2019, the number of volunteers in the xx region reported that the total number of volunteers exceeded 300.

In 2019, the candidates admitted to the hospital are the highest in the xx area responsible for their own. The Chinese language is divided into xxx points, the admission major is xxxx, the science is divided into xxxxx, and the admission major is xxxx.

In 2019, the total number of students enrolled in xx region exceeded 230.

In 2019, the total number of xx applicants exceeded 50.

In 2019, the total number of individual enrollment candidates ranked first in the hospital.

Third, enrollment work experience and strategy

Make full use of xxx's advanced scientific communication means: on the basis of xx consultation and answer in the past year, and then enrich xx propaganda tactics, through the enrichment of xx tactics, the xx consulting method is thorough, refined, detailed, and practical. For example: self-built xx and xx combination; xx timing, quantitative, qualitative transmission; xx good use, etc.

Investigate the knowledge of marketing, psychology, and public relations and apply it to the enrollment work: first, change the traditional marketing and sales promotion model, and introduce the new “La-Den marketing tactics” into the enrollment work; Give full play to the psychology knowledge such as the primary cause effect and the near cause effect in psychology, and fully promote it in the enrollment work; once again, refine the knowledge fragments in the modern public relations science that are conducive to enrollment work, paving the way for the enrollment work.

Xx work must be done xx work: xx work should be centered on xx, and admissions work should be like this, and things must be done in person to do xx work is all the xx-centered demand points in the practice of enrollment. For example, communication with xx, including communication with xx, is crucial.

Understand the importance of success or failure by grasping the details: grasp the whole process of enrollment work, capture every detail of the enrollment process, and strive to achieve continuous innovation, timely adjustment of strategies, and continuous improvement of tactics. For example: how to deal with xx, for this strategy, tactical adjustment, change, innovation, and extract the xx skills suitable for you.

Don't put all your eggs in one basket: change the working method from the end to the end, try to learn to open the "xx test field." For example, the xx methods of each region that you are responsible for should be different, and the xx methods of the regions in which they are responsible are different, so that the xx method of the region xxxx is different.

Drawing on the crystallization of collective wisdom and refining the essence of the team: Chairman Mao said: People are more powerful. I think that the sentence he said is not just from quantity. We should analyze it from a more in-depth perspective, that is Ten stinkers topped the truth of Zhuge Liang. For example: always pay attention to the work of each member of the group xx methods for analysis and refinement for my use; communicate with the team, learn to listen, I believe that there must be something you are surprised to be worthy of "collection", "play", "harvest".

Fourth, the next admissions work plan

Do a good job in xx and improve the registration rate of new students.

Make full use of the opportunity of xx, xx2019 enrollment work xx.

, appease xx, do xxxx work, stabilize xxxx, do your own little effort to build a harmonious campus and establish a brand college.

Do a good job in recruiting xx in 2019.

V. A little insight into work

I think that our xx staff should study how iso9000 is fully applied to the daily enrollment work, and strive to find the scientific concept of enrollment work, and gradually move closer to the "call to life" realm, truly for the college's brand building xx.

In summary, these are just an overview of my work in the first half of 2019. There are many things wrong, and I hope that the leadership will be axe!

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