Marketing manager responsibility

Part 1: Marketing Department Manager Responsibilities

1. Work on product sales management;
2. Responsible for market development and management;
3. Responsible for the preparation of the monthly sales and budget of the department;
4. Research and improvement of sales management methods;
5. Survey and analysis of product market sales potential;
6. Assessment, appraisal and incentives for the work of subordinates;
7. Statistics and analysis of sales results;
8. Research on peers, customers, and the environment;
9. Responsible for the check of the counter card;
10. Organize analysis and discussion of sales on a regular or irregular basis;
11. Evaluation of sales once every six months;
12. There are personnel recommendation rights and assessment and evaluation rights for subordinates.

Chapter 2: Marketing Department Manager Responsibilities

First, fully perform the functions of the marketing department and organize the implementation of various tasks.
Second, according to the company's strategic development plan and annual business plan, formulate and organize the implementation of natural gas market development plans and sales plans, actively expand market space, increase gas consumption, and optimize gas utilization.
Third, accurately grasp the gas consumption situation and market development trend of various users, compile short-term and medium-term plans for gas consumption and long-term forecast, and sign the annual gas supply contract.
Fourth, improve and standardize various management systems, assessment plans, service specifications and business processes, strengthen business training and quality education, implement standardized services, and continuously improve the efficiency and service standards of the Windows department.
V. Strengthen the supervision of the metering and copying of measuring instruments, improve the gas rate recovery rate and the accuracy of measurement, cooperate with relevant departments to do a good job in gas price inspection and collection, plug loopholes and ensure the safety of funds.
Sixth, standardize and audit all kinds of statements, guarantee the timely, accurate, true and complete of all kinds of statements, and provide information support for company leaders and relevant departments.
Seventh, do a good job in user safety promotion and service work, focus on the safety inspection, service and management of industrial and commercial users, and enhance corporate reputation and social image.
8. Responsible for handling the questions and disputes raised by users to convince people and establish a good social image of the company.
9. Strengthen database, charging system, contract and file management to ensure information security and user information integrity.
X. Do other related work in marketing.

Chapter 3: Marketing Department Manager Responsibilities

01. Comprehensive planning, arrangement, and management of the marketing department.
02. Formulate annual marketing strategies and marketing plans.
03. Coordinate the cooperation relationship between the department and other departments.
04. Formulate the work rules, code of conduct and reward system of the marketing department.
05. Guide, inspect and control the implementation of various tasks in the department.
07. Formulate and supervise the implementation of market planning and budget.
08. Formulate and supervise the implementation of public relations and promotional activities, and plan the annual, quarterly, monthly and special marketing planning.
09. Develop advertising strategies, including annual, quarterly, monthly, and advertising programs for specific events.
10. Scientifically predict and analyze the market and prepare for product development, production and market launch.
11. Develop and supervise the implementation of market research plans.
12. Formulate and supervise the implementation of the new product listing plan and budget.
13. Develop a declaration and review program for each fee.

Chapter 4: Marketing Department Manager Responsibilities

1. Ensure that the company completes various functions, plans and goals for the department and assists in the completion of the company's overall strategy and objectives.
2. Responsible for formulating and continuously improving the work plan of the department, supervising and guiding the implementation to ensure its correct implementation.
3. According to the company's business strategy, establish and effectively implement the marketing plan, implement the marketing strategy, and complete the company's designated marketing objectives.
4. Track market dynamics and other market information, and report to the top management or general manager.
5, to help customers and meet their product design packaging program, HSF requirements, and timely completion of customer specified requirements.
6. Supervise the work of the department to ensure and continuously improve customer satisfaction and establish a good cooperative relationship.
7. Participate in customer opinions/inquiries and seek/research solutions to enhance the interaction of communication and achieve a win-win situation.
8. As a direct window for the company to communicate with customers, timely feedback to customers, coordination of company production and customer communication.
9. Responsible for reviewing sales documents and sales statistics.

Chapter 5: Marketing Department Manager Responsibilities

Organize the company's annual, quarterly, monthly sales plan and sales expense budget, and supervise the implementation;
Organize the investigation of sales of company products and competitor products in the market, comprehensive customer feedback, organize market research and analysis, market opportunity development and partner development; write market research reports and submit to company management;
Prepare an advertising plan directly related to sales and submit it to the general manager's office;
Formulate relevant management systems of the department and supervise and inspect the implementation of subordinates;
Conduct business guidance and job evaluation for subordinates;
The organization establishes a sales statistics account and regularly submits it to the Finance and Statistics Department.