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Market sales work summary


Since XX, he has been engaged in sales work. In the past three years, under the leadership and help of the factory management leadership, coupled with the full assistance of the general staff, he has been based on his own work, dedication, dedication, and hard work, as of December 24, XX, In XX, the sales amount was 134,325 yuan, 39% of the annual sales task was completed, the purchase rate was 49%, the sales unit price was down 15% compared with last year, and the sales and payment recovery rate was 52% and 36% lower than the same period of last year. The experience and feelings of the sales work in the past three years are summarized as follows:
First, earnestly implement job responsibilities and conscientiously perform their duties.
As a sales clerk, his job responsibilities are: 1. Do everything possible to complete regional sales tasks and promptly return the purchase price; 2. Strive to complete the requirements in the sales management method; 3. Responsible for strictly implementing the product delivery procedures; 4 Actively and extensively collect market information and timely report to the leaders; 5, strictly abide by the factory rules and regulations and various rules and regulations; 6, have a high professionalism and a high sense of ownership; 7, complete other tasks assigned by the leadership .
Job responsibilities are the work requirements of employees, and they are also a measure of the quality of work of employees. Since they have been engaged in business work, they have always taken job responsibilities as the standard of action, starting from the point of work, strictly in accordance with the terms of the duties. In the past few years, in business work, you can start with product knowledge, carefully analyze market information and formulate marketing plans in a timely manner while understanding technical knowledge. Secondly, you often communicate with other regional salesmen and communicate diligently. Analyze market conditions, existing problems and solutions to improve together. In the daily affairs work, after receiving the task arranged by the leader, he actively started to complete the task on time on the premise of ensuring the quality of the work.
In short, through several years of practice, it is proved that the business skills and performance of the salesman are essential, and it is the standard for checking the sales and unsuccessful work of the salesman. This year, due to the inspection and acceptance of the power grid in the North Shaanxi system, the project was stopped and the funds for the agricultural power system were not in place. In addition, the lack of business knowledge, business skills, and rapid changes in the market led to poor performance.
Second, clear tasks, take the initiative, and strive to ensure quality and quantity on time.
At work, I always understand that there is only a relationship between the superior and the subordinate. No matter whether it is internal or external, the work of the leadership is not sloppy and sloppy. On the one hand, when actively accepting the leadership intentions and the standards that need to be met, Requirement, strive to complete ahead of the required deadline, on the other hand, actively consider and supplement. For example: 1. In September this year, the Pucheng branch abandoned the lease agreement and stopped production. The estimated accumulation of meteorites in the plant was about 80 tons and barite 20 tons. The tenant has left, for security reasons. The leader instructed to return the materials stored in the branch as soon as possible. After receiving the task, he contacted the vehicle in the afternoon and negotiated the freight rate. The next day, he followed the car to the Pucheng branch, and the three cars were transported twice according to the original plan. In the process of the car, due to the estimated weight is not allowed, after the end of the three cars, about 10 tons left. After reporting the leader in time and obtaining the consent, hire two tricycles from the local area and use the same freight to the remaining materials on the same day. Shipped back, which saves time and reduces costs. 2. In late August of this year, traveling to northern Shaanxi coincided with the bidding for materials of Shendong Power Multi-industry Co., Ltd. The bidding involved the procurement of materials in the future, which was of great importance. After knowing the details, report the leaders in time and send the relevant information as soon as possible. I know very well that this bidding is very important to our factory and ourselves, and I feel that I have not been able to participate in the formal bidding meeting. So I thought about it and started from the relevant departments involved in the bidding of the material procurement unit. Collecting the details of the relevant bidding enterprises and the product supply price to pave the way for bidding, through their unremitting efforts, in the process of bidding, successfully passed the qualification examination, business defense and technical defense, finally worked hard, and finally our factory produced The YH5WS-17/50 type zinc oxide surge arrester won the bid in this bidding, which laid a firm foundation for the future sales of the product.
Third, correctly handle customer complaints and resolve them promptly and properly.
Sales is a long-term and gradual work, and product defects are common, so the salesperson should treat customer complaints correctly, depending on customer complaints, such as product sales are equally important and even worse, and must be handled with care. In the process of product sales , the company strictly implements the sales service commitments in accordance with the factory. When receiving customer complaints, it should first make a good customer complaint record and make a verbal commitment. Secondly, it should report to the leader and relevant departments in time. After the instructions of the leader, the company will formulate a response plan with the relevant department personnel, and at the same time, communicate with the customer in time to make the customer satisfied with the treatment plan.
Fourth, earnestly study the knowledge of our products and related products, and determine the types of products that can be represented according to customer needs.
Familiarity with product knowledge is a prerequisite for doing a good job in sales . In the process of sales , I also pay attention to the learning of product knowledge. I can basically answer the questions about the use, performance and parameters of the products produced by the factory. I can basically use and install the relevant products.
According to the overall arrangement of the factory products, through their own understanding of the northern Shaanxi region, the agent's varieties are divided into two categories: First, high-tech, high value-added products, such as 35KV arresters, 35 fuses and current-limiting fuses, etc. There are problems in the after-sales service of such products; the second is the iron attached files, fittings, bows, cross-arms, etc. for 10KV lines. The amount of such products is large, but the added value is low, and the manufacturers are more difficult to sell .
V. Analysis of electrical products market The northern Shaanxi region is large, but the power grid construction is relatively backward. With the deepening of the power grid transformation, manufacturers have targeted sales targets to the backward regions in the west, and at the same time, the market has been continuously refined and the competition has become increasingly fierce. The power units in northern Shaanxi are mostly agricultural power systems. After several years of reconstruction of rural power grids, the regional market has great potential because the funds are not in place and only 40% of the tasks are completed. The market analysis of the northern Shaanxi region is as follows:

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Market demand analysis Although the market potential is great in the northern Shaanxi region, most county bureaus in the Yan'an area are under the provincial agricultural power system. The material procurement is organized and tendered by the provincial tendering bureau. The Yulin Power Supply Bureau is managed by the provincial agricultural power bureau, but the materials procurement is returned to the province. The tendering bureau unified bidding, the procurement mode is recommended by the bureau to the provincial tendering bureau, and the tendering bureau determines the short-listed manufacturers. Further, the purchasing decision is in the provincial tendering bureau, and our factory has not bid in the provincial tendering bureau. And won the bid, and the county bureaus in Yulin area are under the management of Yulin Power Supply Bureau. Therefore, it is difficult to form scale sales in Yulin Power Supply Bureau and various county bureaus, and it is necessary to work hard in the provincial tendering bureau. According to the information collected so far, whether Yulin Power Supply Bureau continues to renovate the power grid depends on the provincial agricultural power bureau's allocation. The reason is that the funds needed for the transformation in the past few years are guaranteed by the provincial agricultural power bureau to use assets to resist the loan. It has been unable to return the loan interest. According to the analysis of relevant personnel within the bureau, the power grid reconstruction in Yulin area may stop.

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