College student company sales internship summary

Looking back on the sales learning in the classroom in the past, I have a lot of deficiencies. In many realities, the textbooks are not exactly the same as the real work. I firmly believe that the practice of truth, the textbook is just a For reference, I still have a lot of places to improve. I believe that I can do better, keep working hard, and make continuous progress. I believe that the road ahead will definitely go well. It was in this situation that I decided to participate in a sales internship .

The one-month sales internship was over. The internship experience in Baobei area gave me a preliminary understanding and understanding of sales, and I learned a lot from it. Looking back at this month's sales internship , although very tired, but I am very fulfilled, experienced hardships in the work, but also won the joy of success. Sales are mostly small and trivial tasks, and often the details determine the success or failure in the course of work. Sales are not a matter of scenery, the so-called scenery is the brilliant performance of the salesman with hard sweat. Throughout the internship, our main job is to stick to the bottom, to shop with the goods, to transfer goods to the store, the work is cumbersome and difficult, we have clenched our teeth and persisted, learned a lot, and learned that sales are not easy. Over the past month, I have thoroughly realized the entrepreneurial spirit of "40 million".

As a salesperson, the most basic thing is to understand your own products. The salesperson should be aware that our company's main products have 12 flavors: pork bone, raw beef bone, sauce pork bone, sauce beef bone, spicy pork bone, spicy beef bone, hot and sour beef bone. , bone soup chicken juice, bone soup seafood, potato ribs, corn ribs, tomato ribs. There are 7 flavors of the rare bones: braised double cattle, spicy double cattle, hot and sour double cattle, fried pepper double cattle, original chicken ribs, hoof ribs, spicy cabbage pig bones. The holy warrior has six flavors: cumin lamb chops, spicy steak, French chives, Korean barbecue, sizzling beef, and grilled chicken wings. Knowing and knowing the policy is a guarantee of recommended products. The store owner chooses to operate our products to consider a variety of factors, and the policy is one of the important factors that the owner is concerned about. I believe that your product is a necessary condition for the salesman. This confidence will be passed on to your customers. If you have no confidence in your products, your products have no confidence, and your customers will naturally have no confidence in it. The customer is not so convinced that the logic level of your speech is high, but rather that he is convinced by your deep confidence.

The salesperson cannot blindly pursue the growth of sales. The salesperson should let the dealer know the company's policy and strictly abide by the company's policies, thereby promoting sales growth. Some unfair practices, such as vicious competition that disrupts the market, stockpiling, etc., have increased sales, but it has harmed the overall interests of the company and is harmful. Therefore, letting the dealers understand, comply with and comply with the company's policies is an important aspect of the salesman's management of the dealers. As a salesman, not only must understand the policies of their products, but also have a certain understanding of the policies of competing products, in order to compare communication, so that customers clearly understand and compare the pros and cons of our products and competing products. For the company's products, information, manuals, advertisements, etc., must be studied and memorized, and at the same time, we must collect competitors' advertising materials and instructions, etc., to conduct research and analysis so as to achieve "knowing ourselves and knowing each other" so that we can truly know ourselves and ourselves. Take appropriate countermeasures. There is no sales without visiting, but it does not mean that the sales staff will be able to achieve sales when they visit customers. Some sales people visit customers every time in three sentences: How many items were sold last month? How much can I return this month? How many more can I enter next month? This does not help improve sales performance.

The best salesmen are those with the best attitude, the most knowledgeable products and the most thoughtful service. Therefore, under the premise of being familiar with the business, the salesman must read more books about economics and sales, magazines, and especially must read the newspaper every day to understand the country, social information, news events, and when visiting customers, this is often the best. The topic, and not to be ignorant, shallow knowledge. Sales is to work together and work together to create brilliant results. It is not enough to rely solely on the efforts of the salesman. It also needs the support of the company's production and the guidance of the marketing department. It’s just a simple job of laying out the bottom, which gives me a lot of inspiration:

First, the negotiations need skills, see different people say different things. Every store, every store owner is not exactly the same, so use different methods and use the correct negotiation method. When the bottom line was attached, some shop owners agreed to stick it in the store, and posted it casually. Some shopkeepers never let the post, and most shop owners were unclear and hesitant. For these situations, the focus of the talks was different. It is not too difficult to explain the consent, and the method of disappointing the choice of compromise is less posted or posted on the owner's designated residence. The hesitant shop owner should talk about the benefits of the bottom and the benefits of the post.

Second, we must be good at finding ways. There are many ways to solve problems, and in the end there will only be one method that we adopt, and it is important to find the most effective and appropriate method. For example, the method generally used to stick the bottom is to stick on the ladder, but the “ladder operation” has many drawbacks: the ladder is too laborious, the space inside the store is small, and the ladder is very inconvenient... and we adopt “ Bamboo raft operation not only saves strength, but also is no longer limited by space. It is also easy to operate in practice, and the effect of sticking is very good.

Third, choose a good tool, things will be done in half. The so-called "workers must first sharpen their tools", using bamboo rafts to cover the bottom, want to stick a good effect, the first thing to do is to process the bamboo raft. The length, thickness and hardness of the bamboo raft, the flatness, stability and firmness of the hard paper tied to the top of the bamboo raft affect the effect of sticking the bottom. If the tool is chosen well and the specifications are correct, then the effect of the bottom padding must be very good.

Fourth, the bottom is not only an advertising campaign for customers, but also a subtle influence on the owner. It is important to choose the location of the bottom. It is better for the customer to see it at a glance. Customers see it as an advertisement, not too much care, and the owner always sees it in his store, it will affect his thinking, invisibly instilled our product image, making it everyday? In business, we will inadvertently think of our products and are willing to sell our products.

Through sales internships , I not only learned the knowledge of sales, but also improved my own ability. I also found some problems in my work: First, our products currently operated on the market are mainly big bones, and other categories still have not opened the market. Not recognized by consumers. There is a lot of hidden dangers in the phenomenon of big bones, and once the sales of big bones are affected, other categories can not reduce the impact, which will have serious consequences. During the internship transfer process, I deliberately observed the instant noodles of other brands and made corresponding understandings on their quality, price and promotion methods. The main competitors, Master Kong and Hualong, have no major measures, and the Zhongwang noodle restaurant is very strong. The high-quality and powerful promotion is a weapon, which has a great impact on our products. In addition, some small factories are flooding the market with low quality and low price. And imitate the main bones of our main products, such as the upper bone surface produced in Kyoto, the packaging and the packaging of the big bone surface are basically the same, not easy to see.

Second, many shop owners reflect that delivery is not timely. This made the shop owners very disappointed and angry, so that some shop owners do not intend to sell our products. This is a dealer problem, but we do not have supervision and coordination will affect our sales.

Third, the prizes are disappointing. People seem to have no hope for the prize, but the card prizes like the holy warriors are still looking forward to. When the customer collects the card to redeem the prize, he is disappointed with the prize and is likely to dispel the idea of ​​buying our product.

Third, some shop owners believe that the sale of our products is too small, even the display stores put our products in a position where the price is not obvious, but the competing products are full of noodles. In addition, the quality of the products is not as good as before, while the competitive products improve the quality and lower the price, which seriously impacts our products and weakens our advantages.

So far, I have made great progress in sales internships . I have also got my own understanding in sales. After going to the society, I will slowly adapt to the current situation. I believe that I will do well. As long as I have been working hard, sales work is not so difficult, I can succeed, I firmly believe that in the future, my tomorrow will be even better!