Inspirational story: This ad slot is for rent

Inspirational story: This ad is rented for $1 /> This is a newly established advertising company. The scale is small. The boss is a young designer. There is not much experience to be praised. Only his own career. Full of great confidence.
At the beginning of his business, he didn't have a lot of money to fight for the beautiful advertising space in the downtown area, only to find a good location around the downtown area. But he also quickly discovered that even the slightly prominent places around him were bought by other big companies, leaving only some unobtrusive places for him to consider. For these positions, his employees are all negated by their professional habits. They point to other billboards next to them and say: "There are no such rents in such a large advertising space, let alone our inconspicuous advertising positions. What?"
He smiled and said, I still take it down, I will find a way to use it.
Just after he bought those inconspicuous advertising spots. It’s gone inside the circle. Even big companies directly resold the large and good advertisements that were left out of the market at the original price. He just smiled and said, "I really want it, but I don't have that much money, I have to give up." . So those people smiled disdainfully, saying that he was not a big man.
Soon they will start to contact some advertising business, although the employees are very diligent, running around, but no progress. Because no one is optimistic about these billboards. In desperation, he had to personally go into contact with the business.
That day, he went to the biggest beer company in the city to contact the business. He sat down with the advertising manager and introduced his position, but the manager was not interested. So he tried to convince the manager that the other person stood up and said honestly when he heard his ears hairy: "To tell the truth, I have no interest in your advertising space, let alone 200,000, that is, two yuan. Also not interested."
He is obviously awkward, but he still insists: "So, if you have a dollar, are you still interested?"
The manager smiled: "Haha, of course I am interested in one dollar, but you can't give it to me!"
At this time, the unexpected happened. He took out the contract and said to the manager: "Good! I will rent you a month for a month!" So before the ad manager’s mistakes were made, their contract was settled. .
Back at the company, the employees were naturally more surprised because they never thought that their advertising space would be rented to someone else. And he immediately arranged for a person to hang a billboard on those advertising spots, which only wrote a few big characters: this ad is rented for one yuan!
These billboards became the focus of the city overnight. The passing people stopped to watch, and even the curious people specially came to see this amazing work. The TV media gave great attention. People talked a lot, and many people think this is a boring hype. However, in such hype, these billboards have undoubtedly obtained a very high browsing rate and become the most eye-catching scenery.
After half a month, the advertisement of the famous beer company was up. The manager told the reporter that everything was real and he only paid one dollar. People were amazed that there really was such a cheap thing, and then admire the amazing handwriting of this advertising company from their hearts, and gave them a high evaluation of their integrity. Even people have guessed that there must be a huge backstage behind them, so people began to work with them with confidence.
A month later, the manager of the beer company came to the advertising company to find a young boss, hoping to continue to cooperate because their advertisements received unexpectedly good results, only when they signed the contract, the price tag above It has become 1 million.
It’s like a legendary experience, and the speed is so fast that a small advertising company has become a well-known brand in the city, and those billboards have become the high-priced competition in the city, because even if the advertising has already appreciated Times, people still talk about the "one dollar rental" story.
Of course, these advertising spots have almost become an advertising culture and have become the educational subject of advertising companies. People can always learn a truth on this: in this highly competitive society, many times, we can also reduce The way to magnify the value.